Tools & Wizards About Us
hootesuite.com screenshot

Report Summary

  • 13

    Performance

    Renders faster than
    25% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

hootesuite.com

Hootsuite | Social Media Marketing and Management Tool

Page Load Speed

2.6 sec in total

First Response

32 ms

Resources Loaded

2 sec

Page Rendered

538 ms

hootesuite.com screenshot

About Website

Visit hootesuite.com now to see the best up-to-date Hootesuite content for United States and also check out these interesting facts you probably never knew about hootesuite.com

Hootsuite is a social media management tool that brings scheduling, content creation, analytics, and social listening to one place.

Visit hootesuite.com

Key Findings

We analyzed Hootesuite.com page load time and found that the first response time was 32 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

hootesuite.com performance score

13

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

17/100

10%

LCP (Largest Contentful Paint)

Value11.4 s

0/100

25%

SI (Speed Index)

Value16.9 s

0/100

10%

TBT (Total Blocking Time)

Value9,130 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.152

75/100

15%

TTI (Time to Interactive)

Value31.2 s

0/100

10%

Network Requests Diagram

hootesuite.com

32 ms

hootsuite.com

6 ms

hootsuite.com

344 ms

www.hootsuite.com

76 ms

otSDKStub.js

41 ms

Our browser made a total of 142 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Hootesuite.com, 30% (42 requests) were made to Hootsuite.com and 22% (31 requests) were made to Images.ctfassets.net. The less responsive or slowest element that took the longest time to load (697 ms) relates to the external source Hootsuite.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 748.6 kB (20%)

Content Size

3.8 MB

After Optimization

3.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hootesuite.com main page is 3.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 2.9 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 384.9 kB

  • Original 468.9 kB
  • After minification 468.8 kB
  • After compression 84.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 384.9 kB or 82% of the original size.

Image Optimization

-9%

Potential reduce by 270.8 kB

  • Original 2.9 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hootesuite images are well optimized though.

JavaScript Optimization

-23%

Potential reduce by 92.9 kB

  • Original 409.4 kB
  • After minification 409.1 kB
  • After compression 316.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 92.9 kB or 23% of the original size.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 3.6 kB
  • After minification 3.6 kB
  • After compression 3.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hootesuite.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 74 (54%)

Requests Now

137

After Optimization

63

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 137 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hootesuite. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 43 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

hootesuite.com

hootesuite.com

32 ms

hootsuite.com

hootsuite.com

6 ms

hootsuite.com

hootsuite.com

344 ms

www.hootsuite.com

www.hootsuite.com

76 ms

otSDKStub.js

otSDKStub.js

41 ms

811d56313cee5966.js

811d56313cee5966.js

33 ms

f13d1c73fefa06c3.css

f13d1c73fefa06c3.css

14 ms

polyfills-c67a75d1b6f99dc8.js

polyfills-c67a75d1b6f99dc8.js

27 ms

851.e282511a0c92ceab.js

851.e282511a0c92ceab.js

15 ms

webpack-967fe90350d01a07.js

webpack-967fe90350d01a07.js

14 ms

framework-b25e23bb9c576288.js

framework-b25e23bb9c576288.js

25 ms

main-3f3b46385f930f6e.js

main-3f3b46385f930f6e.js

15 ms

_app-84b928b8bb394f1e.js

_app-84b928b8bb394f1e.js

37 ms

602-a0c96b89f8ff5067.js

602-a0c96b89f8ff5067.js

23 ms

%5B%5B...slug%5D%5D-a47ce33cd07c6672.js

%5B%5B...slug%5D%5D-a47ce33cd07c6672.js

27 ms

_buildManifest.js

_buildManifest.js

18 ms

_ssgManifest.js

_ssgManifest.js

22 ms

81889fd2-497b-4157-9040-d28a2dafa477.json

81889fd2-497b-4157-9040-d28a2dafa477.json

65 ms

gtm.js

gtm.js

137 ms

hootsuite-full-logo.svg

hootsuite-full-logo.svg

56 ms

publish.svg

publish.svg

72 ms

analytics__1_.svg

analytics__1_.svg

26 ms

smart_toy.svg

smart_toy.svg

27 ms

calendar_clock.svg

calendar_clock.svg

28 ms

graphic_eq.svg

graphic_eq.svg

31 ms

forum.svg

forum.svg

32 ms

stacked_inbox.svg

stacked_inbox.svg

29 ms

3p.svg

3p.svg

30 ms

campaign.svg

campaign.svg

32 ms

corporate_fare__1_.svg

corporate_fare__1_.svg

36 ms

savings.svg

savings.svg

36 ms

account_balance.svg

account_balance.svg

42 ms

ecg_heart.svg

ecg_heart.svg

35 ms

school.svg

school.svg

37 ms

cottage.svg

cottage.svg

34 ms

home_repair_service.svg

home_repair_service.svg

40 ms

gavel.svg

gavel.svg

40 ms

groups.svg

groups.svg

39 ms

volunteer_activism.svg

volunteer_activism.svg

42 ms

tools_power_drill.svg

tools_power_drill.svg

39 ms

quick_reference_all.svg

quick_reference_all.svg

44 ms

recent_actors.svg

recent_actors.svg

47 ms

rss_feed.svg

rss_feed.svg

45 ms

live_tv.svg

live_tv.svg

43 ms

workspace_premium.svg

workspace_premium.svg

47 ms

help.svg

help.svg

44 ms

trending_up.svg

trending_up.svg

48 ms

434354775_818684123638923_6390919840249666182_n.jpg

434354775_818684123638923_6390919840249666182_n.jpg

50 ms

432407796_320913580565589_1758237640881630968_n.jpg

432407796_320913580565589_1758237640881630968_n.jpg

49 ms

Screenshot_2024-03-29_at_10.57.00_AM.png

Screenshot_2024-03-29_at_10.57.00_AM.png

50 ms

Screenshot_2024-03-29_at_11.03.00_AM.png

Screenshot_2024-03-29_at_11.03.00_AM.png

50 ms

image

image

122 ms

image

image

121 ms

image

image

51 ms

image

image

122 ms

image

image

56 ms

image

image

51 ms

image

image

120 ms

image

image

123 ms

image

image

186 ms

image

image

237 ms

image

image

238 ms

image

image

257 ms

image

image

238 ms

image

image

184 ms

image

image

241 ms

owly-face.svg

owly-face.svg

185 ms

image

image

697 ms

owly-symbol-saffron.svg

owly-symbol-saffron.svg

237 ms

app-store.svg

app-store.svg

255 ms

play-store.svg

play-store.svg

238 ms

instagram.svg

instagram.svg

241 ms

facebook.svg

facebook.svg

242 ms

twitter.svg

twitter.svg

243 ms

youtube.svg

youtube.svg

243 ms

linkedin.svg

linkedin.svg

245 ms

pinterest.svg

pinterest.svg

244 ms

tiktok.svg

tiktok.svg

245 ms

location

location

69 ms

otBannerSdk.js

otBannerSdk.js

45 ms

en.json

en.json

41 ms

otFloatingRounded.json

otFloatingRounded.json

48 ms

otPcPanel.json

otPcPanel.json

122 ms

otCommonStyles.css

otCommonStyles.css

122 ms

6si.min.js

6si.min.js

397 ms

destination

destination

104 ms

bat.js

bat.js

392 ms

pixel.js

pixel.js

377 ms

js

js

197 ms

analytics.js

analytics.js

378 ms

munchkin.js

munchkin.js

377 ms

core.js

core.js

357 ms

ld.js

ld.js

374 ms

quant.js

quant.js

375 ms

container_XueX8XS4.js

container_XueX8XS4.js

373 ms

bkxp4ph6pyxz.js

bkxp4ph6pyxz.js

614 ms

1.js

1.js

377 ms

events.js

events.js

605 ms

insight.min.js

insight.min.js

371 ms

fbevents.js

fbevents.js

304 ms

js

js

337 ms

up_loader.1.1.0.js

up_loader.1.1.0.js

374 ms

482 ms

ot_close.svg

ot_close.svg

211 ms

Hootsuite-white-rev-cmyk.png

Hootsuite-white-rev-cmyk.png

182 ms

collect

collect

373 ms

611911702222239

611911702222239

35 ms

main.2bdc3040.js

main.2bdc3040.js

19 ms

landing

landing

300 ms

rp.gif

rp.gif

314 ms

t2_6kezk_telemetry

t2_6kezk_telemetry

221 ms

munchkin.js

munchkin.js

285 ms

publisher:getClientId

publisher:getClientId

312 ms

rules-p-m6c2QkbgyNB71.js

rules-p-m6c2QkbgyNB71.js

247 ms

img.gif

img.gif

226 ms

c.6sc.co

c.6sc.co

213 ms

ipv6.6sc.co

ipv6.6sc.co

209 ms

198 ms

200 ms

209 ms

track.gif

track.gif

106 ms

activityi;src=11273850;type=all_p0;cat=allpa0;ord=1;num=6577417700715;npa=0;auiddc=1369215680.1715345760;gdid=dYWJhMj;pscdl=noapi;frm=0;gtm=45fe4580za200;gcs=G111;gcd=13t3t3t3t5;dma=0;epver=2;~oref=https%3A%2F%2Fwww.hootsuite.com%2F

activityi;src=11273850;type=all_p0;cat=allpa0;ord=1;num=6577417700715;npa=0;auiddc=1369215680.1715345760;gdid=dYWJhMj;pscdl=noapi;frm=0;gtm=45fe4580za200;gcs=G111;gcd=13t3t3t3t5;dma=0;epver=2;~oref=https%3A%2F%2Fwww.hootsuite.com%2F

192 ms

img.gif

img.gif

134 ms

25005362.js

25005362.js

60 ms

syncframe

syncframe

104 ms

main.MTExZjAwMWE5MQ.js

main.MTExZjAwMWE5MQ.js

64 ms

61 ms

25005362

25005362

67 ms

_set_cookie

_set_cookie

41 ms

visitWebPage

visitWebPage

351 ms

34 ms

pixel;r=468004118;labels=_fp.event.PageView;rf=0;a=p-m6c2QkbgyNB71;url=https%3A%2F%2Fwww.hootsuite.com%2F;uh=e51ed67dfb8d91dc24b15e2ace0c3bc33bc53c3e1dfb09200d6c2f8387d67ea6;uht=2;fpan=1;fpa=P0-651957806-1715345760749;pbc=;ns=0;ce=1;qjs=1;qv=b70d35e8-20231208114759;cm=;gdpr=0;ref=;d=hootsuite.com;dst=0;et=1715345760998;tzo=-180;ogl=image.https%3A%2F%2Fwww%252Ehootsuite%252Ecom%2Fimages%2Fsocial-preview%252Ejpg%2Ctitle.Social%20Media%20Marketing%20%26%20Management%20Dashboard%20-%20Hootsuite%2Curl.https%3A%2F%2Fwww%252Ehootsuite%252Ecom%2Cdescription.Hootsuite%20is%20a%20social%20media%20management%20tool%20that%20brings%20scheduling%252C%20content%20crea%2Csite_name.Hootsuite%20%7C%20Social%20Media%20Marketing%20and%20Management%20Tool%2Clocale.en-US;ses=a8f21ec2-4aaf-4175-aba9-b49af2c5ccc9;mdl=

pixel;r=468004118;labels=_fp.event.PageView;rf=0;a=p-m6c2QkbgyNB71;url=https%3A%2F%2Fwww.hootsuite.com%2F;uh=e51ed67dfb8d91dc24b15e2ace0c3bc33bc53c3e1dfb09200d6c2f8387d67ea6;uht=2;fpan=1;fpa=P0-651957806-1715345760749;pbc=;ns=0;ce=1;qjs=1;qv=b70d35e8-20231208114759;cm=;gdpr=0;ref=;d=hootsuite.com;dst=0;et=1715345760998;tzo=-180;ogl=image.https%3A%2F%2Fwww%252Ehootsuite%252Ecom%2Fimages%2Fsocial-preview%252Ejpg%2Ctitle.Social%20Media%20Marketing%20%26%20Management%20Dashboard%20-%20Hootsuite%2Curl.https%3A%2F%2Fwww%252Ehootsuite%252Ecom%2Cdescription.Hootsuite%20is%20a%20social%20media%20management%20tool%20that%20brings%20scheduling%252C%20content%20crea%2Csite_name.Hootsuite%20%7C%20Social%20Media%20Marketing%20and%20Management%20Tool%2Clocale.en-US;ses=a8f21ec2-4aaf-4175-aba9-b49af2c5ccc9;mdl=

131 ms

0.7.32

0.7.32

56 ms

details

details

46 ms

collect

collect

94 ms

collect

collect

88 ms

collect

collect

22 ms

src=11273850;type=all_p0;cat=allpa0;ord=1;num=6577417700715;npa=0;auiddc=*;gdid=dYWJhMj;pscdl=noapi;frm=0;gtm=45fe4580za200;gcs=G111;gcd=13t3t3t3t5;dma=0;epver=2;~oref=https%3A%2F%2Fwww.hootsuite.com%2F

src=11273850;type=all_p0;cat=allpa0;ord=1;num=6577417700715;npa=0;auiddc=*;gdid=dYWJhMj;pscdl=noapi;frm=0;gtm=45fe4580za200;gcs=G111;gcd=13t3t3t3t5;dma=0;epver=2;~oref=https%3A%2F%2Fwww.hootsuite.com%2F

141 ms

collect

collect

33 ms

collect

collect

9 ms

ga-audiences

ga-audiences

28 ms

ct.html

ct.html

44 ms

Accessibility Review

hootesuite.com accessibility score

100

Accessibility Issues

Best Practices

hootesuite.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

hootesuite.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hootesuite.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hootesuite.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hootesuite.com

Open Graph data is detected on the main page of Hootesuite. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: