Report Summary

  • 53

    Performance

    Renders faster than
    70% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

instiller.co.uk

White Label Email Marketing for Agencies | Instiller

Page Load Speed

1.8 sec in total

First Response

151 ms

Resources Loaded

1.4 sec

Page Rendered

257 ms

instiller.co.uk screenshot

About Website

Visit instiller.co.uk now to see the best up-to-date Instiller content for United States and also check out these interesting facts you probably never knew about instiller.co.uk

Instiller is the only white label email marketing solution designed specifically for agencies and includes all the tools and features needed as standard.

Visit instiller.co.uk

Key Findings

We analyzed Instiller.co.uk page load time and found that the first response time was 151 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

instiller.co.uk performance score

53

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

37/100

10%

LCP (Largest Contentful Paint)

Value6.0 s

13/100

25%

SI (Speed Index)

Value5.4 s

56/100

10%

TBT (Total Blocking Time)

Value340 ms

74/100

30%

CLS (Cumulative Layout Shift)

Value0.016

100/100

15%

TTI (Time to Interactive)

Value9.5 s

30/100

10%

Network Requests Diagram

instiller.co.uk

151 ms

instiller.co.uk

369 ms

css

40 ms

styles.min.css

147 ms

style.min.css

209 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 62% of them (33 requests) were addressed to the original Instiller.co.uk, 15% (8 requests) were made to Fonts.gstatic.com and 6% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (605 ms) belongs to the original domain Instiller.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 237.0 kB (18%)

Content Size

1.3 MB

After Optimization

1.1 MB

In fact, the total size of Instiller.co.uk main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 49.6 kB

  • Original 60.5 kB
  • After minification 46.9 kB
  • After compression 10.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 13.6 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 49.6 kB or 82% of the original size.

Image Optimization

-17%

Potential reduce by 186.5 kB

  • Original 1.1 MB
  • After minification 935.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Instiller needs image optimization as it can save up to 186.5 kB or 17% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 72 B

  • Original 88.2 kB
  • After minification 88.2 kB
  • After compression 88.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 795 B

  • Original 67.5 kB
  • After minification 67.4 kB
  • After compression 66.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Instiller.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 17 (44%)

Requests Now

39

After Optimization

22

The browser has sent 39 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Instiller. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

instiller.co.uk accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

instiller.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

instiller.co.uk SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Instiller.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Instiller.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Instiller. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: