Tools & Wizards About Us
landsend.co.uk screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 37% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

landsend.co.uk

Lands' End UK: Quality Clothing for Women & Men

Page Load Speed

2.6 sec in total

First Response

562 ms

Resources Loaded

1.7 sec

Page Rendered

340 ms

landsend.co.uk screenshot

About Website

Click here to check amazing Lands End content for United Kingdom. Otherwise, check out these important facts you probably never knew about landsend.co.uk

Quality, stylish clothing and footwear for women and men from Lands’ End. Easy ordering via our online store or call us FREE, 7 days a week.

Visit landsend.co.uk

Key Findings

We analyzed Landsend.co.uk page load time and found that the first response time was 562 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

landsend.co.uk performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value10.9 s

0/100

25%

SI (Speed Index)

Value9.6 s

11/100

10%

TBT (Total Blocking Time)

Value2,170 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.108

87/100

15%

TTI (Time to Interactive)

Value19.6 s

2/100

10%

Network Requests Diagram

www.landsend.co.uk

562 ms

main.min.js

58 ms

productTile.min.js

43 ms

client.min.js

44 ms

data-collector.min.js

47 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 64% of them (35 requests) were addressed to the original Landsend.co.uk, 7% (4 requests) were made to Js.braintreegateway.com and 7% (4 requests) were made to Assets.adobedtm.com. The less responsive or slowest element that took the longest time to load (562 ms) belongs to the original domain Landsend.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 483.3 kB (44%)

Content Size

1.1 MB

After Optimization

613.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Landsend.co.uk main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 652.4 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 244.6 kB

  • Original 291.3 kB
  • After minification 248.0 kB
  • After compression 46.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 43.3 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 244.6 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 55 B

  • Original 91.7 kB
  • After minification 91.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lands End images are well optimized though.

JavaScript Optimization

-37%

Potential reduce by 238.2 kB

  • Original 652.4 kB
  • After minification 652.4 kB
  • After compression 414.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 238.2 kB or 37% of the original size.

CSS Optimization

-1%

Potential reduce by 473 B

  • Original 60.9 kB
  • After minification 60.9 kB
  • After compression 60.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Landsend.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 27 (57%)

Requests Now

47

After Optimization

20

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 47 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lands End. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.landsend.co.uk

www.landsend.co.uk

562 ms

main.min.js

main.min.js

58 ms

productTile.min.js

productTile.min.js

43 ms

client.min.js

client.min.js

44 ms

data-collector.min.js

data-collector.min.js

47 ms

paypal.min.js

paypal.min.js

46 ms

paypal-checkout.min.js

paypal-checkout.min.js

45 ms

int_braintree.min.js

int_braintree.min.js

55 ms

global.min.css

global.min.css

79 ms

homePage.min.css

homePage.min.css

57 ms

braintree.min.css

braintree.min.css

60 ms

launch-8d69626bf21b.min.js

launch-8d69626bf21b.min.js

53 ms

rapid.min.js

rapid.min.js

47 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

43 ms

lazysizes.js

lazysizes.js

98 ms

css

css

41 ms

20240409-apr5.css

20240409-apr5.css

116 ms

euJs_oct2023.js

euJs_oct2023.js

121 ms

category-copy.css

category-copy.css

115 ms

api.js

api.js

199 ms

le_footer-2023.css

le_footer-2023.css

23 ms

embed.js

embed.js

138 ms

dwanalytics-22.2.js

dwanalytics-22.2.js

117 ms

dwac-21.7.js

dwac-21.7.js

133 ms

gretel.min.js

gretel.min.js

135 ms

AppMeasurement.min.js

AppMeasurement.min.js

88 ms

AppMeasurement_Module_ActivityMap.min.js

AppMeasurement_Module_ActivityMap.min.js

85 ms

LandsEndLogo_standard.svg

LandsEndLogo_standard.svg

88 ms

header_icon_bag_blk.svg

header_icon_bag_blk.svg

98 ms

top-nav-kids-collection-02.webp

top-nav-kids-collection-02.webp

126 ms

coats-bubble-women-tiny.jpg

coats-bubble-women-tiny.jpg

86 ms

plus-bubble.jpg

plus-bubble.jpg

86 ms

sale-bubble.jpg

sale-bubble.jpg

122 ms

homepage-feature-v5-mobile-tiny.webp

homepage-feature-v5-mobile-tiny.webp

122 ms

recaptcha_logo.png

recaptcha_logo.png

125 ms

mastercard.svg

mastercard.svg

123 ms

visa.svg

visa.svg

124 ms

amex.svg

amex.svg

125 ms

paypal.svg

paypal.svg

141 ms

lato-regular-webfont.woff

lato-regular-webfont.woff

140 ms

otSDKStub.js

otSDKStub.js

93 ms

lato-black-webfont.woff

lato-black-webfont.woff

43 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

42 ms

sofiapro-semibold-webfont.woff

sofiapro-semibold-webfont.woff

446 ms

sofiapro-bold-webfont.woff

sofiapro-bold-webfont.woff

447 ms

sofiapro-regular-webfont.woff

sofiapro-regular-webfont.woff

448 ms

GT-Alpina-Standard-Thin.woff

GT-Alpina-Standard-Thin.woff

448 ms

1440d3a3-d8ce-42ff-833c-89b2e9afed9e.json

1440d3a3-d8ce-42ff-833c-89b2e9afed9e.json

41 ms

location

location

65 ms

homepage-banner-v4a-mobile-tiny.webp

homepage-banner-v4a-mobile-tiny.webp

410 ms

RC061188ced506490bbdffa8b1452f2510-source.min.js

RC061188ced506490bbdffa8b1452f2510-source.min.js

3 ms

json

json

32 ms

top-nav-cat-feature-ecat.png

top-nav-cat-feature-ecat.png

421 ms

top-nav-cat-feature-ecat-men.png

top-nav-cat-feature-ecat-men.png

339 ms

__Analytics-Start

__Analytics-Start

108 ms

Accessibility Review

landsend.co.uk accessibility score

72

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

landsend.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

landsend.co.uk SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Landsend.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Landsend.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

landsend.co.uk

Open Graph description is not detected on the main page of Lands End. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: