Tools & Wizards About Us
longchamp.com screenshot

Report Summary

  • 5

    Performance

    Renders faster than
    21% of other websites

  • 63

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

longchamp.com

Longchamp, a luxury French brand | Longchamp United States

Page Load Speed

6.1 sec in total

First Response

265 ms

Resources Loaded

3.9 sec

Page Rendered

1.9 sec

longchamp.com screenshot

About Website

Visit longchamp.com now to see the best up-to-date Longchamp content for Japan and also check out these interesting facts you probably never knew about longchamp.com

Discover our collection: handbags, small leather goods, luggage, footwear, ready-to-wear. Free 30-day returns for items in our collection.

Visit longchamp.com

Key Findings

We analyzed Longchamp.com page load time and found that the first response time was 265 ms and then it took 5.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

longchamp.com performance score

5

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

20/100

10%

LCP (Largest Contentful Paint)

Value12.2 s

0/100

25%

SI (Speed Index)

Value13.4 s

2/100

10%

TBT (Total Blocking Time)

Value1,880 ms

9/100

30%

CLS (Cumulative Layout Shift)

Value1.025

2/100

15%

TTI (Time to Interactive)

Value34.7 s

0/100

10%

Network Requests Diagram

www.longchamp.com

265 ms

1525 ms

mainLite.js

49 ms

brightcovePlayer.js

46 ms

multiCarousel.js

48 ms

Our browser made a total of 188 requests to load all elements on the main page. We found that 99% of them (186 requests) were addressed to the original Longchamp.com, 1% (1 request) were made to Cdn.cquotient.com and 1% (1 request) were made to Players.brightcove.net. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Longchamp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 939.8 kB (11%)

Content Size

8.7 MB

After Optimization

7.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Longchamp.com main page is 8.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 7.4 MB which makes up the majority of the site volume.

HTML Optimization

-95%

Potential reduce by 939.5 kB

  • Original 986.9 kB
  • After minification 629.4 kB
  • After compression 47.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 357.6 kB, which is 36% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 939.5 kB or 95% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 7.4 MB
  • After minification 7.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Longchamp images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 112 B

  • Original 159.5 kB
  • After minification 159.5 kB
  • After compression 159.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 113 B

  • Original 106.3 kB
  • After minification 106.3 kB
  • After compression 106.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Longchamp.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (11%)

Requests Now

183

After Optimization

163

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 183 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Longchamp. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.longchamp.com

www.longchamp.com

265 ms

1525 ms

mainLite.js

mainLite.js

49 ms

brightcovePlayer.js

brightcovePlayer.js

46 ms

multiCarousel.js

multiCarousel.js

48 ms

photoTile.js

photoTile.js

318 ms

carousel.js

carousel.js

43 ms

campaignBanner.js

campaignBanner.js

59 ms

global.css

global.css

80 ms

heroMediaWithText.css

heroMediaWithText.css

62 ms

buttonCTA.css

buttonCTA.css

73 ms

layout.css

layout.css

73 ms

personalizedMarges.css

personalizedMarges.css

78 ms

multiCarousel.css

multiCarousel.css

122 ms

attachedTags.css

attachedTags.css

119 ms

carousel.css

carousel.css

123 ms

photoTile.css

photoTile.css

123 ms

productTile.css

productTile.css

121 ms

stamp.css

stamp.css

127 ms

campaignBanner.css

campaignBanner.css

127 ms

dynamicBanner.css

dynamicBanner.css

127 ms

dwanalytics-22.2.js

dwanalytics-22.2.js

50 ms

dwac-21.7.js

dwac-21.7.js

51 ms

gretel.min.js

gretel.min.js

335 ms

index.html

index.html

340 ms

symbols.svg

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233 ms

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push-nav-mothers.jpg

226 ms

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Push-nav-coll-roseau.jpg

191 ms

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227 ms

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226 ms

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228 ms

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228 ms

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154 ms

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170 ms

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164 ms

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170 ms

Accessibility Review

longchamp.com accessibility score

63

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[role]s are not contained by their required parent element

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Some elements have a [tabindex] value greater than 0

Best Practices

longchamp.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

longchamp.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Longchamp.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Longchamp.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

longchamp.com

Open Graph description is not detected on the main page of Longchamp. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: