Tools & Wizards About Us
homeland.ie screenshot

Report Summary

  • 27

    Performance

    Renders faster than
    46% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 53% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

homeland.ie

Homeland Stores Ireland: Agricultural Supplies, DIY & More | Homeland Stores

Page Load Speed

6.5 sec in total

First Response

512 ms

Resources Loaded

4.4 sec

Page Rendered

1.6 sec

homeland.ie screenshot

About Website

Visit homeland.ie now to see the best up-to-date Homeland content for Ireland and also check out these interesting facts you probably never knew about homeland.ie

Homeland Stores Ireland: Leading supplier of Agricultural, DIY, Clothing and Footwear products, including Nutrias animal feed, minerals and medicines…

Visit homeland.ie

Key Findings

We analyzed Homeland.ie page load time and found that the first response time was 512 ms and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

homeland.ie performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

55/100

10%

LCP (Largest Contentful Paint)

Value9.7 s

0/100

25%

SI (Speed Index)

Value10.8 s

6/100

10%

TBT (Total Blocking Time)

Value840 ms

34/100

30%

CLS (Cumulative Layout Shift)

Value0.158

73/100

15%

TTI (Time to Interactive)

Value21.6 s

1/100

10%

Network Requests Diagram

www.homeland.ie

512 ms

vendor-v4.js

75 ms

pubsub.js

54 ms

global.js

60 ms

preloads.js

70 ms

Our browser made a total of 150 requests to load all elements on the main page. We found that 91% of them (136 requests) were addressed to the original Homeland.ie, 2% (3 requests) were made to Cdn.cookielaw.org and 2% (3 requests) were made to Cdn.shopify.com. The less responsive or slowest element that took the longest time to load (899 ms) relates to the external source Apps-sp.webkul.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.6 kB (1%)

Content Size

140.2 kB

After Optimization

138.7 kB

  • Images
  • JavaScript

In fact, the total size of Homeland.ie main page is 140.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Javascripts take 126.6 kB which makes up the majority of the site volume.

HTML Optimization

-0%

Potential reduce by -8 B

  • Original 0 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This web page is already compressed.

Image Optimization

-11%

Potential reduce by 1.5 kB

  • Original 13.6 kB
  • After minification 12.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Homeland needs image optimization as it can save up to 1.5 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 37 B

  • Original 126.6 kB
  • After minification 126.6 kB
  • After compression 126.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 81 (55%)

Requests Now

146

After Optimization

65

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 146 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Homeland. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 35 to 1 for JavaScripts and from 48 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.homeland.ie

www.homeland.ie

512 ms

vendor-v4.js

vendor-v4.js

75 ms

pubsub.js

pubsub.js

54 ms

global.js

global.js

60 ms

preloads.js

preloads.js

70 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

48 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

53 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

67 ms

scripts.js

scripts.js

75 ms

base.css

base.css

112 ms

theme.css

theme.css

88 ms

boost-pfs-instant-search.css

boost-pfs-instant-search.css

83 ms

boost-pfs-custom.css

boost-pfs-custom.css

92 ms

otSDKStub.js

otSDKStub.js

61 ms

klaviyo.js

klaviyo.js

184 ms

free-gifts.js

free-gifts.js

70 ms

free-gifts.css

free-gifts.css

94 ms

sf9-loyalty.js

sf9-loyalty.js

109 ms

shopify-perf-kit-1.0.0.min.js

shopify-perf-kit-1.0.0.min.js

95 ms

menu-dropdown.js

menu-dropdown.js

102 ms

search-modal.js

search-modal.js

106 ms

cart.js

cart.js

157 ms

cart-drawer.js

cart-drawer.js

151 ms

section-announcement-bar.css

section-announcement-bar.css

149 ms

section-slideshow.css

section-slideshow.css

153 ms

component-card.css

component-card.css

148 ms

section-collection-list.css

section-collection-list.css

154 ms

component-product-grid.css

component-product-grid.css

162 ms

component-rating.css

component-rating.css

152 ms

section-featured-blog.css

section-featured-blog.css

152 ms

section-guarantees.css

section-guarantees.css

176 ms

section-newsletter.css

section-newsletter.css

166 ms

section-footer.css

section-footer.css

172 ms

footer-accordion.js

footer-accordion.js

227 ms

index.js

index.js

228 ms

quick-view.js

quick-view.js

227 ms

color-swatches.js

color-swatches.js

226 ms

boost-pfs-core-instant-search.js

boost-pfs-core-instant-search.js

231 ms

boost-pfs-instant-search.js

boost-pfs-instant-search.js

231 ms

boost-pfs-init.js

boost-pfs-init.js

230 ms

1d2ecf98-83e0-4be6-901e-33740c9575c3.json

1d2ecf98-83e0-4be6-901e-33740c9575c3.json

46 ms

gtm.js

gtm.js

126 ms

trekkie.storefront.1845730bfcc7a9d8e6caa2d1fc12c6d3243cface.min.js

trekkie.storefront.1845730bfcc7a9d8e6caa2d1fc12c6d3243cface.min.js

134 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

132 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

210 ms

cross.svg

cross.svg

101 ms

cross.png

cross.png

179 ms

logo.png

logo.png

182 ms

logo.png

logo.png

184 ms

hL_Bee_Green_HP_Banner_b4c008d6-c62a-4abc-b5d8-c2da267e7654.jpg

hL_Bee_Green_HP_Banner_b4c008d6-c62a-4abc-b5d8-c2da267e7654.jpg

185 ms

hL_Bee_Green_HP_Banner.jpg

hL_Bee_Green_HP_Banner.jpg

183 ms

Autumn_Essentials_Web_Banner.jpg

Autumn_Essentials_Web_Banner.jpg

187 ms

COTY_-_MS_Irealnd_Banner.jpg

COTY_-_MS_Irealnd_Banner.jpg

188 ms

Wild_Bird_Web_banner.jpg

Wild_Bird_Web_banner.jpg

217 ms

TAMS_III_HP_Banner_a95ba058-17d6-4dd1-a046-5a9487bd4dbb.jpg

TAMS_III_HP_Banner_a95ba058-17d6-4dd1-a046-5a9487bd4dbb.jpg

306 ms

TAMS_III_HP_Banner.jpg

TAMS_III_HP_Banner.jpg

218 ms

Homeland_Garden_Range_Banner_becd93a9-1347-40fb-8b89-d563e8aa7099.jpg

Homeland_Garden_Range_Banner_becd93a9-1347-40fb-8b89-d563e8aa7099.jpg

238 ms

Homeland_Garden_Range_Banner.jpg

Homeland_Garden_Range_Banner.jpg

237 ms

ProximaNova-Regular.ttf

ProximaNova-Regular.ttf

216 ms

ProximaNova-Bold.ttf

ProximaNova-Bold.ttf

215 ms

ProximaNova-Black.ttf

ProximaNova-Black.ttf

234 ms

Denise-Sweeney-1_1920x1920_d2938458-400c-4609-b759-e5660f04a627.jpg

Denise-Sweeney-1_1920x1920_d2938458-400c-4609-b759-e5660f04a627.jpg

299 ms

HP-Fuel-Tile_1920x1920_ad01a1a6-998a-4fa1-957c-4b834ab5c269.jpg

HP-Fuel-Tile_1920x1920_ad01a1a6-998a-4fa1-957c-4b834ab5c269.jpg

294 ms

location

location

84 ms

HardwareFmn9Ej2TGFwg4_1920x1920_e8ccc1be-5c55-4d8f-acfa-ad920a8273a7.jpg

HardwareFmn9Ej2TGFwg4_1920x1920_e8ccc1be-5c55-4d8f-acfa-ad920a8273a7.jpg

295 ms

Gardening-Image-Hi-Rez_1920x1920_e9461dd3-4b19-42d3-bf7d-372c835d3437.jpg

Gardening-Image-Hi-Rez_1920x1920_e9461dd3-4b19-42d3-bf7d-372c835d3437.jpg

332 ms

HP-Pet-Equine-Tile_1920x1920_c6a0b640-b31f-4b2d-87e4-2dd9e9a05f5b.jpg

HP-Pet-Equine-Tile_1920x1920_c6a0b640-b31f-4b2d-87e4-2dd9e9a05f5b.jpg

350 ms

HP-Clothing-Tile_1920x1920_cce01fbf-a789-470f-b4df-5ba76a7ee71f.jpg

HP-Clothing-Tile_1920x1920_cce01fbf-a789-470f-b4df-5ba76a7ee71f.jpg

370 ms

HP-Household-Tile_235x1807_1920x1920_59d6e4b3-9a37-407f-970d-8b2d800896ec.jpg

HP-Household-Tile_235x1807_1920x1920_59d6e4b3-9a37-407f-970d-8b2d800896ec.jpg

356 ms

Gift-Card_20208_1280x1280_0255979b-62fc-4222-bc51-99fd62f3946d.jpg

Gift-Card_20208_1280x1280_0255979b-62fc-4222-bc51-99fd62f3946d.jpg

310 ms

Homeland__Lawn-Seed_3d.jpg

Homeland__Lawn-Seed_3d.jpg

309 ms

Homeland-Lawn-Seed.jpg

Homeland-Lawn-Seed.jpg

334 ms

HL-Lawn-Feed-WMK_75L-01-01.jpg

HL-Lawn-Feed-WMK_75L-01-01.jpg

312 ms

HL-Weed-and-Moss-Killer.jpg

HL-Weed-and-Moss-Killer.jpg

485 ms

32IIDMT5L_HomelandTarmacAlgaeRemover5litre6_01.jpg

32IIDMT5L_HomelandTarmacAlgaeRemover5litre6_01.jpg

339 ms

otBannerSdk.js

otBannerSdk.js

85 ms

HL-Tarmac-Algae.png

HL-Tarmac-Algae.png

381 ms

Tomato-Feed.png

Tomato-Feed.png

349 ms

sUPER-GRO-2.jpg

sUPER-GRO-2.jpg

354 ms

Lawn-Hero-5L.png

Lawn-Hero-5L.png

410 ms

lAWN-hERO-2-5l.jpg

lAWN-hERO-2-5l.jpg

377 ms

HL-SR-Fertiliser-PRODUCT.jpg

HL-SR-Fertiliser-PRODUCT.jpg

409 ms

Slow-Release-Fert-Label.jpg

Slow-Release-Fert-Label.jpg

366 ms

57209134_2683312098365413_2245240934767788032_n.jpg

57209134_2683312098365413_2245240934767788032_n.jpg

439 ms

All-Purpose.png

All-Purpose.png

389 ms

Homeland-Rose-Shrub-Food.png

Homeland-Rose-Shrub-Food.png

385 ms

yellowandqwhite.jpg

yellowandqwhite.jpg

413 ms

springgate2.jpg

springgate2.jpg

413 ms

Ratchet_d800ead4-4935-4f29-8fb8-4cf788431f30.jpg

Ratchet_d800ead4-4935-4f29-8fb8-4cf788431f30.jpg

438 ms

insulator25.jpg

insulator25.jpg

443 ms

Cutoutswitch.jpg

Cutoutswitch.jpg

451 ms

Closedspring.jpg

Closedspring.jpg

424 ms

offstand.jpg

offstand.jpg

420 ms

nail_on_ins.jpg

nail_on_ins.jpg

459 ms

farmstokkpoly200.jpg

farmstokkpoly200.jpg

437 ms

insulator_ae6a1b54-eecd-4ecd-8c60-029476c583b8.jpg

insulator_ae6a1b54-eecd-4ecd-8c60-029476c583b8.jpg

434 ms

FEN00551-B2-Fencer.jpg

FEN00551-B2-Fencer.jpg

441 ms

39-99-SAVE-20.png

39-99-SAVE-20.png

400 ms

1000029060.jpg

1000029060.jpg

385 ms

COTY_-_MS_Irealnd_Banner.jpg

COTY_-_MS_Irealnd_Banner.jpg

435 ms

20240720_Football_Photocall-219.jpg

20240720_Football_Photocall-219.jpg

399 ms

St_Cecilias_School_-_Helping_Day_3.jpg

St_Cecilias_School_-_Helping_Day_3.jpg

471 ms

placeholder.png

placeholder.png

411 ms

delivery-truck.png

delivery-truck.png

428 ms

icon-credit.png

icon-credit.png

434 ms

rewards-footer.png

rewards-footer.png

386 ms

aurivo-logo-white.png

aurivo-logo-white.png

439 ms

secureIcon.svg

secureIcon.svg

392 ms

aurivoCredit.png

aurivoCredit.png

385 ms

nutrias.png

nutrias.png

396 ms

mayo-gaa.png

mayo-gaa.png

375 ms

sligo-gaa.png

sligo-gaa.png

355 ms

component-quick-view.css

component-quick-view.css

30 ms

component-quick-view.css

component-quick-view.css

22 ms

component-color-swatches.css

component-color-swatches.css

45 ms

component-color-swatches.css

component-color-swatches.css

22 ms

component-sticky-header.css

component-sticky-header.css

87 ms

component-sticky-header.css

component-sticky-header.css

29 ms

component-list-menu.css

component-list-menu.css

30 ms

component-list-menu.css

component-list-menu.css

20 ms

component-search.css

component-search.css

35 ms

component-search.css

component-search.css

41 ms

component-menu-drawer.css

component-menu-drawer.css

32 ms

component-menu-drawer.css

component-menu-drawer.css

33 ms

component-cart-drawer.css

component-cart-drawer.css

30 ms

component-cart-drawer.css

component-cart-drawer.css

27 ms

component-discounts.css

component-discounts.css

32 ms

component-discounts.css

component-discounts.css

37 ms

component-menu-dropdown.css

component-menu-dropdown.css

34 ms

component-menu-dropdown.css

component-menu-dropdown.css

27 ms

component-slider.css

component-slider.css

54 ms

component-price.css

component-price.css

48 ms

component-article-card.css

component-article-card.css

31 ms

component-article-card.css

component-article-card.css

30 ms

component-newsletter.css

component-newsletter.css

28 ms

component-accordion.css

component-accordion.css

34 ms

component-accordion.css

component-accordion.css

24 ms

component-list-payment.css

component-list-payment.css

25 ms

component-list-payment.css

component-list-payment.css

24 ms

component-list-social.css

component-list-social.css

42 ms

component-list-social.css

component-list-social.css

28 ms

component-rte.css

component-rte.css

26 ms

component-rte.css

component-rte.css

27 ms

disclosure.css

disclosure.css

37 ms

disclosure.css

disclosure.css

35 ms

wk_crowdsourcing.js

wk_crowdsourcing.js

899 ms

header.min.js

header.min.js

26 ms

homeland-ie.myshopify.com.js

homeland-ie.myshopify.com.js

27 ms

tp.widget.sync.bootstrap.min.js

tp.widget.sync.bootstrap.min.js

26 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

2 ms

Accessibility Review

homeland.ie accessibility score

82

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

homeland.ie best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

homeland.ie SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Homeland.ie can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Homeland.ie main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

homeland.ie

Open Graph description is not detected on the main page of Homeland. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: