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londondiamonds.com screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

londondiamonds.com

Bespoke Engagement Rings https://londondiamonds.com/

Page Load Speed

4.7 sec in total

First Response

707 ms

Resources Loaded

2.4 sec

Page Rendered

1.6 sec

londondiamonds.com screenshot

About Website

Click here to check amazing Londondiamonds content. Otherwise, check out these important facts you probably never knew about londondiamonds.com

Beautiful Diamond Engagement Rings and Diamond Jewellery from the original Instagram Verified Bespoke Jeweller with over 140,000 followers

Visit londondiamonds.com

Key Findings

We analyzed Londondiamonds.com page load time and found that the first response time was 707 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

londondiamonds.com performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

24/100

10%

LCP (Largest Contentful Paint)

Value11.5 s

0/100

25%

SI (Speed Index)

Value6.9 s

34/100

10%

TBT (Total Blocking Time)

Value880 ms

32/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value10.7 s

22/100

10%

Network Requests Diagram

londondiamonds.com

707 ms

londondiamonds.com

136 ms

css2

45 ms

upe_blocks.css

64 ms

sbi-styles.min.css

64 ms

Our browser made a total of 84 requests to load all elements on the main page. We found that 87% of them (73 requests) were addressed to the original Londondiamonds.com, 5% (4 requests) were made to Fonts.gstatic.com and 4% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Londondiamonds.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 86.2 kB (8%)

Content Size

1.0 MB

After Optimization

946.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Londondiamonds.com main page is 1.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 905.4 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 86.2 kB

  • Original 109.3 kB
  • After minification 102.7 kB
  • After compression 23.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 86.2 kB or 79% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 905.4 kB
  • After minification 905.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Londondiamonds images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 12 B

  • Original 7.3 kB
  • After minification 7.3 kB
  • After compression 7.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 10.1 kB
  • After minification 10.1 kB
  • After compression 10.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Londondiamonds.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 50 (64%)

Requests Now

78

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 78 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Londondiamonds. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

londondiamonds.com

londondiamonds.com

707 ms

londondiamonds.com

londondiamonds.com

136 ms

css2

css2

45 ms

upe_blocks.css

upe_blocks.css

64 ms

sbi-styles.min.css

sbi-styles.min.css

64 ms

style.min.css

style.min.css

60 ms

cookie-law-info-public.css

cookie-law-info-public.css

53 ms

cookie-law-info-gdpr.css

cookie-law-info-gdpr.css

68 ms

all.css

all.css

54 ms

animate.min.css

animate.min.css

117 ms

woocommerce-smart-cart-public.css

woocommerce-smart-cart-public.css

82 ms

woocommerce-layout.css

woocommerce-layout.css

99 ms

woocommerce.css

woocommerce.css

136 ms

search-filter.min.css

search-filter.min.css

101 ms

public.min.css

public.min.css

130 ms

style.css

style.css

121 ms

swiper.min.css

swiper.min.css

141 ms

animations.css

animations.css

139 ms

jquery.min.js

jquery.min.js

172 ms

jquery-migrate.min.js

jquery-migrate.min.js

158 ms

cookie-law-info-public.js

cookie-law-info-public.js

190 ms

jquery-ui.min.js

jquery-ui.min.js

194 ms

woocommerce-smart-cart-public.js

woocommerce-smart-cart-public.js

189 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

191 ms

add-to-cart.min.js

add-to-cart.min.js

215 ms

js.cookie.min.js

js.cookie.min.js

223 ms

woocommerce.min.js

woocommerce.min.js

215 ms

search-filter-build.min.js

search-filter-build.min.js

240 ms

chosen.jquery.min.js

chosen.jquery.min.js

220 ms

js

js

81 ms

js

js

129 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

31 ms

wc-blocks.css

wc-blocks.css

227 ms

cookie-law-info-table.css

cookie-law-info-table.css

363 ms

hooks.min.js

hooks.min.js

366 ms

heartbeat.min.js

heartbeat.min.js

378 ms

gtm4wp-contact-form-7-tracker.js

gtm4wp-contact-form-7-tracker.js

377 ms

gtm4wp-form-move-tracker.js

gtm4wp-form-move-tracker.js

378 ms

gtm4wp-ecommerce-generic.js

gtm4wp-ecommerce-generic.js

378 ms

gtm4wp-woocommerce.js

gtm4wp-woocommerce.js

379 ms

core.min.js

core.min.js

377 ms

datepicker.min.js

datepicker.min.js

427 ms

public.min.js

public.min.js

426 ms

css3-animate-it.js

css3-animate-it.js

378 ms

swiper.min.js

swiper.min.js

372 ms

google-reviews.js

google-reviews.js

417 ms

load.js

load.js

368 ms

sourcebuster.min.js

sourcebuster.min.js

414 ms

order-attribution.min.js

order-attribution.min.js

401 ms

sbi-scripts.min.js

sbi-scripts.min.js

385 ms

gtag-events.js

gtag-events.js

393 ms

gtm.js

gtm.js

137 ms

fbevents.js

fbevents.js

135 ms

sbi-sprite.png

sbi-sprite.png

356 ms

dark-burst-scaled.jpg

dark-burst-scaled.jpg

287 ms

arrow-left-icon.svg

arrow-left-icon.svg

259 ms

arrow-right-icon.svg

arrow-right-icon.svg

252 ms

Classic-Lab-Grown-Oval-Hidden-Halo-9mm-gold-1-700x700.jpeg

Classic-Lab-Grown-Oval-Hidden-Halo-9mm-gold-1-700x700.jpeg

250 ms

Classic-Oval-Hidden-Halo-9.5mm-Hand-picked-1.80ct-1-700x700.jpeg

Classic-Oval-Hidden-Halo-9.5mm-Hand-picked-1.80ct-1-700x700.jpeg

259 ms

Lab-Emerald-cut-Hidden-Halo-9mm-Hand-picked-2ct-gold-1-700x700.jpeg

Lab-Emerald-cut-Hidden-Halo-9mm-Hand-picked-2ct-gold-1-700x700.jpeg

299 ms

Classic-Lab-Grown-Oval-Hidden-Halo-10mm-plat-1-700x700.jpg

Classic-Lab-Grown-Oval-Hidden-Halo-10mm-plat-1-700x700.jpg

293 ms

Oval-Cut-Low-Set-Diamond-Band-0.8ct-gold-700x700.jpg

Oval-Cut-Low-Set-Diamond-Band-0.8ct-gold-700x700.jpg

650 ms

radiant-hh-plain-band-pt-6-700x700.jpeg

radiant-hh-plain-band-pt-6-700x700.jpeg

322 ms

Emerald-Cut-Half-Diamond-Band-1.20ct-700x700.jpeg

Emerald-Cut-Half-Diamond-Band-1.20ct-700x700.jpeg

404 ms

Depositphotos_348355364_XL-scaled.jpg

Depositphotos_348355364_XL-scaled.jpg

332 ms

beautiful-woman-with-black-golden-paint-her-body-against-dark-1-scaled.jpg

beautiful-woman-with-black-golden-paint-her-body-against-dark-1-scaled.jpg

338 ms

ld-bespoke-logo.svg

ld-bespoke-logo.svg

373 ms

hexagon-black-20.svg

hexagon-black-20.svg

379 ms

londondiamondsofficial.webp

londondiamondsofficial.webp

374 ms

icon-insta-tick2.svg

icon-insta-tick2.svg

392 ms

payment-logo-amex.svg

payment-logo-amex.svg

307 ms

payment-logo-mastercard.svg

payment-logo-mastercard.svg

303 ms

92zPtBhPNqw79Ij1E865zBUv7myjJQVG.ttf

92zPtBhPNqw79Ij1E865zBUv7myjJQVG.ttf

58 ms

92zPtBhPNqw79Ij1E865zBUv7myRJQVG.ttf

92zPtBhPNqw79Ij1E865zBUv7myRJQVG.ttf

85 ms

92zJtBhPNqw73oHH7BbQp4-B6XlrZu0FNI0.ttf

92zJtBhPNqw73oHH7BbQp4-B6XlrZu0FNI0.ttf

105 ms

92zJtBhPNqw73oHH7BbQp4-B6XlrZt8FNI0.ttf

92zJtBhPNqw73oHH7BbQp4-B6XlrZt8FNI0.ttf

105 ms

payment-logo-visa.svg

payment-logo-visa.svg

299 ms

payment-logo-apple.svg

payment-logo-apple.svg

312 ms

payment-logo-google.svg

payment-logo-google.svg

349 ms

gia-logo.svg

gia-logo.svg

328 ms

igi-logo2.png

igi-logo2.png

342 ms

logo-cookieyes.svg

logo-cookieyes.svg

326 ms

admin-ajax.php

admin-ajax.php

1053 ms

woocommerce-smallscreen.css

woocommerce-smallscreen.css

44 ms

Accessibility Review

londondiamonds.com accessibility score

87

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

londondiamonds.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

londondiamonds.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Londondiamonds.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Londondiamonds.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

londondiamonds.com

Open Graph data is detected on the main page of Londondiamonds. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: