Tools & Wizards About Us
keepcalms.com screenshot

Report Summary

  • 27

    Performance

    Renders faster than
    46% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

keepcalms.com

Sunsetting the Keep Calm-o-Matic - Reincubate

Page Load Speed

1.5 sec in total

First Response

42 ms

Resources Loaded

1.3 sec

Page Rendered

231 ms

keepcalms.com screenshot

About Website

Welcome to keepcalms.com homepage info - get ready to check Keep Calm S best content for India right away, or after learning these important things about keepcalms.com

Do you remember the Keep Calm-o-matic? Odds are if you were a British teenager in the early 2010s you would either have been on the site or known someone who was.

Visit keepcalms.com

Key Findings

We analyzed Keepcalms.com page load time and found that the first response time was 42 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

keepcalms.com performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

47/100

10%

LCP (Largest Contentful Paint)

Value13.7 s

0/100

25%

SI (Speed Index)

Value6.8 s

35/100

10%

TBT (Total Blocking Time)

Value1,810 ms

9/100

30%

CLS (Cumulative Layout Shift)

Value0.012

100/100

15%

TTI (Time to Interactive)

Value14.9 s

8/100

10%

Network Requests Diagram

keepcalms.com

42 ms

116 ms

styles.css

59 ms

styles.css

111 ms

polyfill.min.js

833 ms

Our browser made a total of 40 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Keepcalms.com, 75% (30 requests) were made to Reincubate.com and 13% (5 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (833 ms) relates to the external source Cdnjs.cloudflare.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 47.1 kB (22%)

Content Size

218.8 kB

After Optimization

171.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Keepcalms.com main page is 218.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 90.0 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 38.3 kB

  • Original 51.9 kB
  • After minification 51.8 kB
  • After compression 13.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 38.3 kB or 74% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 26.7 kB
  • After minification 26.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Keep Calm S images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 26 B

  • Original 90.0 kB
  • After minification 90.0 kB
  • After compression 90.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-17%

Potential reduce by 8.8 kB

  • Original 50.2 kB
  • After minification 41.4 kB
  • After compression 41.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Keepcalms.com needs all CSS files to be minified and compressed as it can save up to 8.8 kB or 17% of the original size.

Requests Breakdown

Number of requests can be reduced by 10 (27%)

Requests Now

37

After Optimization

27

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Keep Calm S. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

keepcalms.com

keepcalms.com

42 ms

116 ms

styles.css

styles.css

59 ms

styles.css

styles.css

111 ms

polyfill.min.js

polyfill.min.js

833 ms

2cb5fac668.js

2cb5fac668.js

307 ms

main-c2af8606.js

main-c2af8606.js

130 ms

main-legacy-87988b89.js

main-legacy-87988b89.js

130 ms

jquery.min.js

jquery.min.js

149 ms

js.cookie.min.js

js.cookie.min.js

152 ms

scripts.min.js

scripts.min.js

129 ms

comment.min.js

comment.min.js

128 ms

blueimp-gallery.min.css

blueimp-gallery.min.css

152 ms

blueimp-gallery.min.js

blueimp-gallery.min.js

152 ms

vcd15cbe7772f49c399c6a5babf22c1241717689176015

vcd15cbe7772f49c399c6a5babf22c1241717689176015

165 ms

gtm.js

gtm.js

240 ms

reincubate.svg

reincubate.svg

102 ms

camo.svg

camo.svg

149 ms

en.svg

en.svg

109 ms

ipbe.png

ipbe.png

129 ms

bbbe.png

bbbe.png

119 ms

dmge.png

dmge.png

130 ms

reincubate-lookup.svg

reincubate-lookup.svg

115 ms

ricloud.svg

ricloud.svg

109 ms

deviceidentifier.svg

deviceidentifier.svg

123 ms

relay.svg

relay.svg

130 ms

fr.svg

fr.svg

144 ms

zh-cn.svg

zh-cn.svg

139 ms

de.svg

de.svg

135 ms

it.svg

it.svg

137 ms

ja.svg

ja.svg

140 ms

es.svg

es.svg

144 ms

ru.svg

ru.svg

159 ms

nl.svg

nl.svg

154 ms

pt-br.svg

pt-br.svg

145 ms

ko.svg

ko.svg

156 ms

kings-awards.png

kings-awards.png

160 ms

trustpilot.svg

trustpilot.svg

162 ms

fa-solid-900.woff

fa-solid-900.woff

104 ms

84 ms

Accessibility Review

keepcalms.com accessibility score

94

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

keepcalms.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

keepcalms.com SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Keepcalms.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Keepcalms.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

keepcalms.com

Open Graph data is detected on the main page of Keep Calm S. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: