Tools & Wizards About Us
houseoffrasermobile.co.uk screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

houseoffrasermobile.co.uk

FRASERS - Fashion, Beauty, Gifts, Home, Electricals & More

Page Load Speed

2.9 sec in total

First Response

628 ms

Resources Loaded

1.8 sec

Page Rendered

452 ms

houseoffrasermobile.co.uk screenshot

About Website

Click here to check amazing Houseoffrasermobile content. Otherwise, check out these important facts you probably never knew about houseoffrasermobile.co.uk

Discover men’s, women’s and kids’ luxury clothing, shoes and accessories from the most coveted designer brands at FRASERS. Shop the latest collections now.

Visit houseoffrasermobile.co.uk

Key Findings

We analyzed Houseoffrasermobile.co.uk page load time and found that the first response time was 628 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

houseoffrasermobile.co.uk performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.7 s

5/100

10%

LCP (Largest Contentful Paint)

Value8.8 s

1/100

25%

SI (Speed Index)

Value10.8 s

6/100

10%

TBT (Total Blocking Time)

Value22,770 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.006

100/100

15%

TTI (Time to Interactive)

Value35.6 s

0/100

10%

Network Requests Diagram

www.houseoffraser.co.uk

628 ms

styles.css.x.min.css

22 ms

styles.css.x.min.css

72 ms

typography.css.x.min.css

21 ms

styles-desktop.css.x.min.css

14 ms

Our browser made a total of 81 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Houseoffrasermobile.co.uk, 14% (11 requests) were made to Houseoffraser.scene7.com and 5% (4 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (628 ms) relates to the external source Houseoffraser.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (53%)

Content Size

2.1 MB

After Optimization

1.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Houseoffrasermobile.co.uk main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 187.5 kB

  • Original 222.2 kB
  • After minification 211.1 kB
  • After compression 34.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 187.5 kB or 84% of the original size.

Image Optimization

-6%

Potential reduce by 34.5 kB

  • Original 617.0 kB
  • After minification 582.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Houseoffrasermobile images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 687.4 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 327.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 687.4 kB or 68% of the original size.

CSS Optimization

-80%

Potential reduce by 235.1 kB

  • Original 293.4 kB
  • After minification 288.3 kB
  • After compression 58.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Houseoffrasermobile.co.uk needs all CSS files to be minified and compressed as it can save up to 235.1 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 37 (47%)

Requests Now

79

After Optimization

42

  • Images
  • JavaScript
  • CSS

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Houseoffrasermobile. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.houseoffraser.co.uk

www.houseoffraser.co.uk

628 ms

styles.css.x.min.css

styles.css.x.min.css

22 ms

styles.css.x.min.css

styles.css.x.min.css

72 ms

typography.css.x.min.css

typography.css.x.min.css

21 ms

styles-desktop.css.x.min.css

styles-desktop.css.x.min.css

14 ms

media.css

media.css

66 ms

jquery-1.11.1.min.js

jquery-1.11.1.min.js

37 ms

homepage-header-megajs.min.js

homepage-header-megajs.min.js

30 ms

dwac-14.8.js

dwac-14.8.js

28 ms

jsoverrider.js

jsoverrider.js

31 ms

cssoverrider.css

cssoverrider.css

32 ms

mmcore.js

mmcore.js

27 ms

p13n.js

p13n.js

92 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

25 ms

32 ms

eluminate.js

eluminate.js

143 ms

cmcustom.js

cmcustom.js

10 ms

css

css

77 ms

gtm.js

gtm.js

71 ms

HoF-logo.svg

HoF-logo.svg

39 ms

Diesel_bw

Diesel_bw

51 ms

icons.svg

icons.svg

17 ms

busy.gif

busy.gif

32 ms

hp_block01_REC.gif

hp_block01_REC.gif

33 ms

Therapy_bw

Therapy_bw

50 ms

DickinsJones_bw

DickinsJones_bw

52 ms

KarenMillen_bw

KarenMillen_bw

48 ms

HowickJunior_bw

HowickJunior_bw

51 ms

ContainerJavaScript.ashx

ContainerJavaScript.ashx

85 ms

track.js

track.js

29 ms

jquery-ui.min.js

jquery-ui.min.js

32 ms

homepage-footer-megajs.min.js

homepage-footer-megajs.min.js

88 ms

sat.js

sat.js

549 ms

emailOverlay.js

emailOverlay.js

29 ms

dwanalytics.js

dwanalytics.js

30 ms

gretel.min.js

gretel.min.js

31 ms

hub_BE_block01.jpg

hub_BE_block01.jpg

48 ms

hub_BE_block01.png

hub_BE_block01.png

29 ms

hp_block03.jpg

hp_block03.jpg

31 ms

hp_block04.jpg

hp_block04.jpg

32 ms

hp_block05.jpg

hp_block05.jpg

33 ms

hp_block06.jpg

hp_block06.jpg

31 ms

hp_block07.jpg

hp_block07.jpg

82 ms

hp_block08.jpg

hp_block08.jpg

46 ms

newnessHeading.jpg

newnessHeading.jpg

81 ms

hp_brand01.jpg

hp_brand01.jpg

46 ms

hp_brand02.jpg

hp_brand02.jpg

78 ms

hp_brand03.jpg

hp_brand03.jpg

68 ms

hp_brand04.jpg

hp_brand04.jpg

76 ms

GlobalBanner_22269_2.jpg

GlobalBanner_22269_2.jpg

78 ms

Apple_app_badge.png

Apple_app_badge.png

79 ms

141027-android-app.png

141027-android-app.png

80 ms

p13n_generated.js

p13n_generated.js

84 ms

analytics.js

analytics.js

20 ms

90184768.js

90184768.js

151 ms

ec.js

ec.js

6 ms

collect

collect

13 ms

collect

collect

128 ms

cm

cm

212 ms

collect

collect

6 ms

collect

collect

95 ms

rating.gif

rating.gif

148 ms

I_196835884_00_20140806

I_196835884_00_20140806

18 ms

I_228095291_00_20150814

I_228095291_00_20150814

16 ms

I_8718937642751_00_20150916

I_8718937642751_00_20150916

42 ms

I_197580733_00_20150702

I_197580733_00_20150702

39 ms

I_231532561_00_20151223

I_231532561_00_20151223

45 ms

I_180433810_00_20130610

I_180433810_00_20130610

43 ms

rating.gif

rating.gif

137 ms

rating.gif

rating.gif

137 ms

rating.gif

rating.gif

139 ms

u-WUoqrET9fUeobQW7jkRaCWcynf_cDxXwCLxiixG1c.ttf

u-WUoqrET9fUeobQW7jkRaCWcynf_cDxXwCLxiixG1c.ttf

39 ms

footer_sprites.png

footer_sprites.png

31 ms

px.gif

px.gif

281 ms

br-trk-5284.js

br-trk-5284.js

60 ms

logo.png

logo.png

23 ms

close_desktop.png

close_desktop.png

18 ms

background_desktop.png

background_desktop.png

19 ms

pix.gif

pix.gif

219 ms

4288_D41928FE_132B_4850_ACD3_58F788C51D68.js

4288_D41928FE_132B_4850_ACD3_58F788C51D68.js

258 ms

cm

cm

79 ms

Accessibility Review

houseoffrasermobile.co.uk accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

houseoffrasermobile.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

houseoffrasermobile.co.uk SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Houseoffrasermobile.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Houseoffrasermobile.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

houseoffrasermobile.co.uk

Open Graph description is not detected on the main page of Houseoffrasermobile. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: