Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

Page Load Speed

8.2 sec in total

First Response

1.3 sec

Resources Loaded

6.6 sec

Page Rendered

342 ms

internetmarketingscotland.com screenshot

About Website

Welcome to internetmarketingscotland.com homepage info - get ready to check Internetmarketingscotland best content right away, or after learning these important things about internetmarketingscotland.com

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Key Findings

We analyzed Internetmarketingscotland.com page load time and found that the first response time was 1.3 sec and then it took 6.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

internetmarketingscotland.com performance score

0

Network Requests Diagram

www.internetmarketingscotland.com

1301 ms

wp-emoji-release.min.js

95 ms

www.internetmarketingscotland.com

642 ms

styles.css

168 ms

settings.css

171 ms

Our browser made a total of 101 requests to load all elements on the main page. We found that 77% of them (78 requests) were addressed to the original Internetmarketingscotland.com, 4% (4 requests) were made to Fonts.googleapis.com and 4% (4 requests) were made to W.sharethis.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Internetmarketingscotland.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (58%)

Content Size

2.0 MB

After Optimization

864.5 kB

In fact, the total size of Internetmarketingscotland.com main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 961.8 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 72.2 kB

  • Original 86.3 kB
  • After minification 84.9 kB
  • After compression 14.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 72.2 kB or 84% of the original size.

Image Optimization

-5%

Potential reduce by 28.7 kB

  • Original 565.6 kB
  • After minification 536.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Internetmarketingscotland images are well optimized though.

JavaScript Optimization

-74%

Potential reduce by 712.3 kB

  • Original 961.8 kB
  • After minification 886.4 kB
  • After compression 249.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 712.3 kB or 74% of the original size.

CSS Optimization

-85%

Potential reduce by 362.9 kB

  • Original 426.8 kB
  • After minification 375.3 kB
  • After compression 63.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Internetmarketingscotland.com needs all CSS files to be minified and compressed as it can save up to 362.9 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 63 (66%)

Requests Now

95

After Optimization

32

The browser has sent 95 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Internetmarketingscotland. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 32 to 1 for JavaScripts and from 27 to 1 for CSS and as a result speed up the page load time.

SEO Factors

internetmarketingscotland.com SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Internetmarketingscotland.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Internetmarketingscotland.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Internetmarketingscotland. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: