Tools & Wizards About Us
marketing.key.me screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 89

    SEO

    Google-friendlier than
    66% of websites

marketing.key.me

Cross-Channel Marketing Platform for Customer Experience - Iterable

Page Load Speed

1.8 sec in total

First Response

8 ms

Resources Loaded

1 sec

Page Rendered

756 ms

marketing.key.me screenshot

About Website

Welcome to marketing.key.me homepage info - get ready to check Marketing Key best content for United States right away, or after learning these important things about marketing.key.me

The cross channel marketing platform that powers unified customer experiences, and empowers you to create, optimize, and measure every customer interaction.

Visit marketing.key.me

Key Findings

We analyzed Marketing.key.me page load time and found that the first response time was 8 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

marketing.key.me performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value29.1 s

0/100

25%

SI (Speed Index)

Value23.0 s

0/100

10%

TBT (Total Blocking Time)

Value10,260 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value48.8 s

0/100

10%

Network Requests Diagram

iterable.com

8 ms

iterable.com

30 ms

gtm.js

96 ms

equally-widget.min.js

275 ms

iubenda_cs.js

84 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Marketing.key.me, 11% (8 requests) were made to Use.typekit.net and 7% (5 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (309 ms) relates to the external source Use.typekit.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 346.8 kB (19%)

Content Size

1.8 MB

After Optimization

1.5 MB

  • HTML
  • JavaScript
  • CSS

In fact, the total size of Marketing.key.me main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 345.3 kB

  • Original 440.6 kB
  • After minification 406.4 kB
  • After compression 95.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 345.3 kB or 78% of the original size.

JavaScript Optimization

-0%

Potential reduce by 594 B

  • Original 1.3 MB
  • After minification 1.3 MB
  • After compression 1.3 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 825 B

  • Original 117.2 kB
  • After minification 117.2 kB
  • After compression 116.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marketing.key.me has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 39 (60%)

Requests Now

65

After Optimization

26

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketing Key. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 28 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

iterable.com

iterable.com

8 ms

iterable.com

iterable.com

30 ms

gtm.js

gtm.js

96 ms

equally-widget.min.js

equally-widget.min.js

275 ms

iubenda_cs.js

iubenda_cs.js

84 ms

1950548.js

1950548.js

185 ms

forms2.min.js

forms2.min.js

90 ms

style.min.css

style.min.css

11 ms

theme-styles.css

theme-styles.css

38 ms

rij8ipm.css

rij8ipm.css

81 ms

styles.css

styles.css

37 ms

styles.css

styles.css

46 ms

style.min.css

style.min.css

47 ms

style.css

style.css

38 ms

style.css

style.css

46 ms

all.min.css

all.min.css

68 ms

animate.min.css

animate.min.css

88 ms

jquery.min.js

jquery.min.js

46 ms

jquery-migrate.min.js

jquery-migrate.min.js

45 ms

script.min.js

script.min.js

46 ms

lottie.js

lottie.js

115 ms

api.js

api.js

78 ms

2809349d61d2a83b9221f47f67ced117.js

2809349d61d2a83b9221f47f67ced117.js

74 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

53 ms

wp-mediaelement.min.css

wp-mediaelement.min.css

54 ms

scripts.js

scripts.js

61 ms

atcb.min.js

atcb.min.js

57 ms

new-tab.js

new-tab.js

53 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

52 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

60 ms

wp-polyfill.min.js

wp-polyfill.min.js

60 ms

hooks.min.js

hooks.min.js

60 ms

i18n.min.js

i18n.min.js

60 ms

index.js

index.js

63 ms

index.js

index.js

63 ms

scripts.js

scripts.js

63 ms

smush-lazy-load.min.js

smush-lazy-load.min.js

63 ms

theme-scripts.js

theme-scripts.js

85 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

67 ms

mediaelement-migrate.min.js

mediaelement-migrate.min.js

69 ms

wp-mediaelement.min.js

wp-mediaelement.min.js

69 ms

vimeo.min.js

vimeo.min.js

69 ms

p.css

p.css

72 ms

badges-spring-2024-mobile.svg

badges-spring-2024-mobile.svg

158 ms

badges-spring-24.svg

badges-spring-24.svg

132 ms

background-node-v2-no-end-stripes.svg

background-node-v2-no-end-stripes.svg

126 ms

iterable.com

iterable.com

142 ms

title-four-dots.svg

title-four-dots.svg

128 ms

HP-Logo-Color_airtable.svg

HP-Logo-Color_airtable.svg

129 ms

HP-Logo-Color_asana.svg

HP-Logo-Color_asana.svg

130 ms

HP-Logo-Color_athletic.svg

HP-Logo-Color_athletic.svg

140 ms

HP-Logo-Color_box.svg

HP-Logo-Color_box.svg

140 ms

HP-Logo-Color_calm-1.svg

HP-Logo-Color_calm-1.svg

140 ms

HP-Logo-Color_cinemark.svg

HP-Logo-Color_cinemark.svg

138 ms

HP-Logo-Color_doordash-1.svg

HP-Logo-Color_doordash-1.svg

147 ms

HP-Logo-Color_fender-1.svg

HP-Logo-Color_fender-1.svg

142 ms

HP-Logo-Color_imperfect-foods-1.svg

HP-Logo-Color_imperfect-foods-1.svg

144 ms

HP-Logo-Color_jersey-mikes.svg

HP-Logo-Color_jersey-mikes.svg

146 ms

HP-Logo-Color_joybird.svg

HP-Logo-Color_joybird.svg

143 ms

HP-Logo-Color_meundies.svg

HP-Logo-Color_meundies.svg

145 ms

HP-Logo-Color_NHL.svg

HP-Logo-Color_NHL.svg

148 ms

HP-Logo-Color_priceline.svg

HP-Logo-Color_priceline.svg

148 ms

HP-Logo-Color_redfin.svg

HP-Logo-Color_redfin.svg

152 ms

HP-Logo-Color_ritual.svg

HP-Logo-Color_ritual.svg

150 ms

HP-Logo_rover-1.svg

HP-Logo_rover-1.svg

150 ms

HP-Logo_strava-1.svg

HP-Logo_strava-1.svg

155 ms

g2-2024-top-50-marketing.svg

g2-2024-top-50-marketing.svg

153 ms

d

d

307 ms

d

d

308 ms

d

d

308 ms

d

d

309 ms

d

d

308 ms

fa-solid-900.woff

fa-solid-900.woff

307 ms

fa-regular-400.woff

fa-regular-400.woff

306 ms

d

d

309 ms

d

d

308 ms

Accessibility Review

marketing.key.me accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

marketing.key.me best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

marketing.key.me SEO score

89

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketing.key.me can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marketing.key.me main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

marketing.key.me

Open Graph data is detected on the main page of Marketing Key. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: