Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 87% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

imagemediaoutdoor.com

Chicago Billboard, Bulletin & Wall Outdoor Advertising | Image Media Outdoor

Page Load Speed

4.8 sec in total

First Response

36 ms

Resources Loaded

4.2 sec

Page Rendered

555 ms

imagemediaoutdoor.com screenshot

About Website

Visit imagemediaoutdoor.com now to see the best up-to-date Image Media Outdoor content and also check out these interesting facts you probably never knew about imagemediaoutdoor.com

The premier choice for outdoor advertising in the Chicago area. With dozens of locations, our billboards reach millions of people daily. Contact us here!

Visit imagemediaoutdoor.com

Key Findings

We analyzed Imagemediaoutdoor.com page load time and found that the first response time was 36 ms and then it took 4.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

imagemediaoutdoor.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

23/100

10%

LCP (Largest Contentful Paint)

Value7.4 s

4/100

25%

SI (Speed Index)

Value37.4 s

0/100

10%

TBT (Total Blocking Time)

Value8,720 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value15.1 s

7/100

10%

Network Requests Diagram

imagemediaoutdoor.com

36 ms

imagemediaoutdoor.com

79 ms

hotjar-1178292.js

198 ms

js

108 ms

gtm.js

190 ms

Our browser made a total of 74 requests to load all elements on the main page. We found that 78% of them (58 requests) were addressed to the original Imagemediaoutdoor.com, 8% (6 requests) were made to Fonts.googleapis.com and 4% (3 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (3.1 sec) belongs to the original domain Imagemediaoutdoor.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 269.8 kB (16%)

Content Size

1.7 MB

After Optimization

1.4 MB

In fact, the total size of Imagemediaoutdoor.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 130.3 kB

  • Original 160.6 kB
  • After minification 158.0 kB
  • After compression 30.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 130.3 kB or 81% of the original size.

Image Optimization

-9%

Potential reduce by 103.2 kB

  • Original 1.1 MB
  • After minification 1.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Image Media Outdoor images are well optimized though.

JavaScript Optimization

-11%

Potential reduce by 26.2 kB

  • Original 248.2 kB
  • After minification 248.2 kB
  • After compression 222.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 26.2 kB or 11% of the original size.

CSS Optimization

-8%

Potential reduce by 10.1 kB

  • Original 133.7 kB
  • After minification 133.7 kB
  • After compression 123.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Imagemediaoutdoor.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 44 (66%)

Requests Now

67

After Optimization

23

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Image Media Outdoor. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 22 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

imagemediaoutdoor.com accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

imagemediaoutdoor.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

imagemediaoutdoor.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Imagemediaoutdoor.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Imagemediaoutdoor.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Image Media Outdoor. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: