Report Summary

  • 36

    Performance

    Renders faster than
    55% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 81

    SEO

    Google-friendlier than
    42% of websites

kentcanoes.co.uk

Canoes, kayaks and accessories - buy online from our Kent based shop | Kent Canoes

Page Load Speed

2.2 sec in total

First Response

198 ms

Resources Loaded

2 sec

Page Rendered

1 ms

kentcanoes.co.uk screenshot

About Website

Click here to check amazing Kent Canoes content. Otherwise, check out these important facts you probably never knew about kentcanoes.co.uk

Kent Canoes is one the UKs leading canoe and kayak shops supplying a wide range of boats and accessories for all pursuits. Whether you are looking for something to get started or for more advanced per...

Visit kentcanoes.co.uk

Key Findings

We analyzed Kentcanoes.co.uk page load time and found that the first response time was 198 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

kentcanoes.co.uk performance score

36

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

26/100

10%

LCP (Largest Contentful Paint)

Value10.1 s

0/100

25%

SI (Speed Index)

Value6.7 s

37/100

10%

TBT (Total Blocking Time)

Value180 ms

92/100

30%

CLS (Cumulative Layout Shift)

Value1.121

1/100

15%

TTI (Time to Interactive)

Value10.3 s

24/100

10%

Network Requests Diagram

kentcanoes.co.uk

198 ms

www.kentcanoes.co.uk

655 ms

core.php

346 ms

style.php

257 ms

custom.php

258 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 90% of them (57 requests) were addressed to the original Kentcanoes.co.uk, 6% (4 requests) were made to Fonts.gstatic.com and 2% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (707 ms) belongs to the original domain Kentcanoes.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 123.3 kB (7%)

Content Size

1.7 MB

After Optimization

1.6 MB

In fact, the total size of Kentcanoes.co.uk main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 40.3 kB

  • Original 49.4 kB
  • After minification 49.1 kB
  • After compression 9.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 40.3 kB or 82% of the original size.

Image Optimization

-5%

Potential reduce by 80.3 kB

  • Original 1.6 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Kent Canoes images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 2.2 kB

  • Original 105.0 kB
  • After minification 105.0 kB
  • After compression 102.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 491 B

  • Original 37.6 kB
  • After minification 37.6 kB
  • After compression 37.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Kentcanoes.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 18 (34%)

Requests Now

53

After Optimization

35

The browser has sent 53 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kent Canoes. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

kentcanoes.co.uk accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

kentcanoes.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

kentcanoes.co.uk SEO score

81

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kentcanoes.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Kentcanoes.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Kent Canoes. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: