Report Summary

  • 6

    Performance

    Renders faster than
    21% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

heritagestore.com

Heritage Store® | Soul-to-Skin Beauty Since 1969‎

Page Load Speed

2.9 sec in total

First Response

813 ms

Resources Loaded

1.8 sec

Page Rendered

264 ms

heritagestore.com screenshot

About Website

Click here to check amazing Heritage Store content for United States. Otherwise, check out these important facts you probably never knew about heritagestore.com

Feed your skin & energize your soul. For over 50 years we've believed that beauty is more than skin deep — it emanates from the soul.

Visit heritagestore.com

Key Findings

We analyzed Heritagestore.com page load time and found that the first response time was 813 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster. This domain responded with an error, which can significantly jeopardize Heritagestore.com rating and web reputation

Performance Metrics

heritagestore.com performance score

6

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

34/100

10%

LCP (Largest Contentful Paint)

Value14.7 s

0/100

25%

SI (Speed Index)

Value19.1 s

0/100

10%

TBT (Total Blocking Time)

Value10,170 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.471

18/100

15%

TTI (Time to Interactive)

Value36.8 s

0/100

10%

Network Requests Diagram

heritagestore.com

813 ms

styles.css

174 ms

switcher-store.css

127 ms

widgets.css

125 ms

menu-creator-pro.css

121 ms

Our browser made a total of 111 requests to load all elements on the main page. We found that 59% of them (65 requests) were addressed to the original Heritagestore.com, 40% (44 requests) were made to D1xx2yz9rpwzh4.cloudfront.net and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (813 ms) belongs to the original domain Heritagestore.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 799.8 kB (39%)

Content Size

2.1 MB

After Optimization

1.3 MB

In fact, the total size of Heritagestore.com main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 85.5 kB

  • Original 95.0 kB
  • After minification 66.7 kB
  • After compression 9.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 28.3 kB, which is 30% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 85.5 kB or 90% of the original size.

Image Optimization

-5%

Potential reduce by 54.7 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Heritage Store images are well optimized though.

JavaScript Optimization

-75%

Potential reduce by 477.4 kB

  • Original 637.2 kB
  • After minification 500.2 kB
  • After compression 159.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 477.4 kB or 75% of the original size.

CSS Optimization

-85%

Potential reduce by 182.2 kB

  • Original 214.3 kB
  • After minification 160.7 kB
  • After compression 32.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Heritagestore.com needs all CSS files to be minified and compressed as it can save up to 182.2 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 42 (39%)

Requests Now

107

After Optimization

65

The browser has sent 107 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Heritage Store. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

heritagestore.com accessibility score

83

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

heritagestore.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

heritagestore.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Heritagestore.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Heritagestore.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Heritage Store. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: