Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 54

    Accessibility

    Visual factors better than
    that of 23% of websites

  • 42

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

Page Load Speed

2.3 sec in total

First Response

635 ms

Resources Loaded

1.6 sec

Page Rendered

122 ms

longmansflorist.co.uk screenshot

About Website

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Key Findings

We analyzed Longmansflorist.co.uk page load time and found that the first response time was 635 ms and then it took 1.7 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

longmansflorist.co.uk performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.0 s

4/100

10%

LCP (Largest Contentful Paint)

Value42.1 s

0/100

25%

SI (Speed Index)

Value18.2 s

0/100

10%

TBT (Total Blocking Time)

Value9,940 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.03

100/100

15%

TTI (Time to Interactive)

Value32.3 s

0/100

10%

Network Requests Diagram

longmansflorist.co.uk

635 ms

_Incapsula_Resource

540 ms

_Incapsula_Resource

103 ms

_Incapsula_Resource

236 ms

api.js

48 ms

Our browser made a total of 6 requests to load all elements on the main page. We found that 67% of them (4 requests) were addressed to the original Longmansflorist.co.uk, 17% (1 request) were made to Google.com and 17% (1 request) were made to Gstatic.com. The less responsive or slowest element that took the longest time to load (635 ms) belongs to the original domain Longmansflorist.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 451 B (2%)

Content Size

23.0 kB

After Optimization

22.6 kB

In fact, the total size of Longmansflorist.co.uk main page is 23.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Javascripts take 22.1 kB which makes up the majority of the site volume.

HTML Optimization

-39%

Potential reduce by 379 B

  • Original 965 B
  • After minification 965 B
  • After compression 586 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 379 B or 39% of the original size.

JavaScript Optimization

-0%

Potential reduce by 72 B

  • Original 22.1 kB
  • After minification 22.1 kB
  • After compression 22.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

We found no issues to fix!

Requests Now

5

After Optimization

5

The browser has sent 5 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Longmansflorist. According to our analytics all requests are already optimized.

Accessibility Review

longmansflorist.co.uk accessibility score

54

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

longmansflorist.co.uk best practices score

42

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

longmansflorist.co.uk SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Longmansflorist.co.uk can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Longmansflorist.co.uk main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Longmansflorist. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: