Report Summary

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    Performance

  • 0

    Accessibility

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    Best Practices

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    SEO

integralads.com

Integral Ad Science | Global Media Measurement & Optimization

Page Load Speed

2.4 sec in total

First Response

89 ms

Resources Loaded

1.5 sec

Page Rendered

822 ms

integralads.com screenshot

About Website

Visit integralads.com now to see the best up-to-date Integral Ad S content for United States and also check out these interesting facts you probably never knew about integralads.com

Integral Ad Science delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and platforms.

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Key Findings

We analyzed Integralads.com page load time and found that the first response time was 89 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

integralads.com performance score

0

Network Requests Diagram

integralads.com

89 ms

integralads.com

145 ms

premium-addons.min.css

34 ms

style.min.css

46 ms

styles.css

43 ms

Our browser made a total of 124 requests to load all elements on the main page. We found that 84% of them (104 requests) were addressed to the original Integralads.com, 5% (6 requests) were made to Go.integralads.com and 2% (3 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (369 ms) belongs to the original domain Integralads.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 265.6 kB (6%)

Content Size

4.1 MB

After Optimization

3.9 MB

In fact, the total size of Integralads.com main page is 4.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 3.1 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 236.3 kB

  • Original 275.0 kB
  • After minification 263.4 kB
  • After compression 38.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 236.3 kB or 86% of the original size.

Image Optimization

-0%

Potential reduce by 28 B

  • Original 3.1 MB
  • After minification 3.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Integral Ad S images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 6.5 kB

  • Original 502.3 kB
  • After minification 502.3 kB
  • After compression 495.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-10%

Potential reduce by 22.8 kB

  • Original 231.5 kB
  • After minification 210.8 kB
  • After compression 208.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Integralads.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 89 (75%)

Requests Now

119

After Optimization

30

The browser has sent 119 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Integral Ad S. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 45 to 1 for JavaScripts and from 32 to 1 for CSS and as a result speed up the page load time.

SEO Factors

integralads.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Integralads.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Integralads.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Integral Ad S. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: