Tools & Wizards About Us
hottopic.com screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

hottopic.com

Hot Topic | The Pop-Culture Merch & Clothing Store

Page Load Speed

3.5 sec in total

First Response

200 ms

Resources Loaded

1.7 sec

Page Rendered

1.7 sec

hottopic.com screenshot

About Website

Click here to check amazing Hot Topic content for United States. Otherwise, check out these important facts you probably never knew about hottopic.com

From band tees, pop culture-inspired collections and on-trend accessories, to anime merch and the hottest fashion apparel, we have what's new and next.

Visit hottopic.com

Key Findings

We analyzed Hottopic.com page load time and found that the first response time was 200 ms and then it took 3.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

hottopic.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.2 s

20/100

10%

LCP (Largest Contentful Paint)

Value5.8 s

15/100

25%

SI (Speed Index)

Value15.6 s

0/100

10%

TBT (Total Blocking Time)

Value7,230 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.114

86/100

15%

TTI (Time to Interactive)

Value24.1 s

0/100

10%

Network Requests Diagram

homepage

200 ms

main.js

61 ms

productTile.js

39 ms

lib.js

450 ms

otSDKStub.js

52 ms

Our browser made a total of 143 requests to load all elements on the main page. We found that 8% of them (12 requests) were addressed to the original Hottopic.com, 55% (79 requests) were made to Cdn.media.amplience.net and 8% (12 requests) were made to Tags.tiqcdn.com. The less responsive or slowest element that took the longest time to load (450 ms) relates to the external source Na-library.klarnaservices.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 724.6 kB (16%)

Content Size

4.5 MB

After Optimization

3.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hottopic.com main page is 4.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.0 MB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 666.9 kB

  • Original 742.9 kB
  • After minification 694.2 kB
  • After compression 76.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 666.9 kB or 90% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 3.0 MB
  • After minification 3.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hot Topic images are well optimized though.

JavaScript Optimization

-9%

Potential reduce by 57.7 kB

  • Original 632.6 kB
  • After minification 632.6 kB
  • After compression 574.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 13 B

  • Original 96.2 kB
  • After minification 96.2 kB
  • After compression 96.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hottopic.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 47 (33%)

Requests Now

141

After Optimization

94

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 141 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hot Topic. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 44 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

homepage

homepage

200 ms

main.js

main.js

61 ms

productTile.js

productTile.js

39 ms

lib.js

lib.js

450 ms

otSDKStub.js

otSDKStub.js

52 ms

global.css

global.css

59 ms

homePage.css

homePage.css

107 ms

script-tag.js

script-tag.js

36 ms

embed-feed.js

embed-feed.js

94 ms

dwanalytics-22.2.js

dwanalytics-22.2.js

26 ms

dwac-21.7.js

dwac-21.7.js

75 ms

gretel.min.js

gretel.min.js

81 ms

applepay.js

applepay.js

75 ms

a1b5e51a-76ee-47a1-8264-6aa9e5fd3a0b.json

a1b5e51a-76ee-47a1-8264-6aa9e5fd3a0b.json

80 ms

css

css

78 ms

css

css

97 ms

css2

css2

103 ms

location

location

278 ms

hottopic_logo_white.svg

hottopic_logo_white.svg

242 ms

20231213_ht_dd_popculture

20231213_ht_dd_popculture

269 ms

20240311_ht_dd_girlsswim

20240311_ht_dd_girlsswim

120 ms

20240311_ht_dd_plusswim

20240311_ht_dd_plusswim

139 ms

20240311_ht_dd_plustanks

20240311_ht_dd_plustanks

139 ms

20240311_ht_dd_guysswim

20240311_ht_dd_guysswim

139 ms

20240311_ht_dd_guystanks

20240311_ht_dd_guystanks

138 ms

20240214_ht_dd_tees

20240214_ht_dd_tees

145 ms

20231213_ht_dd_crossbodybag

20231213_ht_dd_crossbodybag

137 ms

20231213_ht_dd_wallet

20231213_ht_dd_wallet

143 ms

20231213_ht_dd_backpack

20231213_ht_dd_backpack

143 ms

20240220_ht_dd_socks

20240220_ht_dd_socks

147 ms

20240128_ht_dd_beauty

20240128_ht_dd_beauty

146 ms

20240122_ht_dd_home

20240122_ht_dd_home

143 ms

20231213_ht_dd_bandmerch

20231213_ht_dd_bandmerch

150 ms

20231213_ht_dd_funko

20231213_ht_dd_funko

154 ms

20231213_ht_dd_plush

20231213_ht_dd_plush

149 ms

20231213_ht_dd_figures

20231213_ht_dd_figures

148 ms

20240306_ht_dd_pins

20240306_ht_dd_pins

150 ms

20240306_ht_dd_funko

20240306_ht_dd_funko

152 ms

20240306_ht_dd_clearance

20240306_ht_dd_clearance

154 ms

20240504_ht_hp_phantom

20240504_ht_hp_phantom

210 ms

20240504_ht_hp_mt4

20240504_ht_hp_mt4

208 ms

20240000_ht_hp_lastweekend_hc33

20240000_ht_hp_lastweekend_hc33

219 ms

20240000_ht_hp_dp_hc33

20240000_ht_hp_dp_hc33

209 ms

20240503_ht_hp_dualipa

20240503_ht_hp_dualipa

212 ms

20240424_ht_hp_swim

20240424_ht_hp_swim

221 ms

20240424_ht_hp_sanrio

20240424_ht_hp_sanrio

211 ms

20240501_ht_hp_toys

20240501_ht_hp_toys

213 ms

20240424_ht_hp_disney

20240424_ht_hp_disney

221 ms

20240424_ht_hp_tees

20240424_ht_hp_tees

213 ms

20240503_ht_hp_50

20240503_ht_hp_50

214 ms

20240311_ht_hp_spring33

20240311_ht_hp_spring33

306 ms

20240424_ht_hp_girls

20240424_ht_hp_girls

217 ms

20240424_ht_hp_guys

20240424_ht_hp_guys

214 ms

20240413_ht_hp_plus

20240413_ht_hp_plus

217 ms

20240322_ht_hp_textbanner33

20240322_ht_hp_textbanner33

420 ms

otBannerSdk.js

otBannerSdk.js

53 ms

JTUSjIg69CK48gW7PXooxW0.woff

JTUSjIg69CK48gW7PXooxW0.woff

87 ms

20240428_ht_hp_31036297

20240428_ht_hp_31036297

109 ms

20240428_ht_hp_32155063

20240428_ht_hp_32155063

94 ms

20240428_ht_hp_31619546

20240428_ht_hp_31619546

92 ms

20240428_ht_hp_32040262

20240428_ht_hp_32040262

93 ms

20240428_ht_hp_30986377

20240428_ht_hp_30986377

96 ms

20240428_ht_hp_31479595

20240428_ht_hp_31479595

97 ms

20240200_ht_hp_products3

20240200_ht_hp_products3

90 ms

20240504_ht_hp_bags

20240504_ht_hp_bags

89 ms

20240429_ht_hp_deathnote

20240429_ht_hp_deathnote

87 ms

20240430_ht_hp_drwho

20240430_ht_hp_drwho

109 ms

20240501_ht_hp_31245380

20240501_ht_hp_31245380

92 ms

20240501_ht_hp_30978627

20240501_ht_hp_30978627

90 ms

20240501_ht_hp_31964988

20240501_ht_hp_31964988

100 ms

20240501_ht_hp_31920302

20240501_ht_hp_31920302

99 ms

20240501_ht_hp_12068473

20240501_ht_hp_12068473

91 ms

20240424_ht_hp_30827745

20240424_ht_hp_30827745

98 ms

20240429_ht_hp_xochitl

20240429_ht_hp_xochitl

141 ms

20240309_ht_hp_reviews

20240309_ht_hp_reviews

140 ms

20240309_ht_hp_htfanatics

20240309_ht_hp_htfanatics

156 ms

site.min.js

site.min.js

58 ms

utag.js

utag.js

71 ms

hp-top-products-in-all-categories

hp-top-products-in-all-categories

127 ms

hp-bottom-products-in-all-categories

hp-bottom-products-in-all-categories

148 ms

fbevents.js

fbevents.js

91 ms

hottopic.js

hottopic.js

74 ms

embed.js

embed.js

81 ms

di.js

di.js

178 ms

i.gif

i.gif

173 ms

utag.31.js

utag.31.js

27 ms

utag.84.js

utag.84.js

55 ms

utag.59.js

utag.59.js

61 ms

utag.93.js

utag.93.js

68 ms

utag.104.js

utag.104.js

76 ms

utag.127.js

utag.127.js

153 ms

utag.134.js

utag.134.js

153 ms

utag.135.js

utag.135.js

69 ms

utag.152.js

utag.152.js

151 ms

utag.170.js

utag.170.js

128 ms

bundle~a50c321ec740d49a9456.js

bundle~a50c321ec740d49a9456.js

34 ms

ld.js

ld.js

127 ms

CQRecomm-Start

CQRecomm-Start

372 ms

br-trk-6138.js

br-trk-6138.js

176 ms

CQRecomm-Start

CQRecomm-Start

374 ms

rd

rd

63 ms

js

js

205 ms

events.js

events.js

198 ms

dest5.html

dest5.html

247 ms

id

id

226 ms

i.js

i.js

238 ms

dtag.js

dtag.js

233 ms

ktag.js

ktag.js

221 ms

utag.v.js

utag.v.js

80 ms

syncframe

syncframe

200 ms

pix.gif

pix.gif

158 ms

main.MTc5M2Y0YjUwMQ.js

main.MTc5M2Y0YjUwMQ.js

117 ms

DG

DG

189 ms

ibs:dpid=411&dpuuid=ZjYrPwAAAKw4dQOj

ibs:dpid=411&dpuuid=ZjYrPwAAAKw4dQOj

31 ms

event

event

61 ms

30952310_hi

30952310_hi

38 ms

14451748_hi

14451748_hi

38 ms

30741598_hi

30741598_hi

33 ms

19235943_hi

19235943_hi

32 ms

12068473_hi

12068473_hi

37 ms

20733887_hi

20733887_hi

30 ms

31137931_hi

31137931_hi

26 ms

14191813_hi

14191813_hi

31 ms

20809414_hi

20809414_hi

35 ms

30994191_hi

30994191_hi

38 ms

31377594_hi

31377594_hi

36 ms

16820539_hi

16820539_hi

38 ms

pebble

pebble

37 ms

31263697_hi

31263697_hi

32 ms

31029563_hi

31029563_hi

19 ms

31830538_hi

31830538_hi

23 ms

31152840_hi

31152840_hi

27 ms

31643069_hi

31643069_hi

26 ms

31232555_hi

31232555_hi

27 ms

31333465_hi

31333465_hi

28 ms

31627892_hi

31627892_hi

32 ms

31164778_hi

31164778_hi

28 ms

32155054_hi

32155054_hi

45 ms

20715907_hi

20715907_hi

86 ms

31157653_hi

31157653_hi

33 ms

pebble

pebble

7 ms

__Analytics-Start

__Analytics-Start

33 ms

generic1714600389880.js

generic1714600389880.js

11 ms

Accessibility Review

hottopic.com accessibility score

95

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

hottopic.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

hottopic.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hottopic.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Hottopic.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hottopic.com

Open Graph description is not detected on the main page of Hot Topic. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: