Tools & Wizards About Us
kits.com screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

kits.com

Kits.com | Shop High-Quality Glasses, Contacts & Eyewear

Page Load Speed

2.5 sec in total

First Response

29 ms

Resources Loaded

1.4 sec

Page Rendered

1.1 sec

kits.com screenshot

About Website

Welcome to kits.com homepage info - get ready to check Kits best content for United States right away, or after learning these important things about kits.com

Kits Eyewear. North America's Top Eyewear Store. High-quality eyewear at affordable prices. All KITS glasses and sunglasses are now available starting at $28.

Visit kits.com

Key Findings

We analyzed Kits.com page load time and found that the first response time was 29 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

kits.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

27/100

10%

LCP (Largest Contentful Paint)

Value8.7 s

1/100

25%

SI (Speed Index)

Value10.4 s

8/100

10%

TBT (Total Blocking Time)

Value3,850 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value23.7 s

1/100

10%

Network Requests Diagram

kits.com

29 ms

www.kits.com

109 ms

edIVrH9NhX-kdBPJobeczQ9o-D8.js

19 ms

css

91 ms

bootstrap.css

79 ms

Our browser made a total of 135 requests to load all elements on the main page. We found that 74% of them (100 requests) were addressed to the original Kits.com, 10% (14 requests) were made to Fonts.gstatic.com and 2% (3 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (459 ms) belongs to the original domain Kits.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 258.0 kB (2%)

Content Size

11.9 MB

After Optimization

11.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Kits.com main page is 11.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 11.5 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 124.0 kB

  • Original 144.4 kB
  • After minification 118.8 kB
  • After compression 20.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 25.7 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 124.0 kB or 86% of the original size.

Image Optimization

-1%

Potential reduce by 118.8 kB

  • Original 11.5 MB
  • After minification 11.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Kits images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 2.8 kB

  • Original 96.1 kB
  • After minification 96.1 kB
  • After compression 93.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-10%

Potential reduce by 12.4 kB

  • Original 121.3 kB
  • After minification 121.3 kB
  • After compression 108.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Kits.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 48 (41%)

Requests Now

117

After Optimization

69

  • Images
  • JavaScript
  • CSS

The browser has sent 117 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kits. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 36 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

kits.com

kits.com

29 ms

www.kits.com

www.kits.com

109 ms

edIVrH9NhX-kdBPJobeczQ9o-D8.js

edIVrH9NhX-kdBPJobeczQ9o-D8.js

19 ms

css

css

91 ms

bootstrap.css

bootstrap.css

79 ms

style.css

style.css

98 ms

swiper.css

swiper.css

45 ms

dark.css

dark.css

75 ms

font-icons.css

font-icons.css

55 ms

animate.css

animate.css

68 ms

magnific-popup.css

magnific-popup.css

78 ms

responsive.css

responsive.css

91 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

89 ms

custom.css

custom.css

95 ms

jquery.min.js

jquery.min.js

90 ms

jquery.enhanced.cookie.js

jquery.enhanced.cookie.js

188 ms

firebase-app.js

firebase-app.js

115 ms

firebase-analytics.js

firebase-analytics.js

162 ms

firebase-messaging.js

firebase-messaging.js

165 ms

initialize-sw.js

initialize-sw.js

117 ms

autocomplete.css

autocomplete.css

114 ms

widget.js

widget.js

92 ms

frameSearchLabels.min.css

frameSearchLabels.min.css

116 ms

css2

css2

88 ms

css2

css2

85 ms

swiper-bundle.min.js

swiper-bundle.min.js

159 ms

plugins.js

plugins.js

160 ms

config.js

config.js

158 ms

png-fix.js

png-fix.js

158 ms

jquery-func.js

jquery-func.js

162 ms

jquery.pstrength-min.1.2.js

jquery.pstrength-min.1.2.js

161 ms

global.js

global.js

185 ms

jquery-plugins.js

jquery-plugins.js

162 ms

pform.js

pform.js

163 ms

affiliate_track.js

affiliate_track.js

165 ms

jquery.autocomplete.js

jquery.autocomplete.js

182 ms

email-decode.min.js

email-decode.min.js

163 ms

bootstrap-canvas-functions.js

bootstrap-canvas-functions.js

179 ms

rocket-loader.min.js

rocket-loader.min.js

166 ms

v652eace1692a40cfa3763df669d7439c1639079717194

v652eace1692a40cfa3763df669d7439c1639079717194

169 ms

jquery.flexslider-min.js

jquery.flexslider-min.js

178 ms

base.js

base.js

203 ms

ld.js

ld.js

88 ms

georedirect

georedirect

148 ms

autoship_white.svg

autoship_white.svg

162 ms

autoship_blue.png

autoship_blue.png

273 ms

Piggy_Bank.svg

Piggy_Bank.svg

193 ms

Price_Match.svg

Price_Match.svg

189 ms

Shipping.svg

Shipping.svg

188 ms

loyalty_rewards.svg

loyalty_rewards.svg

190 ms

kits_logo.svg

kits_logo.svg

230 ms

kits_logo_mobile.svg

kits_logo_mobile.svg

218 ms

summer.jpg

summer.jpg

206 ms

core.jpg

core.jpg

196 ms

loved_brand.jpg

loved_brand.jpg

180 ms

vasuma_kits.jpg

vasuma_kits.jpg

187 ms

made_in_italy.jpg

made_in_italy.jpg

184 ms

kits_ego.jpg

kits_ego.jpg

212 ms

40_glasses.jpg

40_glasses.jpg

206 ms

40_sunglasses.jpg

40_sunglasses.jpg

205 ms

designer_banner.jpg

designer_banner.jpg

192 ms

contacts_banner.jpg

contacts_banner.jpg

179 ms

Homepage_Banner_Aug_16.jpg

Homepage_Banner_Aug_16.jpg

149 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVs9pYCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVs9pYCP.ttf

72 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVs9pbCIPrQ.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVs9pbCIPrQ.ttf

72 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtapYCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtapYCP.ttf

90 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtzpYCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtzpYCP.ttf

89 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVsEpYCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVsEpYCP.ttf

90 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVsEpbCIPrQ.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVsEpbCIPrQ.ttf

92 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvoooCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvoooCP.ttf

98 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvoorCIPrQ.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvoorCIPrQ.ttf

96 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaooCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaooCP.ttf

100 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrQ.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrQ.ttf

95 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVuEooCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVuEooCP.ttf

98 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVuEorCIPrQ.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVuEorCIPrQ.ttf

97 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtaooCP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtaooCP.ttf

102 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvao4CP.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvao4CP.ttf

101 ms

rating-stars.svg

rating-stars.svg

142 ms

swiper-bundle.min.js

swiper-bundle.min.js

55 ms

designed-icon.svg

designed-icon.svg

140 ms

shipping-truck.svg

shipping-truck.svg

206 ms

happines.svg

happines.svg

176 ms

designer-sun-glasses.png

designer-sun-glasses.png

193 ms

Bright_Lively_1.png

Bright_Lively_1.png

216 ms

Bright_Lively_2.png

Bright_Lively_2.png

217 ms

Bright_Lively_3.png

Bright_Lively_3.png

185 ms

Modern_Classics_1.png

Modern_Classics_1.png

219 ms

Modern_Classics_2.png

Modern_Classics_2.png

225 ms

Modern_Classics_3.png

Modern_Classics_3.png

227 ms

Kits.svg

Kits.svg

201 ms

Ray-ban.svg

Ray-ban.svg

227 ms

Oakley.svg

Oakley.svg

217 ms

Tom-ford.svg

Tom-ford.svg

206 ms

Gucci.svg

Gucci.svg

208 ms

persol.png

persol.png

284 ms

david_beckham.png

david_beckham.png

231 ms

kate_spade_logo.png

kate_spade_logo.png

246 ms

categories-eyeglasses.png

categories-eyeglasses.png

308 ms

Chevron_Right.svg

Chevron_Right.svg

203 ms

categories-sunglasses.png

categories-sunglasses.png

244 ms

categories-designer.png

categories-designer.png

233 ms

categories-sport.png

categories-sport.png

241 ms

categories-eco.png

categories-eco.png

267 ms

categories-blue-light.png

categories-blue-light.png

273 ms

categories-progressives.png

categories-progressives.png

280 ms

categories-kids.png

categories-kids.png

361 ms

kits-flagship-211-FINAL.jpeg

kits-flagship-211-FINAL.jpeg

213 ms

instragram_test.svg

instragram_test.svg

240 ms

instagram_06.png

instagram_06.png

331 ms

instagram_04.png

instagram_04.png

332 ms

instagram_01.png

instagram_01.png

321 ms

instagram_05.png

instagram_05.png

408 ms

instagram_03.jpg

instagram_03.jpg

279 ms

instagram_02.png

instagram_02.png

335 ms

font-icons.woff

font-icons.woff

345 ms

instagram_07.png

instagram_07.png

458 ms

globe_and_mal.png

globe_and_mal.png

341 ms

vision_monday.jpg

vision_monday.jpg

333 ms

new_york_times.jpg

new_york_times.jpg

333 ms

allure.png

allure.png

336 ms

daily_hive.png

daily_hive.png

368 ms

vita.png

vita.png

343 ms

flag_USD.png

flag_USD.png

398 ms

sun-collection-bg.png

sun-collection-bg.png

415 ms

Bright_Lively.png

Bright_Lively.png

397 ms

Modern_Classic.png

Modern_Classic.png

425 ms

widget-link.png

widget-link.png

459 ms

gtm.js

gtm.js

291 ms

fbevents.js

fbevents.js

97 ms

friendbuy.js

friendbuy.js

134 ms

campaigns.js

campaigns.js

291 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

93 ms

jquery.min.js

jquery.min.js

38 ms

jquery.enhanced.cookie.js

jquery.enhanced.cookie.js

237 ms

790841088406579

790841088406579

12 ms

Accessibility Review

kits.com accessibility score

73

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Best Practices

kits.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

kits.com SEO score

75

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    WINDOWS-1252

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kits.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Kits.com main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

kits.com

Open Graph description is not detected on the main page of Kits. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: