Tools & Wizards About Us
hiltongiftcard.co.uk screenshot

Report Summary

  • 62

    Performance

    Renders faster than
    76% of other websites

  • 62

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

hiltongiftcard.co.uk

Buy Hilton Gift Card - Hilton Gift Card

Page Load Speed

28.9 sec in total

First Response

333 ms

Resources Loaded

27.1 sec

Page Rendered

1.5 sec

hiltongiftcard.co.uk screenshot

About Website

Welcome to hiltongiftcard.co.uk homepage info - get ready to check Hilton Gift Card best content right away, or after learning these important things about hiltongiftcard.co.uk

Hilton Gift Cards works just like a debit card. It comes pre-loaded with funds and can be used at any hotel or resort around the globe within the Hilton Worldwide portfolio

Visit hiltongiftcard.co.uk

Key Findings

We analyzed Hiltongiftcard.co.uk page load time and found that the first response time was 333 ms and then it took 28.6 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster. Unfortunately, there were 2 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

hiltongiftcard.co.uk performance score

62

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

83/100

10%

LCP (Largest Contentful Paint)

Value5.9 s

14/100

25%

SI (Speed Index)

Value3.5 s

88/100

10%

TBT (Total Blocking Time)

Value210 ms

88/100

30%

CLS (Cumulative Layout Shift)

Value0.246

50/100

15%

TTI (Time to Interactive)

Value5.5 s

70/100

10%

Network Requests Diagram

hiltongiftcard.co.uk

333 ms

hiltongiftcard.co.uk

2820 ms

6bzRQv6GEwm_M6u_QKsyN6-fr0A.js

218 ms

css

532 ms

modernizr

19764 ms

Our browser made a total of 31 requests to load all elements on the main page. We found that 90% of them (28 requests) were addressed to the original Hiltongiftcard.co.uk, 6% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (19.8 sec) belongs to the original domain Hiltongiftcard.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 56.9 kB (1%)

Content Size

3.9 MB

After Optimization

3.9 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Hiltongiftcard.co.uk main page is 3.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 3.9 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 21.2 kB

  • Original 26.8 kB
  • After minification 19.5 kB
  • After compression 5.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.3 kB, which is 27% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 21.2 kB or 79% of the original size.

Image Optimization

-0%

Potential reduce by 967 B

  • Original 3.9 MB
  • After minification 3.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hilton Gift Card images are well optimized though.

JavaScript Optimization

-61%

Potential reduce by 34.7 kB

  • Original 56.9 kB
  • After minification 55.8 kB
  • After compression 22.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 34.7 kB or 61% of the original size.

Requests Breakdown

Number of requests can be reduced by 6 (30%)

Requests Now

20

After Optimization

14

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 20 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hilton Gift Card. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

hiltongiftcard.co.uk

hiltongiftcard.co.uk

333 ms

hiltongiftcard.co.uk

hiltongiftcard.co.uk

2820 ms

6bzRQv6GEwm_M6u_QKsyN6-fr0A.js

6bzRQv6GEwm_M6u_QKsyN6-fr0A.js

218 ms

css

css

532 ms

modernizr

modernizr

19764 ms

email-decode.min.js

email-decode.min.js

13 ms

jquery

jquery

569 ms

jqueryval

jqueryval

14234 ms

bootstrap

bootstrap

19776 ms

custom.js

custom.js

568 ms

js

js

67 ms

analytics.js

analytics.js

15 ms

collect

collect

34 ms

hiltonlogo.svg

hiltonlogo.svg

356 ms

hamburger.svg

hamburger.svg

347 ms

masthead.jpg

masthead.jpg

910 ms

arrow.svg

arrow.svg

372 ms

gift-card.png

gift-card.png

898 ms

OrderBg.jpg

OrderBg.jpg

1934 ms

GetCaptchaImage

GetCaptchaImage

704 ms

proximanova-regular-webfont.woff

proximanova-regular-webfont.woff

739 ms

loew-bold-no_hints-webfont.woff

loew-bold-no_hints-webfont.woff

667 ms

loew-bold-no_hints-webfont.woff

loew-bold-no_hints-webfont.woff

1118 ms

loew-black-no_hints-webfont.woff

loew-black-no_hints-webfont.woff

1098 ms

proximanova-bold-webfont.woff

proximanova-bold-webfont.woff

1176 ms

proximanova-bold-webfont.woff

proximanova-bold-webfont.woff

1198 ms

Loew-Black-no_hints.otf

Loew-Black-no_hints.otf

1542 ms

balance.jpg

balance.jpg

3605 ms

howitworks.jpg

howitworks.jpg

4072 ms

Getintouch.jpg

Getintouch.jpg

4098 ms

footer.png

footer.png

1788 ms

Accessibility Review

hiltongiftcard.co.uk accessibility score

62

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

hiltongiftcard.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

hiltongiftcard.co.uk SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hiltongiftcard.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Hiltongiftcard.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hiltongiftcard.co.uk

Open Graph description is not detected on the main page of Hilton Gift Card. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: