Tools & Wizards About Us
advice.jessops.com screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

advice.jessops.com

Jessops

Page Load Speed

1.6 sec in total

First Response

225 ms

Resources Loaded

1.2 sec

Page Rendered

244 ms

advice.jessops.com screenshot

About Website

Visit advice.jessops.com now to see the best up-to-date Advice Jessops content for United Kingdom and also check out these interesting facts you probably never knew about advice.jessops.com

Advice for life at Jessops is here to help find the right photography equipment for you. We'll give expert advice and reviews to take that perfect photograph, keep you up-do-date with the latest photo...

Visit advice.jessops.com

Key Findings

We analyzed Advice.jessops.com page load time and found that the first response time was 225 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster. This domain responded with an error, which can significantly jeopardize Advice.jessops.com rating and web reputation

Performance Metrics

advice.jessops.com performance score

0

Network Requests Diagram

advice.jessops.com

225 ms

base.css

98 ms

core.css

294 ms

advice.css

183 ms

jquery.js

173 ms

Our browser made a total of 33 requests to load all elements on the main page. We found that 85% of them (28 requests) were addressed to the original Advice.jessops.com, 6% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Jessops.com. The less responsive or slowest element that took the longest time to load (608 ms) belongs to the original domain Advice.jessops.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 110.2 kB (18%)

Content Size

598.6 kB

After Optimization

488.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Advice.jessops.com main page is 598.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 464.2 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 42.5 kB

  • Original 50.4 kB
  • After minification 48.2 kB
  • After compression 7.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 42.5 kB or 84% of the original size.

Image Optimization

-3%

Potential reduce by 13.6 kB

  • Original 464.2 kB
  • After minification 450.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Advice Jessops images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 34 B

  • Original 17.2 kB
  • After minification 17.2 kB
  • After compression 17.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-81%

Potential reduce by 54.1 kB

  • Original 66.8 kB
  • After minification 57.8 kB
  • After compression 12.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Advice.jessops.com needs all CSS files to be minified and compressed as it can save up to 54.1 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 9 (36%)

Requests Now

25

After Optimization

16

  • Images
  • JavaScript
  • CSS

The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Advice Jessops. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

advice.jessops.com

advice.jessops.com

225 ms

base.css

base.css

98 ms

core.css

core.css

294 ms

advice.css

advice.css

183 ms

jquery.js

jquery.js

173 ms

JessopsGlobal.js

JessopsGlobal.js

173 ms

eluminate.js

eluminate.js

174 ms

io_v4.js

io_v4.js

187 ms

cmdatatagutils.js

cmdatatagutils.js

256 ms

payment_cards.gif

payment_cards.gif

28 ms

body_bg.gif

body_bg.gif

88 ms

jessops75_logo.gif

jessops75_logo.gif

94 ms

icon_callcentre.gif

icon_callcentre.gif

90 ms

search_go.gif

search_go.gif

88 ms

menubackfade.gif

menubackfade.gif

91 ms

newtab.gif

newtab.gif

91 ms

submenu_bg.gif

submenu_bg.gif

174 ms

jessops_advice_logo.gif

jessops_advice_logo.gif

185 ms

2014-header-spring.jpg

2014-header-spring.jpg

347 ms

colone_head_left.gif

colone_head_left.gif

174 ms

buyer-guide-14.png

buyer-guide-14.png

518 ms

arrow_nav.gif

arrow_nav.gif

183 ms

snap-rec-14.png

snap-rec-14.png

534 ms

expert-14-2.png

expert-14-2.png

564 ms

tips-14.png

tips-14.png

608 ms

afl-photo-col.jpg

afl-photo-col.jpg

276 ms

service-academy.jpg

service-academy.jpg

372 ms

sony.jpg

sony.jpg

439 ms

ga.js

ga.js

25 ms

icon_basket.gif

icon_basket.gif

447 ms

__utm.gif

__utm.gif

25 ms

collect

collect

64 ms

ga-audiences

ga-audiences

45 ms

SEO Factors

advice.jessops.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Advice.jessops.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Advice.jessops.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

advice.jessops.com

Open Graph description is not detected on the main page of Advice Jessops. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: