Tools & Wizards About Us
hippoland.net screenshot

Report Summary

  • 31

    Performance

    Renders faster than
    51% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

hippoland.net

ХИПОЛЕНД - онлайн магазин за бебешки и детски стоки и играчки

Page Load Speed

4.7 sec in total

First Response

635 ms

Resources Loaded

3.4 sec

Page Rendered

671 ms

hippoland.net screenshot

About Website

Welcome to hippoland.net homepage info - get ready to check Hippoland best content for Bulgaria right away, or after learning these important things about hippoland.net

В онлайн магазин Хиполенд ще намериш над 20000 артикула за бебета и деца: играчки, дрехи, обувки, колички, превозни средства и други.

Visit hippoland.net

Key Findings

We analyzed Hippoland.net page load time and found that the first response time was 635 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

hippoland.net performance score

31

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value11.6 s

0/100

25%

SI (Speed Index)

Value12.1 s

3/100

10%

TBT (Total Blocking Time)

Value610 ms

49/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value17.1 s

4/100

10%

Network Requests Diagram

www.hippoland.net

635 ms

styles-m.min.css

65 ms

prnewsletterpopup-animation.min.css

28 ms

prnewsletterpopup.min.css

29 ms

wallets.min.css

27 ms

Our browser made a total of 157 requests to load all elements on the main page. We found that 98% of them (154 requests) were addressed to the original Hippoland.net, 1% (2 requests) were made to Fonts.googleapis.com and 1% (1 request) were made to Chimpstatic.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Hippoland.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 407.5 kB (24%)

Content Size

1.7 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hippoland.net main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 973.7 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 315.4 kB

  • Original 356.6 kB
  • After minification 353.2 kB
  • After compression 41.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 315.4 kB or 88% of the original size.

Image Optimization

-9%

Potential reduce by 91.9 kB

  • Original 973.7 kB
  • After minification 881.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hippoland images are well optimized though.

JavaScript Optimization

-22%

Potential reduce by 146 B

  • Original 653 B
  • After minification 653 B
  • After compression 507 B

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 146 B or 22% of the original size.

CSS Optimization

-0%

Potential reduce by 33 B

  • Original 359.4 kB
  • After minification 359.4 kB
  • After compression 359.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hippoland.net has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 126 (85%)

Requests Now

149

After Optimization

23

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 149 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hippoland. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 121 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.hippoland.net

www.hippoland.net

635 ms

styles-m.min.css

styles-m.min.css

65 ms

prnewsletterpopup-animation.min.css

prnewsletterpopup-animation.min.css

28 ms

prnewsletterpopup.min.css

prnewsletterpopup.min.css

29 ms

wallets.min.css

wallets.min.css

27 ms

styles-l.min.css

styles-l.min.css

51 ms

require.min.js

require.min.js

40 ms

requirejs-min-resolver.min.js

requirejs-min-resolver.min.js

54 ms

mixins.min.js

mixins.min.js

34 ms

requirejs-config.min.js

requirejs-config.min.js

103 ms

f953a73b7d172b46a4c05fb52.js

f953a73b7d172b46a4c05fb52.js

260 ms

css2

css2

84 ms

css2

css2

121 ms

hippoland-logo.svg

hippoland-logo.svg

95 ms

1146x550px_A4.jpg

1146x550px_A4.jpg

724 ms

564x550px_velosipedi.jpg

564x550px_velosipedi.jpg

661 ms

669x440px_lego-city.jpg

669x440px_lego-city.jpg

664 ms

669x440px_stolcheta-kola.jpg

669x440px_stolcheta-kola.jpg

559 ms

669x440px_TWISTA.jpg

669x440px_TWISTA.jpg

559 ms

669x440px_kolichki-chipolino.jpg

669x440px_kolichki-chipolino.jpg

662 ms

669x440px_garfield.jpg

669x440px_garfield.jpg

1217 ms

669x440px_tolki.jpg

669x440px_tolki.jpg

1222 ms

440x440px_top-oferti.jpg

440x440px_top-oferti.jpg

672 ms

loader-1.gif

loader-1.gif

1110 ms

footer-payment-01.jpg

footer-payment-01.jpg

999 ms

footer-payment-02.jpg

footer-payment-02.jpg

1009 ms

footer-payment-03.jpg

footer-payment-03.jpg

1091 ms

footer-payment-04.jpg

footer-payment-04.jpg

1358 ms

footer-payment-05.jpg

footer-payment-05.jpg

1358 ms

payment-method-tbi_1.jpg

payment-method-tbi_1.jpg

1469 ms

LibraSansModern-Normal.woff

LibraSansModern-Normal.woff

1124 ms

LibraSansModern-Bold.woff

LibraSansModern-Bold.woff

1146 ms

jquery.min.js

jquery.min.js

1157 ms

common.min.js

common.min.js

1184 ms

dataPost.min.js

dataPost.min.js

1195 ms

bootstrap.min.js

bootstrap.min.js

1225 ms

form-key-provider.min.js

form-key-provider.min.js

1207 ms

mage-translation-dictionary.min.js

mage-translation-dictionary.min.js

1221 ms

add-webp-class-to-body.min.js

add-webp-class-to-body.min.js

1213 ms

theme.min.js

theme.min.js

1231 ms

clever-link.min.js

clever-link.min.js

1233 ms

modal-show.min.js

modal-show.min.js

1233 ms

prnewsletterpopup.min.js

prnewsletterpopup.min.js

1245 ms

modal.min.js

modal.min.js

1243 ms

weltpixel_ga4_serverside.min.js

weltpixel_ga4_serverside.min.js

1247 ms

weltpixel_ga4_persistentlayer.min.js

weltpixel_ga4_persistentlayer.min.js

1261 ms

weltpixel_ga4_gtm.min.js

weltpixel_ga4_gtm.min.js

1254 ms

customer-data.min.js

customer-data.min.js

1255 ms

jquery.waypoints.min.js

jquery.waypoints.min.js

1270 ms

BloggerSans-Medium.woff

BloggerSans-Medium.woff

1165 ms

BloggerSans-Normal.woff

BloggerSans-Normal.woff

752 ms

BloggerSans-Light.woff

BloggerSans-Light.woff

783 ms

BloggerSans-Bold.woff

BloggerSans-Bold.woff

681 ms

Luma-Icons.woff

Luma-Icons.woff

1005 ms

jquery-migrate.min.js

jquery-migrate.min.js

146 ms

domReady.min.js

domReady.min.js

136 ms

jquery-mixin.min.js

jquery-mixin.min.js

145 ms

template.min.js

template.min.js

145 ms

confirm.min.js

confirm.min.js

147 ms

widget.min.js

widget.min.js

165 ms

has-webp.min.js

has-webp.min.js

155 ms

text.min.js

text.min.js

141 ms

main.min.js

main.min.js

137 ms

bootstrap.min.js

bootstrap.min.js

138 ms

smart-keyboard-handler.min.js

smart-keyboard-handler.min.js

126 ms

mage.min.js

mage.min.js

136 ms

ie-class-fixer.min.js

ie-class-fixer.min.js

136 ms

underscore.min.js

underscore.min.js

134 ms

key-codes.min.js

key-codes.min.js

142 ms

core.min.js

core.min.js

133 ms

translate.min.js

translate.min.js

140 ms

z-index.min.js

z-index.min.js

142 ms

url.min.js

url.min.js

141 ms

knockout.min.js

knockout.min.js

145 ms

jquery.storageapi.extended.min.js

jquery.storageapi.extended.min.js

139 ms

local.min.js

local.min.js

141 ms

registry.min.js

registry.min.js

141 ms

section-config.min.js

section-config.min.js

156 ms

section-config-mixin.min.js

section-config-mixin.min.js

160 ms

storage.min.js

storage.min.js

156 ms

storage-mixin.min.js

storage-mixin.min.js

156 ms

wrapper.min.js

wrapper.min.js

100 ms

knockout-es5.min.js

knockout-es5.min.js

71 ms

js-translation.json

js-translation.json

498 ms

modal-popup.html

modal-popup.html

399 ms

modal-slide.html

modal-slide.html

409 ms

modal-custom.html

modal-custom.html

213 ms

version.min.js

version.min.js

131 ms

scripts.min.js

scripts.min.js

144 ms

engine.min.js

engine.min.js

163 ms

bootstrap.min.js

bootstrap.min.js

173 ms

observable_array.min.js

observable_array.min.js

188 ms

bound-nodes.min.js

bound-nodes.min.js

198 ms

data.min.js

data.min.js

211 ms

disable-selection.min.js

disable-selection.min.js

203 ms

focusable.min.js

focusable.min.js

217 ms

form.min.js

form.min.js

220 ms

ie.min.js

ie.min.js

230 ms

keycode.min.js

keycode.min.js

234 ms

labels.min.js

labels.min.js

242 ms

jquery-patch.min.js

jquery-patch.min.js

244 ms

plugin.min.js

plugin.min.js

257 ms

safe-active-element.min.js

safe-active-element.min.js

268 ms

safe-blur.min.js

safe-blur.min.js

256 ms

scroll-parent.min.js

scroll-parent.min.js

267 ms

tabbable.min.js

tabbable.min.js

269 ms

unique-id.min.js

unique-id.min.js

267 ms

jquery.cookie.min.js

jquery.cookie.min.js

275 ms

jquery.storageapi.min.js

jquery.storageapi.min.js

275 ms

main.min.js

main.min.js

276 ms

events.min.js

events.min.js

283 ms

prepare-address-payload.min.js

prepare-address-payload.min.js

271 ms

observable_source.min.js

observable_source.min.js

159 ms

renderer.min.js

renderer.min.js

166 ms

console-logger.min.js

console-logger.min.js

173 ms

knockout-repeat.min.js

knockout-repeat.min.js

167 ms

knockout-fast-foreach.min.js

knockout-fast-foreach.min.js

174 ms

resizable.min.js

resizable.min.js

178 ms

i18n.min.js

i18n.min.js

193 ms

scope.min.js

scope.min.js

189 ms

range.min.js

range.min.js

208 ms

mage-init.min.js

mage-init.min.js

197 ms

keyboard.min.js

keyboard.min.js

203 ms

optgroup.min.js

optgroup.min.js

196 ms

after-render.min.js

after-render.min.js

185 ms

autoselect.min.js

autoselect.min.js

182 ms

datepicker.min.js

datepicker.min.js

183 ms

outer_click.min.js

outer_click.min.js

176 ms

fadeVisible.min.js

fadeVisible.min.js

171 ms

collapsible.min.js

collapsible.min.js

179 ms

staticChecked.min.js

staticChecked.min.js

173 ms

simple-checked.min.js

simple-checked.min.js

170 ms

bind-html.min.js

bind-html.min.js

160 ms

tooltip.min.js

tooltip.min.js

161 ms

color-picker.min.js

color-picker.min.js

160 ms

arrays.min.js

arrays.min.js

129 ms

compare.min.js

compare.min.js

126 ms

misc.min.js

misc.min.js

135 ms

objects.min.js

objects.min.js

137 ms

strings.min.js

strings.min.js

136 ms

template.min.js

template.min.js

143 ms

class.min.js

class.min.js

155 ms

loader.min.js

loader.min.js

130 ms

logger.min.js

logger.min.js

120 ms

entry-factory.min.js

entry-factory.min.js

125 ms

console-output-handler.min.js

console-output-handler.min.js

131 ms

formatter.min.js

formatter.min.js

134 ms

message-pool.min.js

message-pool.min.js

145 ms

levels-pool.min.js

levels-pool.min.js

141 ms

logger-utils.min.js

logger-utils.min.js

138 ms

async.min.js

async.min.js

128 ms

spectrum.min.js

spectrum.min.js

65 ms

tinycolor.min.js

tinycolor.min.js

59 ms

entry.min.js

entry.min.js

33 ms

moment.min.js

moment.min.js

29 ms

dom-observer.min.js

dom-observer.min.js

23 ms

bindings.min.js

bindings.min.js

23 ms

Accessibility Review

hippoland.net accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

hippoland.net best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

hippoland.net SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    BG

  • Language Claimed

    BG

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hippoland.net can be misinterpreted by Google and other search engines. Our service has detected that Bulgarian is used on the page, and it matches the claimed language. Our system also found out that Hippoland.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hippoland.net

Open Graph data is detected on the main page of Hippoland. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: