10 sec in total
468 ms
8.8 sec
799 ms
Click here to check amazing Identify Marketing content. Otherwise, check out these important facts you probably never knew about identifymarketing.co.nz
Marketing strategy, marketing automation, digital sales funnels and marketing training for small businesses in New Zealand. Identify Marketing helps you find and retain the right customers to grow you...
Visit identifymarketing.co.nzWe analyzed Identifymarketing.co.nz page load time and found that the first response time was 468 ms and then it took 9.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.
identifymarketing.co.nz performance score
name
value
score
weighting
Value8.8 s
0/100
10%
Value15.2 s
0/100
25%
Value23.1 s
0/100
10%
Value24,760 ms
0/100
30%
Value0.195
63/100
15%
Value41.2 s
0/100
10%
468 ms
1440 ms
1236 ms
118 ms
163 ms
Our browser made a total of 120 requests to load all elements on the main page. We found that 23% of them (28 requests) were addressed to the original Identifymarketing.co.nz, 24% (29 requests) were made to Fonts.gstatic.com and 23% (27 requests) were made to Cdn.identifymarketing.co.nz. The less responsive or slowest element that took the longest time to load (5 sec) relates to the external source Cdn.identifymarketing.co.nz.
Page size can be reduced by 586.1 kB (14%)
4.2 MB
3.6 MB
In fact, the total size of Identifymarketing.co.nz main page is 4.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.5 MB which makes up the majority of the site volume.
Potential reduce by 130.4 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 130.4 kB or 84% of the original size.
Potential reduce by 118.9 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Identify Marketing images are well optimized though.
Potential reduce by 24.6 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 24.6 kB or 23% of the original size.
Potential reduce by 312.3 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Identifymarketing.co.nz needs all CSS files to be minified and compressed as it can save up to 312.3 kB or 65% of the original size.
Number of requests can be reduced by 45 (52%)
86
41
The browser has sent 86 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Identify Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.
identifymarketing.co.nz
468 ms
www.identifymarketing.co.nz
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identifymarketing.co.nz accessibility score
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
identifymarketing.co.nz best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Page has valid source maps
identifymarketing.co.nz SEO score
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Identifymarketing.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Identifymarketing.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
identifymarketing.co.nz
Open Graph data is detected on the main page of Identify Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: