Tools & Wizards About Us
jarussell.co.nz screenshot

Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 85

    Accessibility

    Visual factors better than
    that of 58% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

jarussell.co.nz

J. A. Russell Ltd : Electrical Wholesaler : 80 Branches Nationwide

Page Load Speed

16.3 sec in total

First Response

440 ms

Resources Loaded

15.1 sec

Page Rendered

732 ms

jarussell.co.nz screenshot

About Website

Click here to check amazing J A Russell content for New Zealand. Otherwise, check out these important facts you probably never knew about jarussell.co.nz

At electrical wholesaler J. A. Russell we offer a wide range of electrical supplies and services to many different kinds of customers. Visit one of 80 branches nationwide; Located in the North Island ...

Visit jarussell.co.nz

Key Findings

We analyzed Jarussell.co.nz page load time and found that the first response time was 440 ms and then it took 15.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

jarussell.co.nz performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value16.7 s

0/100

10%

LCP (Largest Contentful Paint)

Value22.0 s

0/100

25%

SI (Speed Index)

Value29.0 s

0/100

10%

TBT (Total Blocking Time)

Value540 ms

55/100

30%

CLS (Cumulative Layout Shift)

Value0.022

100/100

15%

TTI (Time to Interactive)

Value28.1 s

0/100

10%

Network Requests Diagram

jarussell.co.nz

440 ms

www.jarussell.co.nz

445 ms

www.jarussell.co.nz

1733 ms

gtm.js

75 ms

fbevents.js

21 ms

Our browser made a total of 146 requests to load all elements on the main page. We found that 88% of them (128 requests) were addressed to the original Jarussell.co.nz, 4% (6 requests) were made to Ajax.googleapis.com and 3% (5 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (9.9 sec) belongs to the original domain Jarussell.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.9 MB (14%)

Content Size

21.1 MB

After Optimization

18.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Jarussell.co.nz main page is 21.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 19.6 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 404.3 kB

  • Original 464.4 kB
  • After minification 439.3 kB
  • After compression 60.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 404.3 kB or 87% of the original size.

Image Optimization

-12%

Potential reduce by 2.4 MB

  • Original 19.6 MB
  • After minification 17.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, J A Russell needs image optimization as it can save up to 2.4 MB or 12% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-13%

Potential reduce by 108.5 kB

  • Original 814.5 kB
  • After minification 814.0 kB
  • After compression 706.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 108.5 kB or 13% of the original size.

CSS Optimization

-17%

Potential reduce by 41.2 kB

  • Original 243.6 kB
  • After minification 243.4 kB
  • After compression 202.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Jarussell.co.nz needs all CSS files to be minified and compressed as it can save up to 41.2 kB or 17% of the original size.

Requests Breakdown

Number of requests can be reduced by 93 (66%)

Requests Now

140

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 140 CSS, Javascripts, AJAX and image requests in order to completely render the main page of J A Russell. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 54 to 1 for JavaScripts and from 32 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

jarussell.co.nz

jarussell.co.nz

440 ms

www.jarussell.co.nz

www.jarussell.co.nz

445 ms

www.jarussell.co.nz

www.jarussell.co.nz

1733 ms

gtm.js

gtm.js

75 ms

fbevents.js

fbevents.js

21 ms

default.css

default.css

608 ms

module.css

module.css

812 ms

module.css

module.css

841 ms

module.css

module.css

843 ms

module.css

module.css

842 ms

SearchSkinObjectPreview.css

SearchSkinObjectPreview.css

1014 ms

skin.css

skin.css

1454 ms

JAHome.css

JAHome.css

1261 ms

container.css

container.css

1045 ms

portal.css

portal.css

1047 ms

bootstrap-select.css

bootstrap-select.css

1049 ms

layers.css

layers.css

1249 ms

settings-source.css

settings-source.css

1257 ms

navigation.css

navigation.css

1468 ms

settings.css

settings.css

1421 ms

jquery.js

jquery.js

1658 ms

jquery-migrate.js

jquery-migrate.js

1473 ms

jquery-ui.js

jquery-ui.js

2291 ms

WebResource.axd

WebResource.axd

1432 ms

ScriptResource.axd

ScriptResource.axd

1461 ms

ScriptResource.axd

ScriptResource.axd

1466 ms

dnn.js

dnn.js

1465 ms

jquery.history.js

jquery.history.js

1635 ms

dnn.modalpopup.js

dnn.modalpopup.js

1665 ms

jquery.themepunch.tools.min.js

jquery.themepunch.tools.min.js

1871 ms

jquery.themepunch.revolution.min.js

jquery.themepunch.revolution.min.js

1670 ms

jquery.hoverIntent.min.js

jquery.hoverIntent.min.js

1668 ms

themepunch.html.js

themepunch.html.js

1838 ms

bootstrap-select.js

bootstrap-select.js

1870 ms

dnncore.js

dnncore.js

1874 ms

SearchSkinObjectPreview.js

SearchSkinObjectPreview.js

1872 ms

dnngo-xplugin.js

dnngo-xplugin.js

2041 ms

polyfill.min.js

polyfill.min.js

692 ms

angular-material.min.css

angular-material.min.css

40 ms

toastr.css

toastr.css

704 ms

toastr.min.js

toastr.min.js

708 ms

angular.min.js

angular.min.js

46 ms

angular-animate.min.js

angular-animate.min.js

48 ms

angular-aria.min.js

angular-aria.min.js

51 ms

angular-messages.min.js

angular-messages.min.js

51 ms

angular-material.min.js

angular-material.min.js

80 ms

AOModules.css

AOModules.css

2096 ms

AOResponsive.css

AOResponsive.css

1667 ms

jquery.scrollbar.css

jquery.scrollbar.css

1470 ms

toastr.css

toastr.css

1440 ms

jquery.powertip.min.css

jquery.powertip.min.css

1603 ms

dnn.servicesframework.js

dnn.servicesframework.js

1639 ms

dnn.jquery.js

dnn.jquery.js

1845 ms

jquery.confirm.min.js

jquery.confirm.min.js

1638 ms

cookies.js

cookies.js

1484 ms

globals.js

globals.js

1603 ms

tabs.js

tabs.js

1637 ms

ifvisible.js

ifvisible.js

1637 ms

homepage.js

homepage.js

1484 ms

dnn.jquery.js

dnn.jquery.js

1448 ms

jquery.als-1.6.min.js

jquery.als-1.6.min.js

1591 ms

jquery.elevatezoom.js

jquery.elevatezoom.js

1627 ms

jquery.hoverIntent.js

jquery.hoverIntent.js

1466 ms

bootstrap.css

bootstrap.css

1428 ms

shortcodes.css

shortcodes.css

1436 ms

allpages.js

allpages.js

1511 ms

jquery.pinfo.js

jquery.pinfo.js

1471 ms

thickbox-compressed.js

thickbox-compressed.js

1443 ms

thumbnail-slider.js

thumbnail-slider.js

1441 ms

freewall.js

freewall.js

1441 ms

jquery.scrollbar.min.js

jquery.scrollbar.min.js

1450 ms

allpagesSM.js

allpagesSM.js

1284 ms

ExpressMobileCommunication.js

ExpressMobileCommunication.js

1402 ms

hammer.min.js

hammer.min.js

1438 ms

toastr.js

toastr.js

1438 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

1271 ms

jquery.powertip.min.js

jquery.powertip.min.js

1248 ms

Impersonator.js

Impersonator.js

1252 ms

script.js

script.js

1618 ms

custom.js

custom.js

1437 ms

ga.js

ga.js

60 ms

ja_russell_logo.gif

ja_russell_logo.gif

541 ms

radcliffe_electrical_logo.gif

radcliffe_electrical_logo.gif

542 ms

logo_placeholder.gif

logo_placeholder.gif

550 ms

ja_russell_logo.gif

ja_russell_logo.gif

554 ms

On2Site_RED.png

On2Site_RED.png

744 ms

RSRLogo.png

RSRLogo.png

744 ms

@SourceJun_Jul_2024_WebBanner.jpg

@SourceJun_Jul_2024_WebBanner.jpg

2392 ms

@SourceJun_Jul_2024_WebBanner4.jpg

@SourceJun_Jul_2024_WebBanner4.jpg

2192 ms

@SourceJun_Jul_2024_WebBanner3.jpg

@SourceJun_Jul_2024_WebBanner3.jpg

9949 ms

Webbanner.jpg

Webbanner.jpg

1741 ms

On2SiteBannerAUG_21.jpg

On2SiteBannerAUG_21.jpg

1761 ms

WebsiteBannerSolar_1.jpg

WebsiteBannerSolar_1.jpg

1964 ms

Safe-T.jpg

Safe-T.jpg

1946 ms

Career%20Posts%20202423_1.jpg

Career%20Posts%20202423_1.jpg

1966 ms

icon_compliance.png

icon_compliance.png

2151 ms

icon_product-range.png

icon_product-range.png

2169 ms

icon_about-us.png

icon_about-us.png

2170 ms

icon_helping-business.png

icon_helping-business.png

2356 ms

Solar-Tile-optimized.jpg

Solar-Tile-optimized.jpg

2386 ms

Ambius%20Tile.jpg

Ambius%20Tile.jpg

2386 ms

icon_contact.png

icon_contact.png

2383 ms

icon_new-product.png

icon_new-product.png

2509 ms

css

css

71 ms

css

css

89 ms

css

css

93 ms

css

css

92 ms

css

css

93 ms

__utm.gif

__utm.gif

16 ms

AOModules_SM.css

AOModules_SM.css

2466 ms

AOResponsive_SM.css

AOResponsive_SM.css

2466 ms

AOModules_App.css

AOModules_App.css

2468 ms

icon_events.png

icon_events.png

2476 ms

icon_support-industry.png

icon_support-industry.png

2642 ms

icon_news.png

icon_news.png

2692 ms

safet_210x105.jpg

safet_210x105.jpg

2544 ms

NuGreen-logo-large_tag.jpg

NuGreen-logo-large_tag.jpg

2504 ms

promotions-tile_half-size_horizontal_@source-2.png

promotions-tile_half-size_horizontal_@source-2.png

2505 ms

icon_support-community.png

icon_support-community.png

3180 ms

icon_faqs.png

icon_faqs.png

3173 ms

electrical.png

electrical.png

3169 ms

lighting.png

lighting.png

2981 ms

data.png

data.png

2981 ms

technology.png

technology.png

2980 ms

industrial.png

industrial.png

2973 ms

Fern-stamp70.png

Fern-stamp70.png

2969 ms

Facebook-logo-white.png

Facebook-logo-white.png

2801 ms

instagram-logo_White.png

instagram-logo_White.png

2779 ms

linkedin-logo-white.png

linkedin-logo-white.png

2779 ms

JA_Logos_white.png

JA_Logos_white.png

1781 ms

Metal-Texture_Brushed-Steele.jpg

Metal-Texture_Brushed-Steele.jpg

919 ms

JA_LoginTab_On2Site.png

JA_LoginTab_On2Site.png

905 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

883 ms

footer_top.png

footer_top.png

922 ms

FooterContainer-nav-bg.png

FooterContainer-nav-bg.png

953 ms

top_ico.png

top_ico.png

956 ms

revolution.extension.slideanims.min.js

revolution.extension.slideanims.min.js

742 ms

revolution.extension.actions.min.js

revolution.extension.actions.min.js

744 ms

revolution.extension.layeranimation.min.js

revolution.extension.layeranimation.min.js

910 ms

revolution.extension.navigation.min.js

revolution.extension.navigation.min.js

941 ms

revolution.extension.parallax.min.js

revolution.extension.parallax.min.js

942 ms

loadingAnimation.gif

loadingAnimation.gif

309 ms

checkbox.png

checkbox.png

248 ms

coloredbg.png

coloredbg.png

204 ms

revicons.woff

revicons.woff

205 ms

revicons.woff

revicons.woff

219 ms

Accessibility Review

jarussell.co.nz accessibility score

85

Accessibility Issues

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

jarussell.co.nz best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

jarussell.co.nz SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Jarussell.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Jarussell.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

jarussell.co.nz

Open Graph description is not detected on the main page of J A Russell. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: