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superstars.kelloggs.com screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

superstars.kelloggs.com

Kellanova US | Special Offers

Page Load Speed

1.6 sec in total

First Response

374 ms

Resources Loaded

934 ms

Page Rendered

318 ms

superstars.kelloggs.com screenshot

About Website

Visit superstars.kelloggs.com now to see the best up-to-date Superstars Kelloggs content for United States and also check out these interesting facts you probably never knew about superstars.kelloggs.com

Great deals and savings on your favorite Kellanova brands.

Visit superstars.kelloggs.com

Key Findings

We analyzed Superstars.kelloggs.com page load time and found that the first response time was 374 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

superstars.kelloggs.com performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

11/100

10%

LCP (Largest Contentful Paint)

Value10.9 s

0/100

25%

SI (Speed Index)

Value6.9 s

34/100

10%

TBT (Total Blocking Time)

Value860 ms

33/100

30%

CLS (Cumulative Layout Shift)

Value0.477

18/100

15%

TTI (Time to Interactive)

Value19.3 s

2/100

10%

Network Requests Diagram

home.html

374 ms

promotions.html

214 ms

OtAutoBlock.js

56 ms

otSDKStub.js

69 ms

ps-widget.js

141 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Superstars.kelloggs.com, 6% (3 requests) were made to Cdn.cookielaw.org and 4% (2 requests) were made to Cdn.pricespider.com. The less responsive or slowest element that took the longest time to load (374 ms) relates to the external source Kellanovapromotions.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 352.9 kB (14%)

Content Size

2.5 MB

After Optimization

2.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Superstars.kelloggs.com main page is 2.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 22.2 kB

  • Original 30.1 kB
  • After minification 26.4 kB
  • After compression 7.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.7 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 22.2 kB or 74% of the original size.

Image Optimization

-0%

Potential reduce by 363 B

  • Original 1.8 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Superstars Kelloggs images are well optimized though.

JavaScript Optimization

-59%

Potential reduce by 271.6 kB

  • Original 460.0 kB
  • After minification 416.7 kB
  • After compression 188.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 271.6 kB or 59% of the original size.

CSS Optimization

-48%

Potential reduce by 58.7 kB

  • Original 122.6 kB
  • After minification 121.6 kB
  • After compression 63.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Superstars.kelloggs.com needs all CSS files to be minified and compressed as it can save up to 58.7 kB or 48% of the original size.

Requests Breakdown

Number of requests can be reduced by 30 (64%)

Requests Now

47

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 47 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Superstars Kelloggs. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

home.html

home.html

374 ms

promotions.html

promotions.html

214 ms

OtAutoBlock.js

OtAutoBlock.js

56 ms

otSDKStub.js

otSDKStub.js

69 ms

ps-widget.js

ps-widget.js

141 ms

ps-utid.js

ps-utid.js

222 ms

clientlib-base.min.css

clientlib-base.min.css

84 ms

bootstrap.min.css

bootstrap.min.css

51 ms

bootstrap.bundle.min.js

bootstrap.bundle.min.js

65 ms

kellanova-header-clientlib.min.css

kellanova-header-clientlib.min.css

35 ms

styles.css

styles.css

47 ms

jquery.min.js

jquery.min.js

40 ms

utils.min.js

utils.min.js

32 ms

granite.min.js

granite.min.js

32 ms

jquery.min.js

jquery.min.js

51 ms

critcomClientLib.min.js

critcomClientLib.min.js

47 ms

kellanova-header-clientlib.min.js

kellanova-header-clientlib.min.js

51 ms

taggingClientlibs.min.js

taggingClientlibs.min.js

59 ms

wheretobuyClientLib.min.js

wheretobuyClientLib.min.js

80 ms

clientLib.min.css

clientLib.min.css

61 ms

clientLib.min.js

clientLib.min.js

63 ms

Clientlibs.min.js

Clientlibs.min.js

78 ms

kellanova.js

kellanova.js

79 ms

launch-fc9c93216482.min.js

launch-fc9c93216482.min.js

38 ms

clientlib-base.min.js

clientlib-base.min.js

79 ms

search.js

search.js

79 ms

clientlib.min.css

clientlib.min.css

139 ms

clientlib.min.js

clientlib.min.js

145 ms

esw.min.js

esw.min.js

42 ms

cookie-invalidation.js

cookie-invalidation.js

137 ms

clientLib.min.js

clientLib.min.js

144 ms

w-dkksBhBY

w-dkksBhBY

136 ms

NsbkBVYjwo

NsbkBVYjwo

222 ms

d3e44629-7f4b-4a68-aa1f-98ac3a71d7fd.json

d3e44629-7f4b-4a68-aa1f-98ac3a71d7fd.json

71 ms

token.json

token.json

129 ms

logo.svg

logo.svg

89 ms

header_hero_50percent%402x.png

header_hero_50percent%402x.png

116 ms

KDESKCLUB.png

KDESKCLUB.png

107 ms

KMOBILECLUB.png

KMOBILECLUB.png

105 ms

PWA2024-Assets_2000x500px.png

PWA2024-Assets_2000x500px.png

178 ms

PWA2024-Assets_1500x800px.png

PWA2024-Assets_1500x800px.png

106 ms

NCPromo.png

NCPromo.png

120 ms

NCPromoMobile.png

NCPromoMobile.png

116 ms

BTS2024-Assets_2000x500px.png

BTS2024-Assets_2000x500px.png

117 ms

BTS2024-Assets_1500x800px.png

BTS2024-Assets_1500x800px.png

114 ms

specialoffers-page.png

specialoffers-page.png

140 ms

logo.svg

logo.svg

130 ms

Chatbot_K_img.png

Chatbot_K_img.png

154 ms

gilroy-medium-webfont.woff

gilroy-medium-webfont.woff

129 ms

location

location

138 ms

gilroy-extrabold-webfont.woff

gilroy-extrabold-webfont.woff

58 ms

fa-solid-900.ttf

fa-solid-900.ttf

73 ms

gilroy-bold-webfont.woff

gilroy-bold-webfont.woff

72 ms

fa-brands-400.ttf

fa-brands-400.ttf

72 ms

Accessibility Review

superstars.kelloggs.com accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

superstars.kelloggs.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

superstars.kelloggs.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Superstars.kelloggs.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Superstars.kelloggs.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

superstars.kelloggs.com

Open Graph description is not detected on the main page of Superstars Kelloggs. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: