Tools & Wizards About Us
hobbs.com screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 74

    SEO

    Google-friendlier than
    31% of websites

hobbs.com

Hobbs UK | Shop Women's Clothing & Elegant Occasionwear |

Page Load Speed

5.6 sec in total

First Response

896 ms

Resources Loaded

2.6 sec

Page Rendered

2.2 sec

hobbs.com screenshot

About Website

Click here to check amazing Hobbs content for United Kingdom. Otherwise, check out these important facts you probably never knew about hobbs.com

Discover women's occasionwear, tailored work clothes, and more at Hobbs. Plus, enjoy free UK delivery on orders over £150. Shop now. Hobbs

Visit hobbs.com

Key Findings

We analyzed Hobbs.com page load time and found that the first response time was 896 ms and then it took 4.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

hobbs.com performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.0 s

10/100

10%

LCP (Largest Contentful Paint)

Value10.1 s

0/100

25%

SI (Speed Index)

Value10.7 s

7/100

10%

TBT (Total Blocking Time)

Value1,280 ms

18/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value20.2 s

2/100

10%

Network Requests Diagram

www.hobbs.com

896 ms

main.js

59 ms

c54d8f3d90e9e5805fe66b2c85ea7b37.js

21 ms

app.js

362 ms

style.css

71 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 59% of them (45 requests) were addressed to the original Hobbs.com, 20% (15 requests) were made to Media.hobbs.com and 5% (4 requests) were made to E.cquotient.com. The less responsive or slowest element that took the longest time to load (896 ms) belongs to the original domain Hobbs.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 276.4 kB (4%)

Content Size

6.3 MB

After Optimization

6.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hobbs.com main page is 6.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.8 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 189.1 kB

  • Original 223.4 kB
  • After minification 223.3 kB
  • After compression 34.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 189.1 kB or 85% of the original size.

Image Optimization

-1%

Potential reduce by 72.5 kB

  • Original 5.8 MB
  • After minification 5.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hobbs images are well optimized though.

JavaScript Optimization

-7%

Potential reduce by 14.7 kB

  • Original 197.3 kB
  • After minification 197.3 kB
  • After compression 182.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 11 B

  • Original 136.1 kB
  • After minification 136.1 kB
  • After compression 136.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hobbs.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (30%)

Requests Now

67

After Optimization

47

  • Images
  • JavaScript
  • CSS

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hobbs. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.hobbs.com

www.hobbs.com

896 ms

main.js

main.js

59 ms

c54d8f3d90e9e5805fe66b2c85ea7b37.js

c54d8f3d90e9e5805fe66b2c85ea7b37.js

21 ms

app.js

app.js

362 ms

style.css

style.css

71 ms

jquery.min.js

jquery.min.js

28 ms

hobbsv217.css

hobbsv217.css

32 ms

cloudinary-core-shrinkwrap.min.js

cloudinary-core-shrinkwrap.min.js

48 ms

styles.css

styles.css

43 ms

geScriptLoader.js

geScriptLoader.js

52 ms

swiper-bundle.css

swiper-bundle.css

14 ms

swiper-bundle.min.js

swiper-bundle.min.js

30 ms

swiper-bundle.min.js

swiper-bundle.min.js

24 ms

swiper-bundle.min.js

swiper-bundle.min.js

24 ms

formatscriptsHobbsV133.js

formatscriptsHobbsV133.js

15 ms

dwanalytics-22.2.js

dwanalytics-22.2.js

18 ms

dwac-21.7.js

dwac-21.7.js

23 ms

gretel.min.js

gretel.min.js

14 ms

applepay.js

applepay.js

22 ms

menu.svg

menu.svg

47 ms

0224-5449-1144L00-RILEY-DRESS-SAGE-GREEN_02

0224-5449-1144L00-RILEY-DRESS-SAGE-GREEN_02

106 ms

logo

logo

282 ms

0224-6142-9021L00-BEATRIX-BLOUSE-IVORY-MULTI_02

0224-6142-9021L00-BEATRIX-BLOUSE-IVORY-MULTI_02

282 ms

0224-5487-9021L00-LAYLA-DRESS-TRUE-NAVY-GREEN_02

0224-5487-9021L00-LAYLA-DRESS-TRUE-NAVY-GREEN_02

284 ms

0224-6165-9045L00-ALYSSA-BLOUSE-MULTI_02

0224-6165-9045L00-ALYSSA-BLOUSE-MULTI_02

287 ms

0224-5506-9021L00-NELLE-DRESS-GREEN-MULTI_02

0224-5506-9021L00-NELLE-DRESS-GREEN-MULTI_02

285 ms

0224-5484-9045L00-FAIRHAVEN-DRESS-FOLIAGE-GREEN_02

0224-5484-9045L00-FAIRHAVEN-DRESS-FOLIAGE-GREEN_02

292 ms

0224-5472-9021L00-WINSFORD-DRESS-CREAM-MULTI_02

0224-5472-9021L00-WINSFORD-DRESS-CREAM-MULTI_02

288 ms

0224-5526-2311L00-PARCEVALL-SILK-DRESS-GREEN-CREAM_02

0224-5526-2311L00-PARCEVALL-SILK-DRESS-GREEN-CREAM_02

289 ms

0224-7507-9021L00-CHARTERIS-SKIRT-PALE-YELLOW_02

0224-7507-9021L00-CHARTERIS-SKIRT-PALE-YELLOW_02

287 ms

0224-5482-9045L00-EXBURY-DRESS-IVORY-BLACK_02

0224-5482-9045L00-EXBURY-DRESS-IVORY-BLACK_02

287 ms

0224-9730-9044L00-TRESCO-CARDIGAN-LEMON_02

0224-9730-9044L00-TRESCO-CARDIGAN-LEMON_02

290 ms

ugc-01.jpg

ugc-01.jpg

290 ms

ugc-02.jpg

ugc-02.jpg

291 ms

ugc-03.jpg

ugc-03.jpg

293 ms

ugc-04.jpg

ugc-04.jpg

292 ms

store.svg

store.svg

70 ms

logo.svg

logo.svg

69 ms

account.svg

account.svg

431 ms

search.svg

search.svg

45 ms

wishlist.svg

wishlist.svg

69 ms

nav-portrait-ess-wk46.jpg

nav-portrait-ess-wk46.jpg

69 ms

nav-new-in.jpg

nav-new-in.jpg

70 ms

us-launch-nav-portrait.jpg

us-launch-nav-portrait.jpg

76 ms

nav-occas.jpg

nav-occas.jpg

77 ms

nav-wedding.jpg

nav-wedding.jpg

78 ms

nav-portrait-ess-launch.jpg

nav-portrait-ess-launch.jpg

76 ms

nav-portrait-shoes-02.jpg

nav-portrait-shoes-02.jpg

76 ms

nav-portrait-accessories-US.jpg

nav-portrait-accessories-US.jpg

278 ms

nav-holiday-01.jpg

nav-holiday-01.jpg

280 ms

nav-sandals.jpg

nav-sandals.jpg

278 ms

nav-holiday-02.jpg

nav-holiday-02.jpg

279 ms

nav-portrait-collection.jpg

nav-portrait-collection.jpg

282 ms

nav-portrait-accessories-lim.jpg

nav-portrait-accessories-lim.jpg

292 ms

nav-portrait-inspire.jpg

nav-portrait-inspire.jpg

294 ms

d-ess-launch-buttons.jpg

d-ess-launch-buttons.jpg

291 ms

cat-image-01.jpg

cat-image-01.jpg

291 ms

cat-image-02.jpg

cat-image-02.jpg

293 ms

cat-image-03.jpg

cat-image-03.jpg

326 ms

d-feature-02-image.jpg

d-feature-02-image.jpg

327 ms

d-feature-01-image.jpg

d-feature-01-image.jpg

328 ms

d-inspire-me-image-limited.jpg

d-inspire-me-image-limited.jpg

329 ms

geo-trust.png

geo-trust.png

293 ms

cards-row_v3.png

cards-row_v3.png

329 ms

proximanova-light-webfont.woff

proximanova-light-webfont.woff

262 ms

proximanova-regular-webfont.woff

proximanova-regular-webfont.woff

693 ms

proximanova-medium-webfont.woff

proximanova-medium-webfont.woff

672 ms

proximanova-semibold-webfont.woff

proximanova-semibold-webfont.woff

742 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

263 ms

gtm.js

gtm.js

261 ms

PAJJhLM6sSoWKfWCAAwDAjgbRAAB42mNgYGBkAIIbCZo5IPrmUn0hGA0AO8EFTQAA

PAJJhLM6sSoWKfWCAAwDAjgbRAAB42mNgYGBkAIIbCZo5IPrmUn0hGA0AO8EFTQAA

22 ms

HobbsIconFont.ttf

HobbsIconFont.ttf

37 ms

new-rec-top-sellers

new-rec-top-sellers

145 ms

new-rec-top-sellers

new-rec-top-sellers

146 ms

new-rec-top-sellers

new-rec-top-sellers

76 ms

new-rec-top-sellers

new-rec-top-sellers

69 ms

Accessibility Review

hobbs.com accessibility score

82

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

button, link, and menuitem elements do not have accessible names.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

hobbs.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

hobbs.com SEO score

74

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hobbs.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hobbs.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hobbs.com

Open Graph data is detected on the main page of Hobbs. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: