Tools & Wizards About Us
houseoffrazer.co.uk screenshot

Report Summary

  • 31

    Performance

    Renders faster than
    51% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 76

    SEO

    Google-friendlier than
    35% of websites

houseoffrazer.co.uk

House of Fraser - Fashion, Beauty, Gifts, Home, Electricals & More

Page Load Speed

1.5 sec in total

First Response

54 ms

Resources Loaded

854 ms

Page Rendered

626 ms

houseoffrazer.co.uk screenshot

About Website

Welcome to houseoffrazer.co.uk homepage info - get ready to check House Offrazer best content right away, or after learning these important things about houseoffrazer.co.uk

Discover men’s, women’s and kids’ luxury clothing, shoes and accessories from the most coveted designer brands at House of Fraser. Shop the latest collections now.

Visit houseoffrazer.co.uk

Key Findings

We analyzed Houseoffrazer.co.uk page load time and found that the first response time was 54 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

houseoffrazer.co.uk performance score

31

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value8.8 s

1/100

25%

SI (Speed Index)

Value7.8 s

24/100

10%

TBT (Total Blocking Time)

Value790 ms

37/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value12.8 s

13/100

10%

Network Requests Diagram

houseoffrazer.co.uk

54 ms

www.houseoffraser.co.uk

221 ms

OtAutoBlock.js

77 ms

otSDKStub.js

232 ms

gtm.js

106 ms

Our browser made a total of 49 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Houseoffrazer.co.uk, 55% (27 requests) were made to Houseoffraser.co.uk and 20% (10 requests) were made to Cdn.media.amplience.net. The less responsive or slowest element that took the longest time to load (439 ms) relates to the external source Cdn.media.amplience.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 762.9 kB (48%)

Content Size

1.6 MB

After Optimization

834.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Houseoffrazer.co.uk main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 631.3 kB which makes up the majority of the site volume.

HTML Optimization

-71%

Potential reduce by 218.2 kB

  • Original 308.9 kB
  • After minification 279.3 kB
  • After compression 90.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 218.2 kB or 71% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 316.5 kB
  • After minification 316.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. House Offrazer images are well optimized though.

JavaScript Optimization

-53%

Potential reduce by 336.1 kB

  • Original 631.3 kB
  • After minification 631.3 kB
  • After compression 295.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 336.1 kB or 53% of the original size.

CSS Optimization

-61%

Potential reduce by 208.6 kB

  • Original 340.7 kB
  • After minification 340.6 kB
  • After compression 132.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Houseoffrazer.co.uk needs all CSS files to be minified and compressed as it can save up to 208.6 kB or 61% of the original size.

Requests Breakdown

Number of requests can be reduced by 19 (43%)

Requests Now

44

After Optimization

25

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of House Offrazer. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

houseoffrazer.co.uk

houseoffrazer.co.uk

54 ms

www.houseoffraser.co.uk

www.houseoffraser.co.uk

221 ms

OtAutoBlock.js

OtAutoBlock.js

77 ms

otSDKStub.js

otSDKStub.js

232 ms

gtm.js

gtm.js

106 ms

global.css

global.css

75 ms

main.css

main.css

44 ms

home.css

home.css

41 ms

734fc77b9718845a.css

734fc77b9718845a.css

40 ms

8c9e33216d7c911d.css

8c9e33216d7c911d.css

104 ms

e1445f2e5418311a.css

e1445f2e5418311a.css

52 ms

ecc29c7b04bdf74a.css

ecc29c7b04bdf74a.css

67 ms

portal-hof.css

portal-hof.css

91 ms

global-header-inline.js

global-header-inline.js

123 ms

global-header.js

global-header.js

104 ms

algoliasearch.umd.js

algoliasearch.umd.js

101 ms

algolia-search.js

algolia-search.js

224 ms

global-footer.js

global-footer.js

222 ms

main-footer.js

main-footer.js

267 ms

cookie-acceptance.js

cookie-acceptance.js

224 ms

home.js

home.js

265 ms

BEBI

BEBI

223 ms

hp-desktop

hp-desktop

285 ms

sd-logo-colour-svg

sd-logo-colour-svg

294 ms

BACKTOSCHOOL-HOF0046

BACKTOSCHOOL-HOF0046

288 ms

sale-ending-card

sale-ending-card

302 ms

frasers-cracker-220824

frasers-cracker-220824

320 ms

dior-homepage-220824-1320x1000

dior-homepage-220824-1320x1000

343 ms

150824-lacoste-tshirts-v1

150824-lacoste-tshirts-v1

302 ms

tedbaker-summer-126

tedbaker-summer-126

302 ms

boss-dual-hp

boss-dual-hp

439 ms

twisted-tailor-hp

twisted-tailor-hp

338 ms

tommy-dual-hp

tommy-dual-hp

322 ms

frasers-logo.svg

frasers-logo.svg

157 ms

frasers-plus-min.png

frasers-plus-min.png

158 ms

jackwills-logo-black-svg

jackwills-logo-black-svg

323 ms

game-logo-pink-svg

game-logo-pink-svg

319 ms

evans-logo-colour-svg

evans-logo-colour-svg

321 ms

sofa-logo-black-svg

sofa-logo-black-svg

336 ms

frasers-icons-v4.svg

frasers-icons-v4.svg

171 ms

fras-menu-sports-direct-logo.svg

fras-menu-sports-direct-logo.svg

175 ms

fras-menu-evans-logo.svg

fras-menu-evans-logo.svg

170 ms

fras-menu-game-logo.svg

fras-menu-game-logo.svg

174 ms

sd-new-main-sprite-15-v12.svg

sd-new-main-sprite-15-v12.svg

176 ms

99b5f54d-8f5f-450e-b064-46749d87ea83.json

99b5f54d-8f5f-450e-b064-46749d87ea83.json

99 ms

averta-light-subset.woff2

averta-light-subset.woff2

49 ms

averta-regular-subset.woff2

averta-regular-subset.woff2

50 ms

averta-semibold-subset.woff2

averta-semibold-subset.woff2

48 ms

location

location

77 ms

Accessibility Review

houseoffrazer.co.uk accessibility score

83

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

houseoffrazer.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

houseoffrazer.co.uk SEO score

76

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Houseoffrazer.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Houseoffrazer.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

houseoffrazer.co.uk

Open Graph description is not detected on the main page of House Offrazer. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: