Report Summary

  • 27

    Performance

    Renders faster than
    46% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

johnstonmailing.co.uk

Direct Mail | Johnston Mailing Ltd | Addressing Your Mailing Needs

Page Load Speed

2.4 sec in total

First Response

241 ms

Resources Loaded

2.1 sec

Page Rendered

59 ms

johnstonmailing.co.uk screenshot

About Website

Visit johnstonmailing.co.uk now to see the best up-to-date Johnston Mailing content and also check out these interesting facts you probably never knew about johnstonmailing.co.uk

Direct mail works and now is the time to plan a marketing campaign with us. Johnston Mailing was founded in 2004 with the aim of creating a first class direct mail service.

Visit johnstonmailing.co.uk

Key Findings

We analyzed Johnstonmailing.co.uk page load time and found that the first response time was 241 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

johnstonmailing.co.uk performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.2 s

78/100

10%

LCP (Largest Contentful Paint)

Value6.5 s

9/100

25%

SI (Speed Index)

Value10.7 s

7/100

10%

TBT (Total Blocking Time)

Value2,760 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0.045

99/100

15%

TTI (Time to Interactive)

Value24.6 s

0/100

10%

Network Requests Diagram

www.johnstonmailing.co.uk

241 ms

minified.js

33 ms

focus-within-polyfill.js

31 ms

polyfill.min.js

849 ms

thunderbolt-commons.f5f1fc96.bundle.min.js

68 ms

Our browser made a total of 56 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Johnstonmailing.co.uk, 38% (21 requests) were made to Static.parastorage.com and 34% (19 requests) were made to Static.wixstatic.com. The less responsive or slowest element that took the longest time to load (861 ms) relates to the external source Static.wixstatic.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 505.2 kB (53%)

Content Size

947.8 kB

After Optimization

442.6 kB

In fact, the total size of Johnstonmailing.co.uk main page is 947.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. HTML takes 575.8 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 450.0 kB

  • Original 575.8 kB
  • After minification 574.1 kB
  • After compression 125.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 450.0 kB or 78% of the original size.

Image Optimization

-9%

Potential reduce by 7.1 kB

  • Original 77.3 kB
  • After minification 70.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Johnston Mailing images are well optimized though.

JavaScript Optimization

-16%

Potential reduce by 48.1 kB

  • Original 294.7 kB
  • After minification 294.7 kB
  • After compression 246.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 48.1 kB or 16% of the original size.

Requests Breakdown

Number of requests can be reduced by 11 (31%)

Requests Now

35

After Optimization

24

The browser has sent 35 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Johnston Mailing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

johnstonmailing.co.uk accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

johnstonmailing.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

johnstonmailing.co.uk SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Johnstonmailing.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Johnstonmailing.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Johnston Mailing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: