Tools & Wizards About Us
lifeisgood.com screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

lifeisgood.com

Life is Good®: Shop the Official Company Website

Page Load Speed

7.2 sec in total

First Response

1.4 sec

Resources Loaded

3.5 sec

Page Rendered

2.3 sec

lifeisgood.com screenshot

About Website

Visit lifeisgood.com now to see the best up-to-date Life Is Good content for United States and also check out these interesting facts you probably never knew about lifeisgood.com

Free Shipping on all U.S. orders. Shop the Original Positive Lifestyle brand for t-shirts, hoodies, hats, sleepwear, accessories, and more. Your purchase has a purpose - 10% of net profits are donated...

Visit lifeisgood.com

Key Findings

We analyzed Lifeisgood.com page load time and found that the first response time was 1.4 sec and then it took 5.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

lifeisgood.com performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value7.5 s

4/100

25%

SI (Speed Index)

Value19.4 s

0/100

10%

TBT (Total Blocking Time)

Value4,330 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value25.5 s

0/100

10%

Network Requests Diagram

www.lifeisgood.com

1351 ms

paypalCreditFinancingOptions.css

128 ms

zss4rwm.css

34 ms

style.css

155 ms

core.style.css

136 ms

Our browser made a total of 133 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Lifeisgood.com, 27% (36 requests) were made to Lifeisgood.widen.net and 19% (25 requests) were made to Cdn-vzn.yottaa.net. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Lifeisgood.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 488.6 kB (5%)

Content Size

9.8 MB

After Optimization

9.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Lifeisgood.com main page is 9.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 8.4 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 486.0 kB

  • Original 624.6 kB
  • After minification 593.0 kB
  • After compression 138.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 486.0 kB or 78% of the original size.

Image Optimization

-0%

Potential reduce by 403 B

  • Original 8.4 MB
  • After minification 8.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Life Is Good images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 1.2 kB

  • Original 590.3 kB
  • After minification 590.3 kB
  • After compression 589.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 935 B

  • Original 142.8 kB
  • After minification 142.8 kB
  • After compression 141.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lifeisgood.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 76 (62%)

Requests Now

123

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 123 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Life Is Good. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 61 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.lifeisgood.com

www.lifeisgood.com

1351 ms

paypalCreditFinancingOptions.css

paypalCreditFinancingOptions.css

128 ms

zss4rwm.css

zss4rwm.css

34 ms

style.css

style.css

155 ms

core.style.css

core.style.css

136 ms

p.css

p.css

66 ms

lig-pagedesigner-bootstrap.min.css

lig-pagedesigner-bootstrap.min.css

29 ms

blank.png

blank.png

58 ms

fs.embed.v2.5.js

fs.embed.v2.5.js

384 ms

es5-shim.js

es5-shim.js

37 ms

jquery-3.4.0.min.js

jquery-3.4.0.min.js

37 ms

js

js

152 ms

slick.js

slick.js

36 ms

intersection-observer.js

intersection-observer.js

36 ms

jquery.validate.min.js

jquery.validate.min.js

87 ms

jquery-ui.min.js

jquery-ui.min.js

124 ms

app.js

app.js

124 ms

core.app.js

core.app.js

86 ms

paypalCreditFinancingOptions.js

paypalCreditFinancingOptions.js

150 ms

esw.min.js

esw.min.js

150 ms

klaviyo.js

klaviyo.js

123 ms

dwanalytics-22.2.js

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178 ms

dwac-21.7.js

dwac-21.7.js

253 ms

gretel.min.js

gretel.min.js

276 ms

applepay.js

applepay.js

254 ms

color-wheel-icon.png

color-wheel-icon.png

254 ms

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d

218 ms

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280 ms

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169 ms

d

d

219 ms

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220 ms

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d

221 ms

d

d

272 ms

CookieConsent-SetCookiePrefSession

CookieConsent-SetCookiePrefSession

310 ms

common.min.js

common.min.js

66 ms

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20240428_TopNav_New_01.jpeg

194 ms

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142 ms

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191 ms

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191 ms

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195 ms

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193 ms

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192 ms

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195 ms

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194 ms

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195 ms

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198 ms

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208 ms

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196 ms

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198 ms

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202 ms

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200 ms

20240324_TopNav_Trending_01.jpeg

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199 ms

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198 ms

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200 ms

20240315_TopNav_Trending_04.jpeg

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201 ms

20240301_TopNav_Customizer_90x36.jpeg

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202 ms

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203 ms

20240302_TopNav_Sale.jpeg

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204 ms

20240112_AboutUs_TopNav.jpeg

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202 ms

Site-Update_Playmaker-Project_Top-Nav_left.jpeg

Site-Update_Playmaker-Project_Top-Nav_left.jpeg

205 ms

Site-Update_Playmaker-Project_Top-Nav_right.jpeg

Site-Update_Playmaker-Project_Top-Nav_right.jpeg

203 ms

20240430_HP_Hero_NonPrivateSale-D.png

20240430_HP_Hero_NonPrivateSale-D.png

216 ms

20240315_HP_Mens_MerchCard-01.png

20240315_HP_Mens_MerchCard-01.png

213 ms

20240428_HP_MerchCards_Men_02.png

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214 ms

20240301_HP_MerchCard_Men-03.png

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215 ms

20240301_HP_MerchCard_Women-01.png

20240301_HP_MerchCard_Women-01.png

216 ms

20240428_HP_MerchCards_Women_02.png

20240428_HP_MerchCards_Women_02.png

214 ms

20240301_HP_MerchCard_Women-03.png

20240301_HP_MerchCard_Women-03.png

219 ms

ajax-loader.gif

ajax-loader.gif

59 ms

esw.min.css

esw.min.css

26 ms

liveagent.esw.min.js

liveagent.esw.min.js

71 ms

esw.html

esw.html

6 ms

134167_2.jpeg

134167_2.jpeg

64 ms

eswFrame.min.js

eswFrame.min.js

3 ms

session.esw.min.js

session.esw.min.js

5 ms

broadcast.esw.min.js

broadcast.esw.min.js

4 ms

gtm.js

gtm.js

82 ms

ntfek1

ntfek1

265 ms

chasitor.esw.min.js

chasitor.esw.min.js

11 ms

fender_analytics.113876fdc67592e7cbfd.js

fender_analytics.113876fdc67592e7cbfd.js

139 ms

static.047f24ade89e4aff54a9.js

static.047f24ade89e4aff54a9.js

151 ms

108 ms

runtime.575e76507d014c43b1b9.js

runtime.575e76507d014c43b1b9.js

9 ms

sharedUtils.ef3296608bc2583174d6.js

sharedUtils.ef3296608bc2583174d6.js

19 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

28 ms

vendors~signup_forms~onsite-triggering.733ed8744f200f7d4d54.js

vendors~signup_forms~onsite-triggering.733ed8744f200f7d4d54.js

45 ms

vendors~signup_forms.824396622be3ec2234ff.js

vendors~signup_forms.824396622be3ec2234ff.js

29 ms

default~signup_forms~onsite-triggering.968e4cc173bff13b788f.js

default~signup_forms~onsite-triggering.968e4cc173bff13b788f.js

30 ms

signup_forms.ea381fabab056fd7e65a.js

signup_forms.ea381fabab056fd7e65a.js

42 ms

script-tag.js

script-tag.js

42 ms

email_signup_popup_default.jpg

email_signup_popup_default.jpg

87 ms

lifeisgood_ZubBs1.js

lifeisgood_ZubBs1.js

33 ms

fs.embed.v2.5.js

fs.embed.v2.5.js

129 ms

fbevents.js

fbevents.js

15 ms

bat.js

bat.js

112 ms

929302567079882

929302567079882

282 ms

destination

destination

128 ms

scevent.min.js

scevent.min.js

235 ms

ld.js

ld.js

280 ms

showcase_v2_5.css

showcase_v2_5.css

75 ms

195 ms

es5-shim.js

es5-shim.js

192 ms

js

js

258 ms

core.js

core.js

564 ms

analytics.js

analytics.js

255 ms

uwt.js

uwt.js

530 ms

A3029262-d6bb-4097-8a34-8130473e7d131.js

A3029262-d6bb-4097-8a34-8130473e7d131.js

652 ms

events.js

events.js

547 ms

spx

spx

514 ms

widget.js

widget.js

429 ms

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48 ms

intersection-observer.js

intersection-observer.js

333 ms

syncframe

syncframe

334 ms

ec.js

ec.js

116 ms

linkid.js

linkid.js

144 ms

collect

collect

117 ms

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dwac-21.7.js

dwac-21.7.js

55 ms

adsct

adsct

190 ms

adsct

adsct

189 ms

main.MTIyYzc3NzllMQ.js

main.MTIyYzc3NzllMQ.js

24 ms

collect

collect

21 ms

gretel.min.js

gretel.min.js

15 ms

event

event

120 ms

ga-audiences

ga-audiences

299 ms

applepay.js

applepay.js

87 ms

widget.css

widget.css

57 ms

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166 ms

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open_sans.css

open_sans.css

46 ms

Accessibility Review

lifeisgood.com accessibility score

93

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

lifeisgood.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

lifeisgood.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lifeisgood.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Lifeisgood.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

lifeisgood.com

Open Graph description is not detected on the main page of Life Is Good. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: