Tools & Wizards About Us
laidlawgroup.com screenshot

Report Summary

  • 25

    Performance

    Renders faster than
    44% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 89

    SEO

    Google-friendlier than
    66% of websites

laidlawgroup.com

We Build Brands | Boston Advertising Agency | Laidlaw Group

Page Load Speed

3.3 sec in total

First Response

74 ms

Resources Loaded

2.7 sec

Page Rendered

457 ms

laidlawgroup.com screenshot

About Website

Click here to check amazing Laidlaw Group content. Otherwise, check out these important facts you probably never knew about laidlawgroup.com

Laidlaw Group is a Boston advertising agency. Our services include website design, corporate design, Social Media, Google Analytics & Google Adwords.

Visit laidlawgroup.com

Key Findings

We analyzed Laidlawgroup.com page load time and found that the first response time was 74 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

laidlawgroup.com performance score

25

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value87.7 s

0/100

25%

SI (Speed Index)

Value31.8 s

0/100

10%

TBT (Total Blocking Time)

Value940 ms

30/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value47.1 s

0/100

10%

Network Requests Diagram

laidlawgroup.com

74 ms

laidlawgroup.com

1782 ms

slick.css

26 ms

jquery.min.js

34 ms

slick.min.js

43 ms

Our browser made a total of 62 requests to load all elements on the main page. We found that 65% of them (40 requests) were addressed to the original Laidlawgroup.com, 8% (5 requests) were made to Use.typekit.net and 8% (5 requests) were made to Gstatic.com. The less responsive or slowest element that took the longest time to load (1.8 sec) belongs to the original domain Laidlawgroup.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 375.9 kB (17%)

Content Size

2.2 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Laidlawgroup.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 28.1 kB

  • Original 36.3 kB
  • After minification 33.8 kB
  • After compression 8.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 28.1 kB or 78% of the original size.

Image Optimization

-2%

Potential reduce by 23.6 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Laidlaw Group images are well optimized though.

JavaScript Optimization

-36%

Potential reduce by 195.0 kB

  • Original 535.4 kB
  • After minification 530.4 kB
  • After compression 340.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 195.0 kB or 36% of the original size.

CSS Optimization

-74%

Potential reduce by 129.2 kB

  • Original 175.0 kB
  • After minification 156.0 kB
  • After compression 45.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Laidlawgroup.com needs all CSS files to be minified and compressed as it can save up to 129.2 kB or 74% of the original size.

Requests Breakdown

Number of requests can be reduced by 29 (55%)

Requests Now

53

After Optimization

24

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 53 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Laidlaw Group. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

laidlawgroup.com

laidlawgroup.com

74 ms

laidlawgroup.com

laidlawgroup.com

1782 ms

slick.css

slick.css

26 ms

jquery.min.js

jquery.min.js

34 ms

slick.min.js

slick.min.js

43 ms

isotope.pkgd.min.js

isotope.pkgd.min.js

69 ms

visible.js

visible.js

57 ms

css

css

48 ms

ztm2gox.css

ztm2gox.css

103 ms

style.min.css

style.min.css

80 ms

styles.css

styles.css

56 ms

normalize.min.css

normalize.min.css

55 ms

style.css

style.css

55 ms

conditionizr-4.3.0.min.js

conditionizr-4.3.0.min.js

72 ms

modernizr-2.7.1.min.js

modernizr-2.7.1.min.js

91 ms

index.js

index.js

71 ms

index.js

index.js

72 ms

api.js

api.js

82 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

80 ms

wp-polyfill.min.js

wp-polyfill.min.js

81 ms

index.js

index.js

80 ms

jquery.min.js

jquery.min.js

109 ms

jquery-migrate.min.js

jquery-migrate.min.js

90 ms

footer-scripts.js

footer-scripts.js

91 ms

js

js

77 ms

p.css

p.css

28 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

96 ms

cmyk-gif-2.gif

cmyk-gif-2.gif

322 ms

recaptcha__en.js

recaptcha__en.js

91 ms

laidlaw_logo_just_type-w.png

laidlaw_logo_just_type-w.png

36 ms

ll-corp-identity-gif-10.gif

ll-corp-identity-gif-10.gif

187 ms

the-human-connection-2.png

the-human-connection-2.png

97 ms

Ramizi1.jpg

Ramizi1.jpg

99 ms

Ramizi2.jpg

Ramizi2.jpg

98 ms

Ramizi3.jpg

Ramizi3.jpg

101 ms

Ramizi4.jpg

Ramizi4.jpg

98 ms

wdc-video-poster.jpg

wdc-video-poster.jpg

111 ms

we-create-google-strategies-1.png

we-create-google-strategies-1.png

98 ms

merge-ai-digital-banking.png

merge-ai-digital-banking.png

99 ms

large-banks-r.jpg

large-banks-r.jpg

110 ms

credit-unions-r.jpg

credit-unions-r.jpg

111 ms

community-banks-r.jpg

community-banks-r.jpg

111 ms

print-digital-dance-partners.png

print-digital-dance-partners.png

110 ms

facebook-w.png

facebook-w.png

120 ms

x-w.png

x-w.png

119 ms

instagram-w.png

instagram-w.png

120 ms

linkedin-w.png

linkedin-w.png

120 ms

ll-corp-identity-gif-10.gif

ll-corp-identity-gif-10.gif

645 ms

d

d

95 ms

d

d

33 ms

d

d

23 ms

d

d

109 ms

anchor

anchor

36 ms

styles__ltr.css

styles__ltr.css

4 ms

recaptcha__en.js

recaptcha__en.js

12 ms

SzbTPrPj0RZMh3sKke7Dm2R1EAOQaD1lrFJKAhnJ0tE.js

SzbTPrPj0RZMh3sKke7Dm2R1EAOQaD1lrFJKAhnJ0tE.js

34 ms

webworker.js

webworker.js

60 ms

logo_48.png

logo_48.png

22 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

44 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

49 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

54 ms

recaptcha__en.js

recaptcha__en.js

10 ms

Accessibility Review

laidlawgroup.com accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

laidlawgroup.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

laidlawgroup.com SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Laidlawgroup.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Laidlawgroup.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

laidlawgroup.com

Open Graph data is detected on the main page of Laidlaw Group. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: