Tools & Wizards About Us
income.com.sg screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

income.com.sg

Income Insurance Singapore | Buy Insurance Online | Financial Planning

Page Load Speed

7.6 sec in total

First Response

295 ms

Resources Loaded

6.5 sec

Page Rendered

765 ms

income.com.sg screenshot

About Website

Click here to check amazing Income content for Singapore. Otherwise, check out these important facts you probably never knew about income.com.sg

Income Insurance is Singapore's leading provider of Life, Health, Travel & Car Insurance as well as savings, investment and retirement plans. Get started online!

Visit income.com.sg

Key Findings

We analyzed Income.com.sg page load time and found that the first response time was 295 ms and then it took 7.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

income.com.sg performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.3 s

3/100

10%

LCP (Largest Contentful Paint)

Value29.5 s

0/100

25%

SI (Speed Index)

Value15.8 s

0/100

10%

TBT (Total Blocking Time)

Value7,310 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.057

98/100

15%

TTI (Time to Interactive)

Value28.8 s

0/100

10%

Network Requests Diagram

www.income.com.sg

295 ms

jquery.min.js

270 ms

ga-tagging-head.min.js

258 ms

updatableFormHelper.js

280 ms

IncomeGA.js

258 ms

Our browser made a total of 170 requests to load all elements on the main page. We found that 66% of them (112 requests) were addressed to the original Income.com.sg, 5% (9 requests) were made to Assets-us-01.kc-usercontent.com and 4% (6 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (2.2 sec) belongs to the original domain Income.com.sg.

Page Optimization Overview & Recommendations

Page size can be reduced by 266.5 kB (19%)

Content Size

1.4 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Income.com.sg main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 608.9 kB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 235.1 kB

  • Original 269.7 kB
  • After minification 201.2 kB
  • After compression 34.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 68.5 kB, which is 25% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 235.1 kB or 87% of the original size.

Image Optimization

-3%

Potential reduce by 15.5 kB

  • Original 608.9 kB
  • After minification 593.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Income images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 11.6 kB

  • Original 479.5 kB
  • After minification 478.7 kB
  • After compression 467.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-9%

Potential reduce by 4.3 kB

  • Original 47.1 kB
  • After minification 47.1 kB
  • After compression 42.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Income.com.sg has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 94 (57%)

Requests Now

164

After Optimization

70

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 164 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Income. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 51 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.income.com.sg

www.income.com.sg

295 ms

jquery.min.js

jquery.min.js

270 ms

ga-tagging-head.min.js

ga-tagging-head.min.js

258 ms

updatableFormHelper.js

updatableFormHelper.js

280 ms

IncomeGA.js

IncomeGA.js

258 ms

bundle-home.min.css

bundle-home.min.css

255 ms

common-home.min.css

common-home.min.css

508 ms

popper.min.js

popper.min.js

544 ms

bootstrap.min.js

bootstrap.min.js

590 ms

jquery.lazy.min.js

jquery.lazy.min.js

567 ms

clipboard.min.js

clipboard.min.js

568 ms

slick.min.js

slick.min.js

786 ms

components-home.min.js

components-home.min.js

764 ms

home-new.min.js

home-new.min.js

754 ms

jquery-ui.js

jquery-ui.js

31 ms

css

css

39 ms

css

css

101 ms

modal-download-app.min.css

modal-download-app.min.css

862 ms

modal-download-app.min.js

modal-download-app.min.js

867 ms

homepage-enhancement-widget.css

homepage-enhancement-widget.css

1011 ms

slick.min.css

slick.min.css

1065 ms

slick-theme.min.css

slick-theme.min.css

1063 ms

fontawesome.css

fontawesome.css

57 ms

slick.min.js

slick.min.js

1099 ms

api.js

api.js

45 ms

custom_checbox.min.js

custom_checbox.min.js

1099 ms

lazyload.min.js

lazyload.min.js

1149 ms

ext_link_check.min.js

ext_link_check.min.js

1149 ms

sha256.js

sha256.js

1280 ms

ga-tagging.min.js

ga-tagging.min.js

1288 ms

widgets

widgets

1321 ms

site-page-title.min.js

site-page-title.min.js

1328 ms

productsearch.min.js

productsearch.min.js

1367 ms

_Incapsula_Resource

_Incapsula_Resource

1153 ms

gtm.js

gtm.js

111 ms

savings-investment.svg

savings-investment.svg

29 ms

logo-income.svg

logo-income.svg

1195 ms

arrow-down-white.svg

arrow-down-white.svg

1275 ms

arrow-down-orange.svg

arrow-down-orange.svg

1277 ms

life-insurance.svg

life-insurance.svg

1310 ms

savings-investment.svg

savings-investment.svg

1309 ms

premier-insurance.svg

premier-insurance.svg

1345 ms

motor-insurance.svg

motor-insurance.svg

1379 ms

travel-insurance.svg

travel-insurance.svg

1500 ms

home-insurance.svg

home-insurance.svg

1516 ms

employees.svg

employees.svg

1553 ms

business-insurance.svg

business-insurance.svg

1563 ms

student-education.svg

student-education.svg

1596 ms

foreign-helper-insurance.svg

foreign-helper-insurance.svg

29 ms

travel-insurance.svg

travel-insurance.svg

31 ms

life-insurance.svg

life-insurance.svg

35 ms

motorcycle-insurance.svg

motorcycle-insurance.svg

34 ms

car-insurance.svg

car-insurance.svg

33 ms

health-insurance.svg

health-insurance.svg

34 ms

personal-accident.svg

personal-accident.svg

35 ms

home-insurance.svg

home-insurance.svg

37 ms

search.svg

search.svg

1620 ms

bat.js

bat.js

105 ms

gtm.js

gtm.js

140 ms

ytc.js

ytc.js

118 ms

utag.js

utag.js

233 ms

events.js

events.js

179 ms

pixel.js

pixel.js

118 ms

health-insurance.svg

health-insurance.svg

1497 ms

foreign-helper-insurance.svg

foreign-helper-insurance.svg

1491 ms

Mulish-Light.ttf

Mulish-Light.ttf

1523 ms

Mulish-Regular.ttf

Mulish-Regular.ttf

1779 ms

Ubuntu-Bold.ttf

Ubuntu-Bold.ttf

1564 ms

34030.json

34030.json

61 ms

rp.gif

rp.gif

109 ms

t2_b1cv08je3_telemetry

t2_b1cv08je3_telemetry

51 ms

js

js

139 ms

destination

destination

143 ms

quant.js

quant.js

62 ms

destination

destination

99 ms

gtm.js

gtm.js

285 ms

collect.js

collect.js

460 ms

evergage.min.js

evergage.min.js

279 ms

fbevents.js

fbevents.js

55 ms

tg.js

tg.js

288 ms

events.js

events.js

131 ms

main.MTIyYzc3NzllMQ.js

main.MTIyYzc3NzllMQ.js

40 ms

187016998.js

187016998.js

16 ms

Mulish-Bold.ttf

Mulish-Bold.ttf

1436 ms

personal-accident.svg

personal-accident.svg

1546 ms

187016998

187016998

333 ms

golf-insurance.svg

golf-insurance.svg

1514 ms

activityi;src=11549560;type=sitew0;cat=incom0;ord=1664946823497;npa=0;auiddc=1025534023.1715075726;pscdl=noapi;frm=0;gtm=45fe4510h1z8811421135za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.income.com.sg%2F

activityi;src=11549560;type=sitew0;cat=incom0;ord=1664946823497;npa=0;auiddc=1025534023.1715075726;pscdl=noapi;frm=0;gtm=45fe4510h1z8811421135za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.income.com.sg%2F

294 ms

group-insurance.svg

group-insurance.svg

1466 ms

search-white.svg

search-white.svg

1376 ms

search-orange.svg

search-orange.svg

1415 ms

arrow-right.svg

arrow-right.svg

1479 ms

voice.svg

voice.svg

1476 ms

account.svg

account.svg

1474 ms

clarity.js

clarity.js

21 ms

icon-login.svg

icon-login.svg

1486 ms

tfa.js

tfa.js

21 ms

icon-login-orange.svg

icon-login-orange.svg

1475 ms

fa-solid-900.woff

fa-solid-900.woff

1542 ms

arrow-left.svg

arrow-left.svg

1625 ms

json

json

94 ms

track_page_view

track_page_view

365 ms

recaptcha__en.js

recaptcha__en.js

48 ms

cds-pips.js

cds-pips.js

4 ms

eid.es5.js

eid.es5.js

5 ms

arrow-down.svg

arrow-down.svg

1523 ms

IncomeStackLogojpg.jpg

IncomeStackLogojpg.jpg

1523 ms

health-insurance.svg

health-insurance.svg

1528 ms

personal-accident.svg

personal-accident.svg

1533 ms

1153.js

1153.js

102 ms

life-insurance.svg

life-insurance.svg

1506 ms

fallback

fallback

44 ms

analytics.js

analytics.js

46 ms

travel-insurance.svg

travel-insurance.svg

1512 ms

car-insurance.svg

car-insurance.svg

1509 ms

savings-investment.svg

savings-investment.svg

1505 ms

fallback__ltr.css

fallback__ltr.css

26 ms

collect

collect

17 ms

css

css

20 ms

home-insurance.svg

home-insurance.svg

1525 ms

foreign-helper-insurance.svg

foreign-helper-insurance.svg

1526 ms

collect

collect

14 ms

logo_48.png

logo_48.png

4 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

15 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

19 ms

ga-audiences

ga-audiences

16 ms

business-person.svg

business-person.svg

1604 ms

business-insurance.svg

business-insurance.svg

1632 ms

student-education.svg

student-education.svg

1523 ms

motorcycle-insurance.svg

motorcycle-insurance.svg

1513 ms

pet-insurance-icons-2-2.svg

pet-insurance-icons-2-2.svg

1529 ms

close-gray.svg

close-gray.svg

1515 ms

arrow-right-blue.svg

arrow-right-blue.svg

1602 ms

specialcare-insurance.svg

specialcare-insurance.svg

1624 ms

golf-insurance.svg

golf-insurance.svg

1507 ms

personal-mobility-guard.svg

personal-mobility-guard.svg

1503 ms

policy-manage.svg

policy-manage.svg

1491 ms

calendar.png

calendar.png

1445 ms

telephone.png

telephone.png

1521 ms

telephone.svg

telephone.svg

1487 ms

chat.png

chat.png

1485 ms

assistance.png

assistance.png

1463 ms

location.png

location.png

1476 ms

send-enquiry.png

send-enquiry.png

1538 ms

arrow-right-white.svg

arrow-right-white.svg

1544 ms

maintain-ratio.jpg

maintain-ratio.jpg

1491 ms

arrow-right-blue-2.svg

arrow-right-blue-2.svg

1481 ms

iframe-vdo.png

iframe-vdo.png

1464 ms

img-help.svg

img-help.svg

1493 ms

img-subscribe.svg

img-subscribe.svg

1558 ms

button-appstore.svg

button-appstore.svg

1524 ms

button-googleplay.svg

button-googleplay.svg

1526 ms

icon-instagram.svg

icon-instagram.svg

1507 ms

icon-facebook.svg

icon-facebook.svg

1917 ms

icon-linkedin.svg

icon-linkedin.svg

1474 ms

icon-youtube.svg

icon-youtube.svg

1570 ms

spotify-icon.svg

spotify-icon.svg

1508 ms

iframe-vdo.png

iframe-vdo.png

1525 ms

preloader.gif

preloader.gif

1510 ms

FallinApart_homepage_desktop.webp

FallinApart_homepage_desktop.webp

1508 ms

family-health-thumbnail.jpg

family-health-thumbnail.jpg

1584 ms

risks-of-investing.jpg

risks-of-investing.jpg

2188 ms

vivoassure-thumbnail-0801.jpg

vivoassure-thumbnail-0801.jpg

1581 ms

_Incapsula_Resource

_Incapsula_Resource

1281 ms

home-bootstrap.min.css

home-bootstrap.min.css

263 ms

home-new.min.css

home-new.min.css

253 ms

sub-env-1.png

sub-env-1.png

311 ms

sub-env-2.png

sub-env-2.png

319 ms

collect

collect

63 ms

c.gif

c.gif

6 ms

Accessibility Review

income.com.sg accessibility score

80

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

ARIA IDs are not unique

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

income.com.sg best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

income.com.sg SEO score

82

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Income.com.sg can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Income.com.sg main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

income.com.sg

Open Graph data is detected on the main page of Income. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: