Report Summary

  • 87

    Performance

    Renders faster than
    89% of other websites

  • 48

    Accessibility

    Visual factors better than
    that of 20% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

lookchoice.co.uk

Look T-Mobile | Vodafone & BT - Sky & Mobile Broadband

Page Load Speed

3.7 sec in total

First Response

681 ms

Resources Loaded

2.3 sec

Page Rendered

645 ms

lookchoice.co.uk screenshot

About Website

Visit lookchoice.co.uk now to see the best up-to-date Look Choice content and also check out these interesting facts you probably never knew about lookchoice.co.uk

Thousands of choice waiting for look, Included Mobile phones, digital tv, home and mobile broadband, sim only and more.

Visit lookchoice.co.uk

Key Findings

We analyzed Lookchoice.co.uk page load time and found that the first response time was 681 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

lookchoice.co.uk performance score

87

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

64/100

10%

LCP (Largest Contentful Paint)

Value2.9 s

81/100

25%

SI (Speed Index)

Value3.6 s

87/100

10%

TBT (Total Blocking Time)

Value170 ms

92/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value3.2 s

94/100

10%

Network Requests Diagram

lookchoice.co.uk

681 ms

style.css

252 ms

Gridstyle.css

169 ms

swfobject_modified.js

255 ms

menu.css

170 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 96% of them (55 requests) were addressed to the original Lookchoice.co.uk, 2% (1 request) were made to Anetuk.tradedoubler.com and 2% (1 request) were made to Vht.tradedoubler.com. The less responsive or slowest element that took the longest time to load (1 sec) belongs to the original domain Lookchoice.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 287.2 kB (40%)

Content Size

716.0 kB

After Optimization

428.8 kB

In fact, the total size of Lookchoice.co.uk main page is 716.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 499.6 kB which makes up the majority of the site volume.

HTML Optimization

-92%

Potential reduce by 96.6 kB

  • Original 105.2 kB
  • After minification 45.7 kB
  • After compression 8.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 59.6 kB, which is 57% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 96.6 kB or 92% of the original size.

Image Optimization

-22%

Potential reduce by 108.4 kB

  • Original 499.6 kB
  • After minification 391.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Look Choice needs image optimization as it can save up to 108.4 kB or 22% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-72%

Potential reduce by 64.4 kB

  • Original 89.9 kB
  • After minification 76.2 kB
  • After compression 25.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 64.4 kB or 72% of the original size.

CSS Optimization

-84%

Potential reduce by 17.8 kB

  • Original 21.2 kB
  • After minification 15.6 kB
  • After compression 3.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lookchoice.co.uk needs all CSS files to be minified and compressed as it can save up to 17.8 kB or 84% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

52

After Optimization

52

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Look Choice. According to our analytics all requests are already optimized.

Accessibility Review

lookchoice.co.uk accessibility score

48

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

lookchoice.co.uk best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

lookchoice.co.uk SEO score

69

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lookchoice.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Lookchoice.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Look Choice. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: