Report Summary

  • 51

    Performance

    Renders faster than
    69% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

hipip.com.au

Invention, Patents, Trademarks, IP Protection - Hipfish IP Services

Page Load Speed

4 sec in total

First Response

1.2 sec

Resources Loaded

2.3 sec

Page Rendered

556 ms

hipip.com.au screenshot

About Website

Click here to check amazing H IP content. Otherwise, check out these important facts you probably never knew about hipip.com.au

New Invention? Wondering if it's worth a patent? Patent and Trademark help. Brisbane- Mackay-Townsville, Call us today 07 49576787 for a complimentary chat.

Visit hipip.com.au

Key Findings

We analyzed Hipip.com.au page load time and found that the first response time was 1.2 sec and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

hipip.com.au performance score

51

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.7 s

13/100

10%

LCP (Largest Contentful Paint)

Value8.8 s

1/100

25%

SI (Speed Index)

Value8.3 s

19/100

10%

TBT (Total Blocking Time)

Value190 ms

91/100

30%

CLS (Cumulative Layout Shift)

Value0.005

100/100

15%

TTI (Time to Interactive)

Value7.0 s

52/100

10%

Network Requests Diagram

hipip.com.au

1206 ms

wp-emoji-release.min.js

94 ms

style.min.css

95 ms

classic-themes.min.css

100 ms

mailerlite_forms.css

116 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 79% of them (52 requests) were addressed to the original Hipip.com.au, 18% (12 requests) were made to Fonts.gstatic.com and 2% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Hipip.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 165.3 kB (17%)

Content Size

961.3 kB

After Optimization

796.0 kB

In fact, the total size of Hipip.com.au main page is 961.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 446.3 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 73.5 kB

  • Original 88.6 kB
  • After minification 85.2 kB
  • After compression 15.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 73.5 kB or 83% of the original size.

Image Optimization

-1%

Potential reduce by 4.1 kB

  • Original 446.3 kB
  • After minification 442.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. H IP images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 38.3 kB

  • Original 270.6 kB
  • After minification 270.6 kB
  • After compression 232.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 38.3 kB or 14% of the original size.

CSS Optimization

-32%

Potential reduce by 49.4 kB

  • Original 155.8 kB
  • After minification 155.5 kB
  • After compression 106.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hipip.com.au needs all CSS files to be minified and compressed as it can save up to 49.4 kB or 32% of the original size.

Requests Breakdown

Number of requests can be reduced by 41 (80%)

Requests Now

51

After Optimization

10

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of H IP . We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 23 to 1 for JavaScripts and from 20 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

hipip.com.au accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

hipip.com.au best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

hipip.com.au SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hipip.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hipip.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of H IP . This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: