Tools & Wizards About Us
look.no screenshot

Report Summary

  • 100

    Performance

    Renders faster than
    97% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

look.no

LOOK - Grafisk design, reklame og internett

Page Load Speed

1.1 sec in total

First Response

359 ms

Resources Loaded

691 ms

Page Rendered

68 ms

look.no screenshot

About Website

Welcome to look.no homepage info - get ready to check LOOK best content right away, or after learning these important things about look.no

Look er en del av et fullservice miljoe innen markeds- og IT kommunikasjon. Foruten aa designe inter- og intranettsider for en del av Norges stoerste bedrifter kan vi tilby produksjon av annonser, bro...

Visit look.no

Key Findings

We analyzed Look.no page load time and found that the first response time was 359 ms and then it took 759 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

look.no performance score

100

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.3 s

98/100

10%

LCP (Largest Contentful Paint)

Value1.7 s

99/100

25%

SI (Speed Index)

Value1.4 s

100/100

10%

TBT (Total Blocking Time)

Value10 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.3 s

100/100

10%

Network Requests Diagram

look.no

359 ms

ga.js

8 ms

lookdesign-07.jpg

327 ms

__utm.gif

11 ms

__utm.gif

4 ms

Our browser made a total of 5 requests to load all elements on the main page. We found that 40% of them (2 requests) were addressed to the original Look.no, 60% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (359 ms) belongs to the original domain Look.no.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 kB (2%)

Content Size

63.2 kB

After Optimization

62.1 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Look.no main page is 63.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 43.8 kB which makes up the majority of the site volume.

HTML Optimization

-48%

Potential reduce by 1.0 kB

  • Original 2.2 kB
  • After minification 2.1 kB
  • After compression 1.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.0 kB or 48% of the original size.

Image Optimization

-0%

Potential reduce by 26 B

  • Original 43.8 kB
  • After minification 43.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. LOOK images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 34 B

  • Original 17.2 kB
  • After minification 17.2 kB
  • After compression 17.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

We found no issues to fix!

Requests Now

4

After Optimization

4

  • Images
  • JavaScript

The browser has sent 4 CSS, Javascripts, AJAX and image requests in order to completely render the main page of LOOK. According to our analytics all requests are already optimized.

Network Requests Diagram

look.no

look.no

359 ms

ga.js

ga.js

8 ms

lookdesign-07.jpg

lookdesign-07.jpg

327 ms

__utm.gif

__utm.gif

11 ms

__utm.gif

__utm.gif

4 ms

Accessibility Review

look.no accessibility score

91

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

look.no best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

look.no SEO score

77

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    NO

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Look.no can be misinterpreted by Google and other search engines. Our service has detected that Norwegian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Look.no main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

look.no

Open Graph description is not detected on the main page of LOOK. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: