Report Summary

  • 41

    Performance

    Renders faster than
    60% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

kupferman.com

Carousel Insights - Retention Marketing & Insights

Page Load Speed

6.2 sec in total

First Response

161 ms

Resources Loaded

5.1 sec

Page Rendered

957 ms

kupferman.com screenshot

About Website

Welcome to kupferman.com homepage info - get ready to check Kupferman best content right away, or after learning these important things about kupferman.com

20 years of experience providing retention marketing, insights, CRM/personalization, and revenue management for out-of-home entertainment venues.

Visit kupferman.com

Key Findings

We analyzed Kupferman.com page load time and found that the first response time was 161 ms and then it took 6.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

kupferman.com performance score

41

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.3 s

1/100

10%

LCP (Largest Contentful Paint)

Value12.2 s

0/100

25%

SI (Speed Index)

Value12.3 s

3/100

10%

TBT (Total Blocking Time)

Value290 ms

80/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value11.4 s

19/100

10%

Network Requests Diagram

carouselinsights.com

161 ms

autoptimize_a61542718a71b6468563f09e55ffa30c.css

525 ms

dashicons.min.css

365 ms

autoptimize_single_ad3e295bdb1caade4773eaa46744128e.css

168 ms

autoptimize_single_e7801995a2d540a2bfdabd752412f6f2.css

225 ms

Our browser made a total of 36 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Kupferman.com, 33% (12 requests) were made to Cdn.shortpixel.ai and 8% (3 requests) were made to I0.wp.com. The less responsive or slowest element that took the longest time to load (525 ms) relates to the external source Cdn.shortpixel.ai.

Page Optimization Overview & Recommendations

Page size can be reduced by 51.9 kB (7%)

Content Size

777.1 kB

After Optimization

725.2 kB

In fact, the total size of Kupferman.com main page is 777.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 652.1 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 51.8 kB

  • Original 68.2 kB
  • After minification 68.2 kB
  • After compression 16.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 51.8 kB or 76% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 652.1 kB
  • After minification 652.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Kupferman images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 36 B

  • Original 56.8 kB
  • After minification 56.8 kB
  • After compression 56.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 14 (70%)

Requests Now

20

After Optimization

6

The browser has sent 20 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kupferman. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

kupferman.com accessibility score

98

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

kupferman.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

kupferman.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kupferman.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Kupferman.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Kupferman. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: