Tools & Wizards About Us
hippieuniversity.com screenshot

Report Summary

  • 38

    Performance

    Renders faster than
    57% of other websites

  • 92

    Accessibility

    Visual factors better than
    that of 78% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 97

    SEO

    Google-friendlier than
    91% of websites

hippieuniversity.com

hippieuniversity.com | Counter-culture books, t-shirts, bumper-stickers, comics and gifts.

Page Load Speed

2.9 sec in total

First Response

121 ms

Resources Loaded

2.2 sec

Page Rendered

527 ms

hippieuniversity.com screenshot

About Website

Welcome to hippieuniversity.com homepage info - get ready to check Hippieuniversity best content right away, or after learning these important things about hippieuniversity.com

Your source for progressive and counter culture propaganda. We sell books, underground comics, bumper stickers, t-shirts, bohemian wear, and other hippie stuff.

Visit hippieuniversity.com

Key Findings

We analyzed Hippieuniversity.com page load time and found that the first response time was 121 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

hippieuniversity.com performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value7.2 s

5/100

25%

SI (Speed Index)

Value5.3 s

57/100

10%

TBT (Total Blocking Time)

Value350 ms

73/100

30%

CLS (Cumulative Layout Shift)

Value0.473

18/100

15%

TTI (Time to Interactive)

Value13.3 s

12/100

10%

Network Requests Diagram

hippie-university-com.myshopify.com

121 ms

css

41 ms

css

62 ms

styles.scss.css

36 ms

jquery.min.js

30 ms

Our browser made a total of 73 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Hippieuniversity.com, 4% (3 requests) were made to Fonts.gstatic.com and 3% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Hippie-university-com.myshopify.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 127.4 kB (7%)

Content Size

1.7 MB

After Optimization

1.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hippieuniversity.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 95.6 kB

  • Original 115.0 kB
  • After minification 85.2 kB
  • After compression 19.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 29.9 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 95.6 kB or 83% of the original size.

Image Optimization

-2%

Potential reduce by 31.5 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hippieuniversity images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 209 B

  • Original 189.5 kB
  • After minification 189.5 kB
  • After compression 189.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 79 B

  • Original 10.7 kB
  • After minification 10.7 kB
  • After compression 10.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hippieuniversity.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 21 (31%)

Requests Now

68

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 68 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hippieuniversity. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

hippie-university-com.myshopify.com

hippie-university-com.myshopify.com

121 ms

css

css

41 ms

css

css

62 ms

styles.scss.css

styles.scss.css

36 ms

jquery.min.js

jquery.min.js

30 ms

shop.js

shop.js

43 ms

option_selection-86cdd286ddf3be7e25d68b9fc5965d7798a3ff6228ff79af67b3f4e41d6a34be.js

option_selection-86cdd286ddf3be7e25d68b9fc5965d7798a3ff6228ff79af67b3f4e41d6a34be.js

46 ms

preloads.js

preloads.js

207 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

38 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

54 ms

shopify-perf-kit-1.0.0.min.js

shopify-perf-kit-1.0.0.min.js

51 ms

analytics.js

analytics.js

30 ms

trekkie.storefront.2092f3f723f671a22523930609e26fd627b350ba.min.js

trekkie.storefront.2092f3f723f671a22523930609e26fd627b350ba.min.js

127 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

128 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

124 ms

site-background.jpg

site-background.jpg

521 ms

logo.png

logo.png

214 ms

cloud-cart.png

cloud-cart.png

276 ms

icon-search.png

icon-search.png

139 ms

icon-twitter.png

icon-twitter.png

199 ms

icon-facebook.png

icon-facebook.png

219 ms

icon-pinterest.png

icon-pinterest.png

379 ms

icon-google.png

icon-google.png

354 ms

front_421474c5-07e4-418e-b11f-00f16530707a_medium.jpg

front_421474c5-07e4-418e-b11f-00f16530707a_medium.jpg

424 ms

Dead3_medium.jpg

Dead3_medium.jpg

473 ms

marijuana_for_everybody_medium.jpg

marijuana_for_everybody_medium.jpg

538 ms

lava2_medium.jpg

lava2_medium.jpg

603 ms

front_425bb079-fba6-4a68-b58b-fea6c8c34bb5_medium.jpg

front_425bb079-fba6-4a68-b58b-fea6c8c34bb5_medium.jpg

520 ms

home-slide1.jpg

home-slide1.jpg

642 ms

home-slide2.jpg

home-slide2.jpg

791 ms

home-slide3.jpg

home-slide3.jpg

771 ms

home-slide4.jpg

home-slide4.jpg

795 ms

front_421474c5-07e4-418e-b11f-00f16530707a_1024x1024.jpg

front_421474c5-07e4-418e-b11f-00f16530707a_1024x1024.jpg

593 ms

Dead3_1024x1024.jpg

Dead3_1024x1024.jpg

840 ms

marijuana_for_everybody_1024x1024.jpg

marijuana_for_everybody_1024x1024.jpg

801 ms

lava2_1024x1024.jpg

lava2_1024x1024.jpg

686 ms

front_425bb079-fba6-4a68-b58b-fea6c8c34bb5_1024x1024.jpg

front_425bb079-fba6-4a68-b58b-fea6c8c34bb5_1024x1024.jpg

755 ms

front_8631f620-34ad-403e-9e18-6efba00a8d1d_1024x1024.jpg

front_8631f620-34ad-403e-9e18-6efba00a8d1d_1024x1024.jpg

818 ms

DanClowes_1024x1024.jpg

DanClowes_1024x1024.jpg

968 ms

Lebowski_book_1024x1024.jpg

Lebowski_book_1024x1024.jpg

1005 ms

freak_bros5_1024x1024.jpg

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1154 ms

weir19_1024x1024.jpg

weir19_1024x1024.jpg

859 ms

zapco7_1024x1024.jpg

zapco7_1024x1024.jpg

1095 ms

footer-clouds1.png

footer-clouds1.png

1229 ms

amazon-92e856f82cae5a564cd0f70457f11af4d58fa037cf6e5ab7adf76f6fd3b9cafe.svg

amazon-92e856f82cae5a564cd0f70457f11af4d58fa037cf6e5ab7adf76f6fd3b9cafe.svg

886 ms

american_express-12858714bc10cdf384b62b8f41d20f56d8c32c1b8fed98b662f2bfc158dcbcf0.svg

american_express-12858714bc10cdf384b62b8f41d20f56d8c32c1b8fed98b662f2bfc158dcbcf0.svg

905 ms

apple_pay-f6db0077dc7c325b436ecbdcf254239100b35b70b1663bc7523d7c424901fa09.svg

apple_pay-f6db0077dc7c325b436ecbdcf254239100b35b70b1663bc7523d7c424901fa09.svg

928 ms

collect

collect

19 ms

6xK3dSBYKcSV-LCoeQqfX1RYOo3qOK7g.ttf

6xK3dSBYKcSV-LCoeQqfX1RYOo3qOK7g.ttf

20 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdr.ttf

26 ms

t5tmIRoSNJ-PH0WNNgDYxdSb3T7Pqg.ttf

t5tmIRoSNJ-PH0WNNgDYxdSb3T7Pqg.ttf

32 ms

diners_club-16436b9fb6dd9060edb51f1c7c44e23941e544ad798282d6aef1604319562fba.svg

diners_club-16436b9fb6dd9060edb51f1c7c44e23941e544ad798282d6aef1604319562fba.svg

941 ms

discover-cc9808e50193c7496e7a5245eb86d5e06f02e2476c0fe70f2c40016707d35461.svg

discover-cc9808e50193c7496e7a5245eb86d5e06f02e2476c0fe70f2c40016707d35461.svg

955 ms

metapay-68da02f01a5d726d4b20e8248946d820b4573bf2f8bb06e6afc6d3eb04fac04d.svg

metapay-68da02f01a5d726d4b20e8248946d820b4573bf2f8bb06e6afc6d3eb04fac04d.svg

974 ms

google_pay-c66a29c63facf2053bf69352982c958e9675cabea4f2f7ccec08d169d1856b31.svg

google_pay-c66a29c63facf2053bf69352982c958e9675cabea4f2f7ccec08d169d1856b31.svg

980 ms

js

js

63 ms

master-173035bc8124581983d4efa50cf8626e8553c2b311353fbf67485f9c1a2b88d1.svg

master-173035bc8124581983d4efa50cf8626e8553c2b311353fbf67485f9c1a2b88d1.svg

883 ms

paypal-49e4c1e03244b6d2de0d270ca0d22dd15da6e92cc7266e93eb43762df5aa355d.svg

paypal-49e4c1e03244b6d2de0d270ca0d22dd15da6e92cc7266e93eb43762df5aa355d.svg

837 ms

shopify_pay-957a48d1202dc65a7890b292de764ee886f7e64cea486ae82e291e9dc824c914.svg

shopify_pay-957a48d1202dc65a7890b292de764ee886f7e64cea486ae82e291e9dc824c914.svg

819 ms

venmo-e46496b4036966108664ea6a65bfeddd373275087df5f94cc3e5564fdb493eb0.svg

venmo-e46496b4036966108664ea6a65bfeddd373275087df5f94cc3e5564fdb493eb0.svg

827 ms

visa-319d545c6fd255c9aad5eeaad21fd6f7f7b4fdbdb1a35ce83b89cca12a187f00.svg

visa-319d545c6fd255c9aad5eeaad21fd6f7f7b4fdbdb1a35ce83b89cca12a187f00.svg

780 ms

button-top.png

button-top.png

1081 ms

slide-buttons-dark.png

slide-buttons-dark.png

862 ms

scroller-buttons-light.png

scroller-buttons-light.png

838 ms

brand1.png

brand1.png

685 ms

brand2.png

brand2.png

698 ms

brand3.png

brand3.png

702 ms

brand4.png

brand4.png

993 ms

1.js

1.js

47 ms

tracker.js

tracker.js

9 ms

powr.js

powr.js

63 ms

cffPCLoader_min.js

cffPCLoader_min.js

186 ms

freeshippingbar.js

freeshippingbar.js

43 ms

Accessibility Review

hippieuniversity.com accessibility score

92

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

hippieuniversity.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

hippieuniversity.com SEO score

97

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hippieuniversity.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hippieuniversity.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hippieuniversity.com

Open Graph data is detected on the main page of Hippieuniversity. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: