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lifter.ca screenshot

Report Summary

  • 49

    Performance

    Renders faster than
    67% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

lifter.ca

Web Marketing Montreal | SEO & PPC Management | Lifter.ca

Page Load Speed

5 sec in total

First Response

1 sec

Resources Loaded

3.6 sec

Page Rendered

339 ms

lifter.ca screenshot

About Website

Click here to check amazing Lifter content. Otherwise, check out these important facts you probably never knew about lifter.ca

Grow your business with Lifter, a Montreal-based Web Marketing Company that executes bilingual SEO and Pay-Per-Click campaigns for Canadian companies.

Visit lifter.ca

Key Findings

We analyzed Lifter.ca page load time and found that the first response time was 1 sec and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

lifter.ca performance score

49

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

33/100

10%

LCP (Largest Contentful Paint)

Value5.6 s

17/100

25%

SI (Speed Index)

Value6.4 s

41/100

10%

TBT (Total Blocking Time)

Value470 ms

61/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value8.6 s

37/100

10%

Network Requests Diagram

lifter.ca

1016 ms

wp-emoji-release.min.js

57 ms

wp-customer-reviews.css

111 ms

style.min.css

160 ms

style.css

163 ms

Our browser made a total of 52 requests to load all elements on the main page. We found that 94% of them (49 requests) were addressed to the original Lifter.ca, 2% (1 request) were made to Fonts.googleapis.com and 2% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1 sec) belongs to the original domain Lifter.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 82.3 kB (28%)

Content Size

294.9 kB

After Optimization

212.6 kB

  • HTML
  • Images

In fact, the total size of Lifter.ca main page is 294.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 199.9 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 73.4 kB

  • Original 95.0 kB
  • After minification 92.2 kB
  • After compression 21.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 73.4 kB or 77% of the original size.

Image Optimization

-4%

Potential reduce by 8.8 kB

  • Original 199.9 kB
  • After minification 191.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lifter images are well optimized though.

Requests Breakdown

Number of requests can be reduced by 41 (80%)

Requests Now

51

After Optimization

10

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lifter. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 17 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

lifter.ca

lifter.ca

1016 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

57 ms

wp-customer-reviews.css

wp-customer-reviews.css

111 ms

style.min.css

style.min.css

160 ms

style.css

style.css

163 ms

style.css

style.css

156 ms

cms-navigation-base.css

cms-navigation-base.css

158 ms

cms-navigation.css

cms-navigation.css

157 ms

core-styles.css

core-styles.css

171 ms

css

css

37 ms

js_composer.min.css

js_composer.min.css

239 ms

components-production.min.css

components-production.min.css

214 ms

theme-options-production.css

theme-options-production.css

211 ms

formreset.min.css

formreset.min.css

210 ms

formsmain.min.css

formsmain.min.css

219 ms

readyclass.min.css

readyclass.min.css

228 ms

browsers.min.css

browsers.min.css

271 ms

style.css

style.css

272 ms

custom.css

custom.css

273 ms

jquery.js

jquery.js

287 ms

jquery-migrate.min.js

jquery-migrate.min.js

286 ms

wp-customer-reviews.js

wp-customer-reviews.js

308 ms

jquery.json.min.js

jquery.json.min.js

409 ms

gravityforms.min.js

gravityforms.min.js

384 ms

utils.min.js

utils.min.js

409 ms

smoothscroll.js

smoothscroll.js

404 ms

comment-reply.min.js

comment-reply.min.js

408 ms

core-scripts.js

core-scripts.js

459 ms

wp-polyfill.min.js

wp-polyfill.min.js

406 ms

dom-ready.min.js

dom-ready.min.js

588 ms

a11y.min.js

a11y.min.js

589 ms

jquery.maskedinput.min.js

jquery.maskedinput.min.js

590 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

589 ms

vendor-theme.min.js

vendor-theme.min.js

589 ms

scripts-theme.min.js

scripts-theme.min.js

611 ms

wp-embed.min.js

wp-embed.min.js

611 ms

js_composer_front.min.js

js_composer_front.min.js

613 ms

components-production.min.js

components-production.min.js

612 ms

gtm.js

gtm.js

284 ms

fr.png

fr.png

283 ms

en.png

en.png

284 ms

lifterlogo.jpg

lifterlogo.jpg

285 ms

sem-seo-montreal.png

sem-seo-montreal.png

286 ms

google-partner.png

google-partner.png

284 ms

google-certifications-e1419459304797.png

google-certifications-e1419459304797.png

286 ms

newstars.png

newstars.png

240 ms

font

font

32 ms

wp-polyfill-fetch.min.js

wp-polyfill-fetch.min.js

57 ms

wp-polyfill-dom-rect.min.js

wp-polyfill-dom-rect.min.js

54 ms

wp-polyfill-url.min.js

wp-polyfill-url.min.js

59 ms

wp-polyfill-formdata.min.js

wp-polyfill-formdata.min.js

58 ms

wp-polyfill-element-closest.min.js

wp-polyfill-element-closest.min.js

72 ms

Accessibility Review

lifter.ca accessibility score

78

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

lifter.ca best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

lifter.ca SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lifter.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Lifter.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

lifter.ca

Open Graph data is detected on the main page of Lifter. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: