Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

hilite.co.uk

Hilite Design - graphic design agency in Southampton

Page Load Speed

1.6 sec in total

First Response

220 ms

Resources Loaded

1.3 sec

Page Rendered

84 ms

hilite.co.uk screenshot

About Website

Welcome to hilite.co.uk homepage info - get ready to check Hilite best content right away, or after learning these important things about hilite.co.uk

We are a creative design agency in Southampton, Hampshire. Over twenty years experience of producing quality graphic design for print and web. We offer a full and personal design service tailored to y...

Visit hilite.co.uk

Key Findings

We analyzed Hilite.co.uk page load time and found that the first response time was 220 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

hilite.co.uk performance score

0

Network Requests Diagram

hilite.co.uk

220 ms

hilite.co.uk

370 ms

site_global.css

95 ms

master_home.css

179 ms

index.css

252 ms

Our browser made a total of 23 requests to load all elements on the main page. We found that all of those requests were addressed to Hilite.co.uk and no external sources were called. The less responsive or slowest element that took the longest time to load (511 ms) belongs to the original domain Hilite.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 220.0 kB (8%)

Content Size

2.6 MB

After Optimization

2.4 MB

In fact, the total size of Hilite.co.uk main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 2.4 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 21.5 kB

  • Original 27.2 kB
  • After minification 24.1 kB
  • After compression 5.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.1 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 21.5 kB or 79% of the original size.

Image Optimization

-3%

Potential reduce by 74.2 kB

  • Original 2.4 MB
  • After minification 2.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hilite images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 101.7 kB

  • Original 147.3 kB
  • After minification 146.4 kB
  • After compression 45.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 101.7 kB or 69% of the original size.

CSS Optimization

-81%

Potential reduce by 22.5 kB

  • Original 27.9 kB
  • After minification 26.9 kB
  • After compression 5.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hilite.co.uk needs all CSS files to be minified and compressed as it can save up to 22.5 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 9 (43%)

Requests Now

21

After Optimization

12

The browser has sent 21 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hilite. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

hilite.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hilite.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hilite.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Hilite. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: