Tools & Wizards About Us
hipshopdeals.com screenshot

Report Summary

  • 23

    Performance

    Renders faster than
    41% of other websites

  • 70

    Accessibility

    Visual factors better than
    that of 35% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 81

    SEO

    Google-friendlier than
    42% of websites

hipshopdeals.com

Hipshop Deals - Sales and Deals from your Favorite Brands

Page Load Speed

3 sec in total

First Response

735 ms

Resources Loaded

2 sec

Page Rendered

307 ms

hipshopdeals.com screenshot

About Website

Click here to check amazing Hipshop Deals content for United States. Otherwise, check out these important facts you probably never knew about hipshopdeals.com

The best sales and deals from your favorite brands. We collect only the best coupon, discount and codes! Never miss a hot deal again! 

Visit hipshopdeals.com

Key Findings

We analyzed Hipshopdeals.com page load time and found that the first response time was 735 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

hipshopdeals.com performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

49/100

10%

LCP (Largest Contentful Paint)

Value16.3 s

0/100

25%

SI (Speed Index)

Value8.5 s

17/100

10%

TBT (Total Blocking Time)

Value3,530 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value16.0 s

6/100

10%

Network Requests Diagram

hipshopdeals.com

735 ms

wp-emoji-release.min.js

50 ms

bbpress.css

52 ms

styles.css

54 ms

settings.css

54 ms

Our browser made a total of 91 requests to load all elements on the main page. We found that 49% of them (45 requests) were addressed to the original Hipshopdeals.com, 14% (13 requests) were made to Fonts.gstatic.com and 7% (6 requests) were made to Googleads.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (735 ms) belongs to the original domain Hipshopdeals.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.2 MB (74%)

Content Size

3.0 MB

After Optimization

799.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hipshopdeals.com main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. CSS take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 65.2 kB

  • Original 78.1 kB
  • After minification 70.5 kB
  • After compression 12.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 65.2 kB or 84% of the original size.

Image Optimization

-4%

Potential reduce by 13.8 kB

  • Original 384.2 kB
  • After minification 370.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hipshop Deals images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 660.4 kB

  • Original 935.1 kB
  • After minification 723.0 kB
  • After compression 274.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 660.4 kB or 71% of the original size.

CSS Optimization

-91%

Potential reduce by 1.5 MB

  • Original 1.6 MB
  • After minification 1.3 MB
  • After compression 141.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hipshopdeals.com needs all CSS files to be minified and compressed as it can save up to 1.5 MB or 91% of the original size.

Requests Breakdown

Number of requests can be reduced by 36 (47%)

Requests Now

76

After Optimization

40

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 76 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hipshop Deals. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hipshopdeals.com

hipshopdeals.com

735 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

50 ms

bbpress.css

bbpress.css

52 ms

styles.css

styles.css

54 ms

settings.css

settings.css

54 ms

css

css

27 ms

css

css

39 ms

js_composer.css

js_composer.css

131 ms

style.css

style.css

81 ms

jetpack.css

jetpack.css

71 ms

jquery.js

jquery.js

129 ms

jquery-migrate.min.js

jquery-migrate.min.js

77 ms

jquery.themepunch.tools.min.js

jquery.themepunch.tools.min.js

210 ms

jquery.themepunch.revolution.min.js

jquery.themepunch.revolution.min.js

226 ms

adsbygoogle.js

adsbygoogle.js

5 ms

getads.js

getads.js

6 ms

editor.js

editor.js

198 ms

jquery.form.min.js

jquery.form.min.js

197 ms

scripts.js

scripts.js

221 ms

devicepx-jetpack.js

devicepx-jetpack.js

5 ms

gprofiles.js

gprofiles.js

98 ms

wpgroho.js

wpgroho.js

221 ms

tagdiv_theme.js

tagdiv_theme.js

241 ms

comment-reply.min.js

comment-reply.min.js

220 ms

wp-embed.min.js

wp-embed.min.js

238 ms

js_composer_front.js

js_composer_front.js

238 ms

e-201611.js

e-201611.js

4 ms

analytics.js

analytics.js

38 ms

hsdlogo-nopadding.png

hsdlogo-nopadding.png

35 ms

flashdealsbanner.jpg

flashdealsbanner.jpg

121 ms

stylemined-marketplace-265x198.jpg

stylemined-marketplace-265x198.jpg

33 ms

myhabit-hotpicks-265x198.jpg

myhabit-hotpicks-265x198.jpg

33 ms

myhabit-live-265x198.jpg

myhabit-live-265x198.jpg

35 ms

6pm-218x150.jpg

6pm-218x150.jpg

35 ms

bebe-218x150.jpg

bebe-218x150.jpg

115 ms

anntaylor-218x150.jpg

anntaylor-218x150.jpg

116 ms

2xist-218x150.jpg

2xist-218x150.jpg

114 ms

macys-218x150.jpg

macys-218x150.jpg

115 ms

eddiebaeur-218x150.jpg

eddiebaeur-218x150.jpg

114 ms

williamssonoma-218x150.jpg

williamssonoma-218x150.jpg

117 ms

calvinklein-218x150.jpg

calvinklein-218x150.jpg

117 ms

crocs-218x150.jpg

crocs-218x150.jpg

117 ms

chineselaundry-218x150.jpg

chineselaundry-218x150.jpg

116 ms

ellamoss-218x150.jpg

ellamoss-218x150.jpg

116 ms

michaelstars-218x150.jpg

michaelstars-218x150.jpg

143 ms

jillsstealsanddeals-100x70.jpg

jillsstealsanddeals-100x70.jpg

200 ms

gma-stealsanddeals-100x70.jpg

gma-stealsanddeals-100x70.jpg

200 ms

myhabit-style-findsaccesshollywood-100x70.jpg

myhabit-style-findsaccesshollywood-100x70.jpg

200 ms

extra-shopthescoop-100x70.jpg

extra-shopthescoop-100x70.jpg

199 ms

viewyourdeal-100x70.png

viewyourdeal-100x70.png

199 ms

wendywilliams-trendydeals-100x70.jpg

wendywilliams-trendydeals-100x70.jpg

213 ms

chictreat-100x70.jpg

chictreat-100x70.jpg

212 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

77 ms

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

77 ms

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

77 ms

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zN7GBFwfMP4uA6AR0HCoLQ.ttf

78 ms

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RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

77 ms

Hgo13k-tfSpn0qi1SFdUfaCWcynf_cDxXwCLxiixG1c.ttf

Hgo13k-tfSpn0qi1SFdUfaCWcynf_cDxXwCLxiixG1c.ttf

77 ms

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

76 ms

ca-pub-9703575773251301.js

ca-pub-9703575773251301.js

148 ms

zrt_lookup.html

zrt_lookup.html

156 ms

show_ads_impl.js

show_ads_impl.js

80 ms

collect

collect

109 ms

newspaper.woff

newspaper.woff

98 ms

xjAJXh38I15wypJXxuGMBp0EAVxt0G0biEntp43Qt6E.ttf

xjAJXh38I15wypJXxuGMBp0EAVxt0G0biEntp43Qt6E.ttf

86 ms

PRmiXeptR36kaC0GEAetxrfB31yxOzP-czbf6AAKCVo.ttf

PRmiXeptR36kaC0GEAetxrfB31yxOzP-czbf6AAKCVo.ttf

85 ms

PRmiXeptR36kaC0GEAetxi8cqLH4MEiSE0ROcU-qHOA.ttf

PRmiXeptR36kaC0GEAetxi8cqLH4MEiSE0ROcU-qHOA.ttf

85 ms

ads

ads

546 ms

osd.js

osd.js

15 ms

ads

ads

506 ms

getad

getad

56 ms

ads

ads

420 ms

getad

getad

39 ms

ads

ads

350 ms

hovercard.css

hovercard.css

50 ms

services.css

services.css

97 ms

css

css

172 ms

m_js_controller.js

m_js_controller.js

110 ms

abg.js

abg.js

114 ms

googlelogo_color_112x36dp.png

googlelogo_color_112x36dp.png

103 ms

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159 ms

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155 ms

g.gif

g.gif

76 ms

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16 ms

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16 ms

s

s

72 ms

redir.html

redir.html

145 ms

x_button_blue2.png

x_button_blue2.png

29 ms

nessie_icon_tiamat_white.png

nessie_icon_tiamat_white.png

7 ms

fBnyGA8Aionz5086-mElmoOSPUuyQ1M9Un647_EjucU.js

fBnyGA8Aionz5086-mElmoOSPUuyQ1M9Un647_EjucU.js

19 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

69 ms

Accessibility Review

hipshopdeals.com accessibility score

70

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

hipshopdeals.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

hipshopdeals.com SEO score

81

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hipshopdeals.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hipshopdeals.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hipshopdeals.com

Open Graph data is detected on the main page of Hipshop Deals. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: