Tools & Wizards About Us
itsonlynaturalmarket.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 97

    Accessibility

    Visual factors better than
    that of 91% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 94

    SEO

    Google-friendlier than
    90% of websites

itsonlynaturalmarket.com

Its Only Natural Market | Health Food Store | 575 Main St, Middletown, CT 06457

Page Load Speed

1.4 sec in total

First Response

137 ms

Resources Loaded

789 ms

Page Rendered

456 ms

itsonlynaturalmarket.com screenshot

About Website

Click here to check amazing Its Only Natural Market content. Otherwise, check out these important facts you probably never knew about itsonlynaturalmarket.com

Its Only Natural Market Specialize in Natural and Organic Groceries and 100% Fresh Organic Produce. We Also Have a Wide Variety of Wellness and Health and Beauty Products. Our Café is the Perfect Stop...

Visit itsonlynaturalmarket.com

Key Findings

We analyzed Itsonlynaturalmarket.com page load time and found that the first response time was 137 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

itsonlynaturalmarket.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value13.2 s

0/100

10%

LCP (Largest Contentful Paint)

Value17.0 s

0/100

25%

SI (Speed Index)

Value22.4 s

0/100

10%

TBT (Total Blocking Time)

Value3,940 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value17.5 s

4/100

10%

Network Requests Diagram

itsonlynaturalmarket.com

137 ms

shell_id_1.asp

267 ms

jquery-ui.css

24 ms

jquery.qtip.min.css

25 ms

jquery.min.js

39 ms

Our browser made a total of 68 requests to load all elements on the main page. We found that 75% of them (51 requests) were addressed to the original Itsonlynaturalmarket.com, 15% (10 requests) were made to Livingnaturally.com and 4% (3 requests) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (281 ms) relates to the external source Livingnaturally.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 443.1 kB (37%)

Content Size

1.2 MB

After Optimization

754.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Itsonlynaturalmarket.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 555.4 kB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 73.2 kB

  • Original 97.4 kB
  • After minification 95.8 kB
  • After compression 24.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 73.2 kB or 75% of the original size.

Image Optimization

-3%

Potential reduce by 18.4 kB

  • Original 555.4 kB
  • After minification 537.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Its Only Natural Market images are well optimized though.

JavaScript Optimization

-63%

Potential reduce by 306.0 kB

  • Original 488.2 kB
  • After minification 474.1 kB
  • After compression 182.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 306.0 kB or 63% of the original size.

CSS Optimization

-80%

Potential reduce by 45.5 kB

  • Original 56.6 kB
  • After minification 47.9 kB
  • After compression 11.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Itsonlynaturalmarket.com needs all CSS files to be minified and compressed as it can save up to 45.5 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 33 (50%)

Requests Now

66

After Optimization

33

  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Its Only Natural Market. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

itsonlynaturalmarket.com

itsonlynaturalmarket.com

137 ms

shell_id_1.asp

shell_id_1.asp

267 ms

jquery-ui.css

jquery-ui.css

24 ms

jquery.qtip.min.css

jquery.qtip.min.css

25 ms

jquery.min.js

jquery.min.js

39 ms

classic.css

classic.css

31 ms

classic3Col.css

classic3Col.css

20 ms

559B4D5864C14F0DBE0543F5BAD7FD4A.css

559B4D5864C14F0DBE0543F5BAD7FD4A.css

28 ms

reverseLNAV.css

reverseLNAV.css

20 ms

menu.js

menu.js

19 ms

jquery.loadmask.min.js

jquery.loadmask.min.js

24 ms

jquery.qtip.min.js

jquery.qtip.min.js

36 ms

ln.common-1.0.js

ln.common-1.0.js

24 ms

jquery-ui.min.js

jquery-ui.min.js

59 ms

jquery.formatCurrency-1.4.0.min.js

jquery.formatCurrency-1.4.0.min.js

25 ms

icbHome.css

icbHome.css

32 ms

icb.css

icb.css

32 ms

addthis_widget.js

addthis_widget.js

8 ms

analytics.js

analytics.js

187 ms

e4a1f7dc24b64a0eb0769819322791e9.jpg

e4a1f7dc24b64a0eb0769819322791e9.jpg

281 ms

WGi.asp

WGi.asp

93 ms

WGi.asp

WGi.asp

94 ms

WGi.asp

WGi.asp

84 ms

9c3078e86a2d41ee8250e0a98946256f.jpg

9c3078e86a2d41ee8250e0a98946256f.jpg

164 ms

d22f17311684428d9b0a69b2027c2881.jpg

d22f17311684428d9b0a69b2027c2881.jpg

163 ms

58733cc579434ee09b0f2c36312280ed.jpg

58733cc579434ee09b0f2c36312280ed.jpg

134 ms

d7abc413a1b1460fb0ed0bf105b62b0c.jpg

d7abc413a1b1460fb0ed0bf105b62b0c.jpg

145 ms

aac0301638bc4a1dade47960e0da3dba.jpg

aac0301638bc4a1dade47960e0da3dba.jpg

144 ms

da177f7ce233417e84b8ac363460e6a7.jpg

da177f7ce233417e84b8ac363460e6a7.jpg

151 ms

ed71be499e3f423c95c88aa0c6857781.jpg

ed71be499e3f423c95c88aa0c6857781.jpg

163 ms

HealthTipBanner.jpg

HealthTipBanner.jpg

155 ms

exercise1.jpg

exercise1.jpg

166 ms

5db5b35595b04d1b86a9fbd2dcad9623.jpg

5db5b35595b04d1b86a9fbd2dcad9623.jpg

42 ms

leftarrow.gif

leftarrow.gif

26 ms

breakfast2.gif

breakfast2.gif

48 ms

entree4.gif

entree4.gif

47 ms

Sauces-Dressings.gif

Sauces-Dressings.gif

43 ms

Salads2.gif

Salads2.gif

45 ms

Sauces-Dressings-Dips2.gif

Sauces-Dressings-Dips2.gif

45 ms

appetiser2.gif

appetiser2.gif

43 ms

baked-good2.gif

baked-good2.gif

48 ms

entree2.gif

entree2.gif

47 ms

rightarrow.gif

rightarrow.gif

48 ms

gray_arrow.gif

gray_arrow.gif

45 ms

NF_1stcol.jpg

NF_1stcol.jpg

65 ms

AH_Mar16_4thcol.jpg

AH_Mar16_4thcol.jpg

61 ms

store_flyers.gif

store_flyers.gif

48 ms

1x1.gif

1x1.gif

48 ms

9554a9c35cd14142baa911b0716ee5d0.gif

9554a9c35cd14142baa911b0716ee5d0.gif

60 ms

visit_store.gif

visit_store.gif

60 ms

email.gif

email.gif

62 ms

drive.gif

drive.gif

62 ms

module_online_coupons.gif

module_online_coupons.gif

63 ms

module_access_health.gif

module_access_health.gif

65 ms

whats_cooking.gif

whats_cooking.gif

64 ms

signup.jpg

signup.jpg

65 ms

microsite_tile.jpg

microsite_tile.jpg

70 ms

Trade-Tile-Ad_june15.jpg

Trade-Tile-Ad_june15.jpg

74 ms

nf_jan16_tile.gif

nf_jan16_tile.gif

75 ms

Olbas_mar16_b2ctile.jpg

Olbas_mar16_b2ctile.jpg

73 ms

GOL_CTile_Jan16.jpg

GOL_CTile_Jan16.jpg

72 ms

wak_mar16_b2c_tile[1].gif

wak_mar16_b2c_tile[1].gif

80 ms

ln_power.gif

ln_power.gif

81 ms

arrows-ffffff.png

arrows-ffffff.png

81 ms

shadow.png

shadow.png

84 ms

collect

collect

26 ms

collect

collect

82 ms

smartphoneOnly.css

smartphoneOnly.css

11 ms

Accessibility Review

itsonlynaturalmarket.com accessibility score

97

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

itsonlynaturalmarket.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

itsonlynaturalmarket.com SEO score

94

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Itsonlynaturalmarket.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Itsonlynaturalmarket.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

itsonlynaturalmarket.com

Open Graph description is not detected on the main page of Its Only Natural Market. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: