Access loopmarketing.ca. Loop Strategic Marketing - Edmonton Marketing Company

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

42/100

10%

LCP (Largest Contentful Paint)

Value5.3 s

22/100

25%

SI (Speed Index)

Value4.7 s

69/100

10%

TBT (Total Blocking Time)

Value1,200 ms

20/100

30%

CLS (Cumulative Layout Shift)

Value0.053

98/100

15%

TTI (Time to Interactive)

Value16.3 s

5/100

10%

loopmarketing.ca

42 ms

loopmarketing.ca

65 ms

91abff0d-17b8-48bf-a83c-a96ee2bb2fb1.css

221 ms

a5417a57-9da9-4ad9-b44a-5e198b3cc232.css

128 ms

1702b768-d501-4513-af90-b26d05f2f838.css

168 ms

Our browser made a total of 113 requests to load all elements on the main page. We found that 19% of them (21 requests) were addressed to the original Loopmarketing.ca, 52% (59 requests) were made to Hb.wpmucdn.com and 19% (21 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1 sec) relates to the external source Hb.wpmucdn.com.

Content Size

1.1 MB

After Optimization

812.8 kB

In fact, the total size of Loopmarketing.ca main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 317.3 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 262.5 kB

Original 303.4 kB
After minification 294.2 kB
After compression 41.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 262.5 kB or 86% of the original size.

Image Optimization

-1%

Potential reduce by 2.2 kB

Original 297.2 kB
After minification 295.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Loop Marketing images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 3.1 kB

Original 317.3 kB
After minification 317.3 kB
After compression 314.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-5%

Potential reduce by 9.3 kB

Original 171.9 kB
After minification 164.9 kB
After compression 162.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Loopmarketing.ca has all CSS files already compressed.

Requests Now

After Optimization

The browser has sent 87 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Loop Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 42 to 1 for JavaScripts and from 37 to 1 for CSS and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the legibility of your content.

High

Background and foreground colors do not have a sufficient contrast ratio.

These are opportunities to improve keyboard navigation in your application.

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

High

ARIA IDs are not unique

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

Search Engine Optimization Advices

Format your HTML in a way that enables crawlers to better understand your app’s content.

High

Links do not have descriptive text

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

EN
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Loopmarketing.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Loopmarketing.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

loopmarketing.ca

Open Graph data is detected on the main page of Loop Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

Report Summary

Performance

Accessibility

Best Practices

SEO

Loop Strategic Marketing - Edmonton Marketing Company - Internet Marketing

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)

Network Requests Diagram

loopmarketing.ca

loopmarketing.ca

91abff0d-17b8-48bf-a83c-a96ee2bb2fb1.css

a5417a57-9da9-4ad9-b44a-5e198b3cc232.css

1702b768-d501-4513-af90-b26d05f2f838.css

Page Optimization Overview & Recommendations

Content Size

After Optimization

HTML Optimization

Image Optimization

JavaScript Optimization

CSS Optimization

Requests Breakdown

Requests Now

After Optimization

Network Requests Diagram

loopmarketing.ca

loopmarketing.ca

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