Tools & Wizards About Us
instinctivebranding.com screenshot

Report Summary

  • 38

    Performance

    Renders faster than
    58% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 87% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

instinctivebranding.com

Digital Marketing Agency | Raleigh Marketing | Instinctive Branding

Page Load Speed

5.4 sec in total

First Response

1.4 sec

Resources Loaded

3.3 sec

Page Rendered

688 ms

instinctivebranding.com screenshot

About Website

Visit instinctivebranding.com now to see the best up-to-date Instinctive Branding content and also check out these interesting facts you probably never knew about instinctivebranding.com

If you're looking for a digital marketing agency, we can help. We specialize in website design, SEO, Social Media, Google Ads, logos + more.

Visit instinctivebranding.com

Key Findings

We analyzed Instinctivebranding.com page load time and found that the first response time was 1.4 sec and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

instinctivebranding.com performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

27/100

10%

LCP (Largest Contentful Paint)

Value11.9 s

0/100

25%

SI (Speed Index)

Value9.3 s

13/100

10%

TBT (Total Blocking Time)

Value490 ms

59/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value12.1 s

16/100

10%

Network Requests Diagram

instinctivebranding.com

1375 ms

js

64 ms

slick.min.css

62 ms

slick-theme.min.css

137 ms

imagehover.css

204 ms

Our browser made a total of 101 requests to load all elements on the main page. We found that 67% of them (68 requests) were addressed to the original Instinctivebranding.com, 31% (31 requests) were made to Fonts.gstatic.com and 1% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Instinctivebranding.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 125.6 kB (16%)

Content Size

783.4 kB

After Optimization

657.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Instinctivebranding.com main page is 783.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 261.7 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 119.6 kB

  • Original 143.1 kB
  • After minification 137.0 kB
  • After compression 23.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 119.6 kB or 84% of the original size.

Image Optimization

-1%

Potential reduce by 3.0 kB

  • Original 261.7 kB
  • After minification 258.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Instinctive Branding images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 419 B

  • Original 219.4 kB
  • After minification 219.4 kB
  • After compression 219.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 2.5 kB

  • Original 159.1 kB
  • After minification 159.1 kB
  • After compression 156.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Instinctivebranding.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 56 (85%)

Requests Now

66

After Optimization

10

  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Instinctive Branding. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 28 to 1 for JavaScripts and from 30 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

instinctivebranding.com

instinctivebranding.com

1375 ms

js

js

64 ms

slick.min.css

slick.min.css

62 ms

slick-theme.min.css

slick-theme.min.css

137 ms

imagehover.css

imagehover.css

204 ms

exad-styles.min.css

exad-styles.min.css

219 ms

style.min.css

style.min.css

202 ms

theme.min.css

theme.min.css

200 ms

header-footer.min.css

header-footer.min.css

198 ms

frontend-lite.min.css

frontend-lite.min.css

212 ms

post-326.css

post-326.css

257 ms

elementor-icons.min.css

elementor-icons.min.css

261 ms

swiper.min.css

swiper.min.css

259 ms

frontend-lite.min.css

frontend-lite.min.css

263 ms

post-1183.css

post-1183.css

265 ms

post-78.css

post-78.css

269 ms

post-1127.css

post-1127.css

317 ms

ekiticons.css

ekiticons.css

323 ms

widget-styles.css

widget-styles.css

333 ms

responsive.css

responsive.css

318 ms

general.min.css

general.min.css

321 ms

modern.css

modern.css

322 ms

css

css

32 ms

fontawesome.min.css

fontawesome.min.css

377 ms

solid.min.css

solid.min.css

377 ms

brands.min.css

brands.min.css

380 ms

jquery.min.js

jquery.min.js

388 ms

jquery-migrate.min.js

jquery-migrate.min.js

387 ms

frontend-gtag.min.js

frontend-gtag.min.js

399 ms

widget-icon-list.min.css

widget-icon-list.min.css

439 ms

widget-nav-menu.min.css

widget-nav-menu.min.css

440 ms

widget-icon-box.min.css

widget-icon-box.min.css

441 ms

widget-carousel.min.css

widget-carousel.min.css

447 ms

post-2079.css

post-2079.css

448 ms

animations.min.css

animations.min.css

451 ms

jquery.sticky-sidebar.js

jquery.sticky-sidebar.js

562 ms

exad-scripts.min.js

exad-scripts.min.js

564 ms

hello-frontend.min.js

hello-frontend.min.js

567 ms

frontend-script.js

frontend-script.js

566 ms

widget-scripts.js

widget-scripts.js

516 ms

general.min.js

general.min.js

440 ms

jquery.smartmenus.min.js

jquery.smartmenus.min.js

394 ms

jquery-numerator.min.js

jquery-numerator.min.js

391 ms

imagesloaded.min.js

imagesloaded.min.js

382 ms

webpack-pro.runtime.min.js

webpack-pro.runtime.min.js

425 ms

webpack.runtime.min.js

webpack.runtime.min.js

408 ms

frontend-modules.min.js

frontend-modules.min.js

408 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

399 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

394 ms

wp-polyfill.min.js

wp-polyfill.min.js

393 ms

hooks.min.js

hooks.min.js

457 ms

i18n.min.js

i18n.min.js

452 ms

frontend.min.js

frontend.min.js

453 ms

waypoints.min.js

waypoints.min.js

407 ms

core.min.js

core.min.js

404 ms

frontend.min.js

frontend.min.js

403 ms

elements-handlers.min.js

elements-handlers.min.js

403 ms

animate-circle.min.js

animate-circle.min.js

394 ms

elementor.js

elementor.js

375 ms

iB-logo-300x79-1.png

iB-logo-300x79-1.png

350 ms

business-women.webp

business-women.webp

350 ms

happiness-love-clip-art-happy-people-removebg.webp

happiness-love-clip-art-happy-people-removebg.webp

350 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aX8.ttf

22 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtZ6Hw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtZ6Hw5aX8.ttf

29 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCs16Hw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCs16Hw5aX8.ttf

34 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCvr6Hw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCvr6Hw5aX8.ttf

38 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Xw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Xw5aX8.ttf

147 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCu173w5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCu173w5aX8.ttf

147 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCuM73w5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCuM73w5aX8.ttf

146 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCvr73w5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCvr73w5aX8.ttf

146 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCvC73w5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCvC73w5aX8.ttf

145 ms

digital-marketing-creative-business-women-planning-collaboration-and-marketing-ideas-brainstormin.webp

digital-marketing-creative-business-women-planning-collaboration-and-marketing-ideas-brainstormin.webp

317 ms

image-section-15-min.webp

image-section-15-min.webp

317 ms

close-up-view-of-graphic-designer-workplace-with-colorful-pallet-graphic-tablet-blank-computer.webp

close-up-view-of-graphic-designer-workplace-with-colorful-pallet-graphic-tablet-blank-computer.webp

322 ms

image-section-75-min.webp

image-section-75-min.webp

308 ms

image-section-97-min.png

image-section-97-min.png

422 ms

pxiByp8kv8JHgFVrLGT9Z1xlEA.ttf

pxiByp8kv8JHgFVrLGT9Z1xlEA.ttf

44 ms

pxiEyp8kv8JHgFVrJJfedw.ttf

pxiEyp8kv8JHgFVrJJfedw.ttf

47 ms

pxiByp8kv8JHgFVrLDz8Z1xlEA.ttf

pxiByp8kv8JHgFVrLDz8Z1xlEA.ttf

46 ms

pxiByp8kv8JHgFVrLFj_Z1xlEA.ttf

pxiByp8kv8JHgFVrLFj_Z1xlEA.ttf

47 ms

pxiGyp8kv8JHgFVrLPTucHtF.ttf

pxiGyp8kv8JHgFVrLPTucHtF.ttf

44 ms

pxiByp8kv8JHgFVrLEj6Z1xlEA.ttf

pxiByp8kv8JHgFVrLEj6Z1xlEA.ttf

45 ms

pxiByp8kv8JHgFVrLCz7Z1xlEA.ttf

pxiByp8kv8JHgFVrLCz7Z1xlEA.ttf

48 ms

pxiByp8kv8JHgFVrLDD4Z1xlEA.ttf

pxiByp8kv8JHgFVrLDD4Z1xlEA.ttf

50 ms

pxiByp8kv8JHgFVrLBT5Z1xlEA.ttf

pxiByp8kv8JHgFVrLBT5Z1xlEA.ttf

47 ms

fa-solid-900.woff

fa-solid-900.woff

275 ms

fa-brands-400.woff

fa-brands-400.woff

331 ms

elementskit.woff

elementskit.woff

517 ms

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkbqDH7alwg.ttf

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkbqDH7alwg.ttf

49 ms

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkYODH7alwg.ttf

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkYODH7alwg.ttf

50 ms

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkW-EH7alwg.ttf

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkW-EH7alwg.ttf

49 ms

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkV2EH7alwg.ttf

u-4X0qWljRw-PfU81xCKCpdpbgZJl6XFpfEd7eA9BIxxkV2EH7alwg.ttf

53 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq6R9WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq6R9WXh0ow.ttf

53 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq5Z9WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq5Z9WXh0ow.ttf

55 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq_p9WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq_p9WXh0ow.ttf

53 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jqyR9WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jqyR9WXh0ow.ttf

53 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq6R8WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq6R8WXh0ow.ttf

54 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq3p6WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq3p6WXh0ow.ttf

57 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq0N6WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jq0N6WXh0ow.ttf

56 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jqyR6WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jqyR6WXh0ow.ttf

55 ms

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jqw16WXh0ow.ttf

JTUFjIg1_i6t8kCHKm459Wx7xQYXK0vOoz6jqw16WXh0ow.ttf

58 ms

Accessibility Review

instinctivebranding.com accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

instinctivebranding.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

instinctivebranding.com SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Instinctivebranding.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Instinctivebranding.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

instinctivebranding.com

Open Graph data is detected on the main page of Instinctive Branding. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: