Tools & Wizards About Us
localmediagroup.com screenshot

Report Summary

  • 67

    Performance

    Renders faster than
    79% of other websites

  • 55

    Accessibility

    Visual factors better than
    that of 23% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

localmediagroup.com

Local Media Group, Inc. | Media Buyers | License a Local Marketing & Advertising Agency Division to Grow Your Business

Page Load Speed

1.6 sec in total

First Response

221 ms

Resources Loaded

1 sec

Page Rendered

340 ms

localmediagroup.com screenshot

About Website

Visit localmediagroup.com now to see the best up-to-date Local Media Group content and also check out these interesting facts you probably never knew about localmediagroup.com

Local Media Group, Inc. is providing marketing and advertising agencies and local entrepreneurs an opportunity to license a division of LMG to grow your business.

Visit localmediagroup.com

Key Findings

We analyzed Localmediagroup.com page load time and found that the first response time was 221 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

localmediagroup.com performance score

67

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.2 s

77/100

10%

LCP (Largest Contentful Paint)

Value16.0 s

0/100

25%

SI (Speed Index)

Value5.9 s

48/100

10%

TBT (Total Blocking Time)

Value80 ms

99/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value2.4 s

98/100

10%

Network Requests Diagram

localmediagroup.com

221 ms

normalize.css

130 ms

webflow.css

197 ms

local-media-group-inc.webflow.css

132 ms

webfont.js

23 ms

Our browser made a total of 23 requests to load all elements on the main page. We found that 91% of them (21 requests) were addressed to the original Localmediagroup.com, 4% (1 request) were made to Ajax.googleapis.com and 4% (1 request) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (629 ms) belongs to the original domain Localmediagroup.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 125.5 kB (4%)

Content Size

3.2 MB

After Optimization

3.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Localmediagroup.com main page is 3.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 3.1 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 11.8 kB

  • Original 15.1 kB
  • After minification 13.4 kB
  • After compression 3.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.8 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.8 kB or 78% of the original size.

Image Optimization

-1%

Potential reduce by 31.6 kB

  • Original 3.1 MB
  • After minification 3.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Local Media Group images are well optimized though.

JavaScript Optimization

-58%

Potential reduce by 34.1 kB

  • Original 58.5 kB
  • After minification 58.4 kB
  • After compression 24.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 34.1 kB or 58% of the original size.

CSS Optimization

-82%

Potential reduce by 48.0 kB

  • Original 58.7 kB
  • After minification 41.6 kB
  • After compression 10.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Localmediagroup.com needs all CSS files to be minified and compressed as it can save up to 48.0 kB or 82% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

22

After Optimization

22

  • Images
  • JavaScript
  • CSS

The browser has sent 22 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Local Media Group. According to our analytics all requests are already optimized.

Network Requests Diagram

localmediagroup.com

localmediagroup.com

221 ms

normalize.css

normalize.css

130 ms

webflow.css

webflow.css

197 ms

local-media-group-inc.webflow.css

local-media-group-inc.webflow.css

132 ms

webfont.js

webfont.js

23 ms

jquery-3.3.1.min.js

jquery-3.3.1.min.js

23 ms

webflow.js

webflow.js

306 ms

LMGred2.png

LMGred2.png

364 ms

image1.png

image1.png

629 ms

city-scape.jpg

city-scape.jpg

253 ms

photo-1416400639808-f41f0c149b09.jpg

photo-1416400639808-f41f0c149b09.jpg

379 ms

creativeicon.png

creativeicon.png

182 ms

paidmediaicon.png

paidmediaicon.png

130 ms

influencersicon.png

influencersicon.png

269 ms

carticon.png

carticon.png

257 ms

photo-1422222948315-28aadb7a2cb8.jpg

photo-1422222948315-28aadb7a2cb8.jpg

432 ms

5fcb0a55.jpg

5fcb0a55.jpg

448 ms

5cf8b62b.jpg

5cf8b62b.jpg

464 ms

social-18.svg

social-18.svg

428 ms

social-03.svg

social-03.svg

440 ms

social-11.svg

social-11.svg

489 ms

social-06.svg

social-06.svg

492 ms

instagram.png

instagram.png

501 ms

Accessibility Review

localmediagroup.com accessibility score

55

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

localmediagroup.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

localmediagroup.com SEO score

79

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    LA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Localmediagroup.com can be misinterpreted by Google and other search engines. Our service has detected that Latin is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Localmediagroup.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

localmediagroup.com

Open Graph description is not detected on the main page of Local Media Group. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: