Analyze ice (אייס) - חדשות מידע תקשורת וכלכלה

ice אייס הוא אתר חדשות, מידע ותקשורת, המנגיש את סדר היום הציבורי והכלכלי של ישראל, בגובה העיניים וללא אג'נדות. ice מציע חדשות, מבזקים, דיונים, ניתוחים, דירוגים מחקרים והמלצות 24/7 בנושאי תקשורת, כ...

Page load speed analysis

  • 55/100

    Normal result
  • 8

    Successful tests
  • 0

    Failed test
  • First response

    500 ms

  • Resources loaded

    7.2 sec

  • Page rendered

    2.6 sec

  • Total page load time

    10.3 sec

Welcome to homepage info - get ready to check Ice best content for Israel right away, or after learning these important things about

We analyzed page load time and found that the first response time was 500 ms and then it took 9.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Page optimization

  • HTML 169.6 kB
    Images 932.5 kB
    Javascripts 1.3 MB
    CSS 194.8 kB

    In fact, the total size of main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.3 MB which makes up the majority of the site volume.

    • Original 169.6 kB
    • After minification 152.9 kB
    • After compression 24.2 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 145.4 kB or 86% of the original size.

    • Original 932.5 kB
    • After optimization 867.0 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ice images are well optimized though.

    • Original 1.3 MB
    • After minification 1.2 MB
    • After compression 383.5 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 889.4 kB or 70% of the original size.

    • Original 194.8 kB
    • After minification 141.6 kB
    • After compression 26.2 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 168.6 kB or 87% of the original size.

Network requests diagram

  • liveView.php
  • jquery.min.js
  • jquery.prettyPhoto.js
  • MainScript.js
  • DFP.js
  • maavaron.js
  • prettyPhoto.css
  • jbInputPlaceholder.js
  • jquery-ui.min.js
  • datepicker-he.js
  • jquery-ui.css
  • main.css
  • jquery-ui-1.8.23.custom.min.js
  • jquery.kinetic.min.js
  • jquery.mousewheel.min.js
  • jquery.smoothdivscroll-1.3-min.js
  • api.js
  • livePixel.php
  • ga.js
  • gpt.js
  • recaptcha__en.js
  • loader.js
  • rsz_615_346_dream_team_2016.jpg
  • emboodo.jpg
  • vigo.jpg
  • mentor.jpg
  • ifat.jpg
  • flix.jpg
  • reshet.gif
  • channel_2_news.gif
  • rsz_333_187_bil-s615_160216.jpg
  • rsz_333_187_shlomit615_160216.jpg
  • rsz_333_187_teuna615_160216.jpg
  • rsz_333_187_razinurit_615_020915.jpg
  • rsz_333_187_udik_615_111115_2.jpg
  • rsz_150_84_talf_615_160216.jpg
  • rsz_150_84_ben_hai_segev_615_346.jpg
  • rsz_150_84_kovlentz_615_030116.jpg
  • rsz_150_84_under_40_proekt.jpg
  • rsz_150_84_sofash_proekt.jpg
  • rsz_150_84_status_zugiut_proekt.jpg
  • rsz_615_346_hamitzad_615_140515.jpg
  • rsz_615_346_rami_lior615_100515.jpg
  • rsz_615_346_mitzad_615_070515.jpg
  • rsz_333_187_atara_615_090216.jpg
  • rsz_333_187_women-not-objects615.jpg
  • rsz_333_187_508803826_c.jpg
  • rsz_333_187_eyal_26_05_2014_615_new.jpg
  • rsz_333_187_avi_zitan_new.jpg
  • rsz_150_84_asakim_ktanim.jpg
  • rsz_150_84_zarhanut.jpg
  • rsz_150_84_pe_gadol.jpg
  • sdk.js
  • __utm.gif
  • top_company.png
  • pubads_impl_80.js
  • mainSprite.png
  • ReformaNarrowMedium.woff
  • ReformaNarrowMedium.ttf
  • impl.196-RELEASE.js
  • beacon.js
  • ads
  • container.html
  • xd_arbiter.php
  • xd_arbiter.php
  • adsbygoogle.js
  • ads
  • osd.js
  • ajax-loader-ForDarkNewsletter.gif
  • ca-pub-4723193387639309.js
  • zrt_lookup.html
  • show_ads_impl.js
  • ads
  • container.html
  • ads
  • MostPopularContent
  • likebox.php
  • fql.query
  • ads
  • expansion_embed.js
  • ads
  • ads
  • osd.js
  • 16048777138219596093
  • abg.js
  • m_js_controller.js
  • googlelogo_color_112x36dp.png
  • MHCDtc1Nm3F.css
  • 7WdtcX-OyrO.css
  • mm0vjjrXdxr.js
  • Ta5YnQdNSFy.js
  • XXn49zk5GnD.js
  • OwNnuMlrnxQ.js
  • ads
  • liveView.php
  • ca-pub-7516658586904536.js
  • ads
  • abg.js
  • m_js_controller.js
  • googlelogo_color_112x36dp.png
  • 13240187590601106770
  • liveView.php
  • x_button_blue2.png
  • s
  • ads
  • ads
  • liveVideo.php
  • dvtp_src.js
  • push
  • 15488675861178097600
  • 10359808719890196374
  • -Wxc5n6ag8mSVPmrosQZJ6hEHpQooK3Qr1Gxv0lUkvE.js
  • lightintegration.js
  • beacons
  • pixel
  • 12717781_10153844753604020_7784428807769398890_n.jpg
  • 562013_10150762260514020_1641768365_n.jpg
  • 12063820_496021473911520_8976345253034767501_n.jpg
  • 12743514_1538455189816110_3890231833473663856_n.jpg
  • 12662440_1571207136534418_128511961540511706_n.jpg
  • 1508642_10152370242342156_4099598490046433174_n.jpg
  • 10435593_10155105668845455_6729451702987299782_n.jpg
  • 10570387_10155082697631959_3172192164345887246_n.jpg
  • 521280_4399256493500_1143384694_n.jpg
  • 12316106_1653284021577779_1421668729574972824_n.jpg
  • 12642950_10156400230575580_7061530650556666260_n.jpg
  • wL6VQj7Ab77.png
  • s7jcwEQH7Sx.png
  • wBg80dBy2Ra.js
  • WIQcBxwlOXr.js
  • chartbeat.js
  • ui
  • activeview
  • ping
  • activeview

Our browser made a total of 138 requests to load all elements on the main page. We found that 19% of them (26 requests) were addressed to the original, 17% (23 requests) were made to and 8% (11 requests) were made to The less responsive or slowest element that took the longest time to load (2.7 sec) relates to the external source

Additional info on


The browser has sent 132 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ice. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 55 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.











Possible request optimization













Normal result


As for redirects, our browser was forwarded to before it reached this domain.

IP address uses IP address which is currently shared with 1 other domain. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Normal result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 3600
NS 3600
NS 3600
NS 3600

3600 Mname:
Serial: 2020130420
Refresh: 28800
Retry: 7200
Expire: 604800
Minimum-ttl: 28800

Language and encoding

Normal result


N/A  language flag


HE he language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is . Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

Country of origin for 83% of all visits is Israel. It’s good for that their server is also located in Israel, as that enables the majority of their visitors to benefit from a much faster page load time.

Good result

Normal result

Social Sharing Optimization

Open Graph data is detected on the main page of Ice. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

Share this report in social media

Analyze another website