Tools & Wizards About Us
icecooldiamonds.com screenshot

Report Summary

  • 56

    Performance

    Renders faster than
    72% of other websites

  • 47

    Accessibility

    Visual factors better than
    that of 20% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

icecooldiamonds.com

Bespoke Diamond Engagement Rings Custom Made Jewellery London

Page Load Speed

2.2 sec in total

First Response

205 ms

Resources Loaded

1.8 sec

Page Rendered

163 ms

icecooldiamonds.com screenshot

About Website

Welcome to icecooldiamonds.com homepage info - get ready to check Icecool Diamond S best content right away, or after learning these important things about icecooldiamonds.com

Design and pick up your perfect bespoke diamond engagement ring with Icecool Diamonds Jewellery, Londons oldest and most reliable custom made diamond jewellers

Visit icecooldiamonds.com

Key Findings

We analyzed Icecooldiamonds.com page load time and found that the first response time was 205 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

icecooldiamonds.com performance score

56

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

26/100

10%

LCP (Largest Contentful Paint)

Value4.8 s

30/100

25%

SI (Speed Index)

Value5.1 s

61/100

10%

TBT (Total Blocking Time)

Value280 ms

81/100

30%

CLS (Cumulative Layout Shift)

Value0.208

60/100

15%

TTI (Time to Interactive)

Value6.2 s

62/100

10%

Network Requests Diagram

icecooldiamonds.com

205 ms

icecooldiamonds.com

750 ms

debug.css

85 ms

module_default.css

169 ms

jquery.js

419 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that 71% of them (36 requests) were addressed to the original Icecooldiamonds.com, 10% (5 requests) were made to Fonts.gstatic.com and 4% (2 requests) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (750 ms) belongs to the original domain Icecooldiamonds.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 629.2 kB (52%)

Content Size

1.2 MB

After Optimization

573.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Icecooldiamonds.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. HTML takes 559.0 kB which makes up the majority of the site volume.

HTML Optimization

-92%

Potential reduce by 516.2 kB

  • Original 559.0 kB
  • After minification 555.3 kB
  • After compression 42.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 516.2 kB or 92% of the original size.

Image Optimization

-3%

Potential reduce by 8.8 kB

  • Original 303.0 kB
  • After minification 294.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Icecool Diamond S images are well optimized though.

JavaScript Optimization

-31%

Potential reduce by 98.7 kB

  • Original 317.6 kB
  • After minification 317.6 kB
  • After compression 218.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 98.7 kB or 31% of the original size.

CSS Optimization

-24%

Potential reduce by 5.4 kB

  • Original 22.8 kB
  • After minification 22.8 kB
  • After compression 17.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Icecooldiamonds.com needs all CSS files to be minified and compressed as it can save up to 5.4 kB or 24% of the original size.

Requests Breakdown

Number of requests can be reduced by 29 (66%)

Requests Now

44

After Optimization

15

  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Icecool Diamond S. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

icecooldiamonds.com

icecooldiamonds.com

205 ms

icecooldiamonds.com

icecooldiamonds.com

750 ms

debug.css

debug.css

85 ms

module_default.css

module_default.css

169 ms

jquery.js

jquery.js

419 ms

jquery-noconflict.js

jquery-noconflict.js

256 ms

jquery-migrate.js

jquery-migrate.js

260 ms

caption-uncompressed.js

caption-uncompressed.js

255 ms

bootstrap.js

bootstrap.js

262 ms

acymailing_module.js

acymailing_module.js

261 ms

jquery.min.js

jquery.min.js

31 ms

jquery-ui.min.js

jquery-ui.min.js

38 ms

style.css

style.css

340 ms

shuffle-styles.css

shuffle-styles.css

340 ms

normalize.min.css

normalize.min.css

344 ms

main.css

main.css

349 ms

css

css

41 ms

rtg.css

rtg.css

353 ms

easy-responsive-tabs.css

easy-responsive-tabs.css

471 ms

rtg.js

rtg.js

472 ms

easyResponsiveTabs.js

easyResponsiveTabs.js

480 ms

selectnav.min.js

selectnav.min.js

480 ms

plugins.js

plugins.js

480 ms

core.js

core.js

560 ms

jquery.shuffle.js

jquery.shuffle.js

561 ms

homepage.js

homepage.js

561 ms

page.js

page.js

561 ms

gallery.js

gallery.js

561 ms

pinit.js

pinit.js

26 ms

conversion.js

conversion.js

43 ms

loading.gif

loading.gif

101 ms

site-sprites-png.png

site-sprites-png.png

383 ms

slide01.jpg

slide01.jpg

242 ms

icecool_engagement_ring_slider.jpg

icecool_engagement_ring_slider.jpg

228 ms

slide03.jpg

slide03.jpg

227 ms

slide04.jpg

slide04.jpg

276 ms

bespoke-services-1.jpg

bespoke-services-1.jpg

227 ms

bespoke-services-2.jpg

bespoke-services-2.jpg

310 ms

bespoke-services-3.jpg

bespoke-services-3.jpg

308 ms

bespoke-services-4.jpg

bespoke-services-4.jpg

307 ms

current-blog-item-title.jpg

current-blog-item-title.jpg

314 ms

ga.js

ga.js

141 ms

148 ms

pinit_main.js

pinit_main.js

18 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVQUwaEQXjM.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVQUwaEQXjM.woff

35 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVQUwaEQXjM.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVQUwaEQXjM.woff

38 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVQUwaEQXjM.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVQUwaEQXjM.woff

52 ms

kmKhZrc3Hgbbcjq75U4uslyuy4kn0qNcWxEQCu-Wyrs.woff

kmKhZrc3Hgbbcjq75U4uslyuy4kn0qNcWxEQCu-Wyrs.woff

61 ms

2sDfZG1Wl4LcnbuKjk0gRUe0Aw.woff

2sDfZG1Wl4LcnbuKjk0gRUe0Aw.woff

61 ms

__utm.gif

__utm.gif

18 ms

30 ms

Accessibility Review

icecooldiamonds.com accessibility score

47

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

icecooldiamonds.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

icecooldiamonds.com SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Icecooldiamonds.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Icecooldiamonds.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

icecooldiamonds.com

Open Graph description is not detected on the main page of Icecool Diamond S. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: