Tools & Wizards About Us
loyaltymatch.com screenshot

Report Summary

  • 4

    Performance

    Renders faster than
    20% of other websites

  • 47

    Accessibility

    Visual factors better than
    that of 20% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

loyaltymatch.com

LoyaltyMatch: Provider of cloud-based loyalty rewards program management and sophisticated analytics tools

Page Load Speed

2.2 sec in total

First Response

77 ms

Resources Loaded

1.3 sec

Page Rendered

784 ms

loyaltymatch.com screenshot

About Website

Click here to check amazing Loyalty Match content for Canada. Otherwise, check out these important facts you probably never knew about loyaltymatch.com

LoyaltyMatch, the leading loyalty and engagement-computing company providing clients with a cloud-based loyalty management and analytics platform, with enhanced data collection and analysis capabiliti...

Visit loyaltymatch.com

Key Findings

We analyzed Loyaltymatch.com page load time and found that the first response time was 77 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

loyaltymatch.com performance score

4

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value21.0 s

0/100

25%

SI (Speed Index)

Value9.7 s

10/100

10%

TBT (Total Blocking Time)

Value3,820 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value1.211

1/100

15%

TTI (Time to Interactive)

Value26.0 s

0/100

10%

Network Requests Diagram

loyaltymatch.com

77 ms

loyaltymatch.com

129 ms

css

43 ms

jquery.min.js

62 ms

config.js

59 ms

Our browser made a total of 81 requests to load all elements on the main page. We found that 64% of them (52 requests) were addressed to the original Loyaltymatch.com, 7% (6 requests) were made to Fonts.gstatic.com and 6% (5 requests) were made to Google.com. The less responsive or slowest element that took the longest time to load (330 ms) relates to the external source Gstatic.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 964.1 kB (35%)

Content Size

2.7 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Loyaltymatch.com main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 41.0 kB

  • Original 53.0 kB
  • After minification 44.8 kB
  • After compression 12.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 8.2 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 41.0 kB or 77% of the original size.

Image Optimization

-26%

Potential reduce by 414.3 kB

  • Original 1.6 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Loyalty Match needs image optimization as it can save up to 414.3 kB or 26% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-48%

Potential reduce by 429.5 kB

  • Original 898.2 kB
  • After minification 894.9 kB
  • After compression 468.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 429.5 kB or 48% of the original size.

CSS Optimization

-43%

Potential reduce by 79.3 kB

  • Original 185.0 kB
  • After minification 175.8 kB
  • After compression 105.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Loyaltymatch.com needs all CSS files to be minified and compressed as it can save up to 79.3 kB or 43% of the original size.

Requests Breakdown

Number of requests can be reduced by 27 (40%)

Requests Now

67

After Optimization

40

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Loyalty Match. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

loyaltymatch.com

loyaltymatch.com

77 ms

loyaltymatch.com

loyaltymatch.com

129 ms

css

css

43 ms

jquery.min.js

jquery.min.js

62 ms

config.js

config.js

59 ms

skel.min.js

skel.min.js

76 ms

pgwmodal.min.js

pgwmodal.min.js

61 ms

api.js

api.js

53 ms

slim-10_7.css

slim-10_7.css

25 ms

491cb7538e.js

491cb7538e.js

90 ms

pgwmodal.min.css

pgwmodal.min.css

59 ms

responsive_recaptcha.css

responsive_recaptcha.css

71 ms

all.min.css

all.min.css

109 ms

lmUtil.js

lmUtil.js

73 ms

posts

posts

157 ms

style.css

style.css

19 ms

style-desktop.css

style-desktop.css

22 ms

style-1000px.css

style-1000px.css

22 ms

recaptcha__en.js

recaptcha__en.js

75 ms

fchvkagnxw4d.js

fchvkagnxw4d.js

123 ms

5REtyXuCV4M

5REtyXuCV4M

243 ms

bg.png

bg.png

88 ms

header1.png

header1.png

228 ms

arrow.png

arrow.png

88 ms

930Color.png

930Color.png

217 ms

crystalBallRoom.jpg

crystalBallRoom.jpg

88 ms

arrowBlack.png

arrowBlack.png

88 ms

cengn.png

cengn.png

213 ms

bluesFest.png

bluesFest.png

217 ms

clarinsColor2.png

clarinsColor2.png

217 ms

gpca.png

gpca.png

218 ms

bball.jpg

bball.jpg

218 ms

dcsColor2.png

dcsColor2.png

218 ms

car_sml.jpg

car_sml.jpg

219 ms

ceo.jpg

ceo.jpg

221 ms

sales.jpg

sales.jpg

220 ms

IT.jpg

IT.jpg

220 ms

fans%20night.jpg

fans%20night.jpg

222 ms

bypass.png

bypass.png

223 ms

dcsColor.png

dcsColor.png

223 ms

etix.jpg

etix.jpg

223 ms

rockhouse.png

rockhouse.png

223 ms

omni.png

omni.png

224 ms

beml.png

beml.png

226 ms

SAP_AG_(logo).gif

SAP_AG_(logo).gif

227 ms

BVoice.png

BVoice.png

227 ms

adobe.png

adobe.png

227 ms

TM.png

TM.png

227 ms

TW.png

TW.png

228 ms

Lavu_Logo_web3.png

Lavu_Logo_web3.png

228 ms

posi.png

posi.png

229 ms

oracle-micros-logo-180x180.png

oracle-micros-logo-180x180.png

229 ms

SF.png

SF.png

229 ms

Paycom-Logo-300x77.jpg

Paycom-Logo-300x77.jpg

229 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

83 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

93 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

98 ms

ga.js

ga.js

73 ms

__utm.gif

__utm.gif

62 ms

anchor

anchor

89 ms

digital-hub.jpg

digital-hub.jpg

52 ms

www-player.css

www-player.css

29 ms

www-embed-player.js

www-embed-player.js

50 ms

base.js

base.js

86 ms

fa-solid-900.woff

fa-solid-900.woff

62 ms

fa-regular-400.woff

fa-regular-400.woff

59 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

59 ms

styles__ltr.css

styles__ltr.css

328 ms

recaptcha__en.js

recaptcha__en.js

330 ms

ad_status.js

ad_status.js

263 ms

1AiCzlAXOvKBjKQ6-ZkwShm4tpQuZWMhqjO5xqGcWBk.js

1AiCzlAXOvKBjKQ6-ZkwShm4tpQuZWMhqjO5xqGcWBk.js

160 ms

embed.js

embed.js

111 ms

fontawesome-webfont.ttf

fontawesome-webfont.ttf

133 ms

logo_48.png

logo_48.png

46 ms

b6Oii9STWY88IrJNtLPoIZTrW6o6yVtlax6xgU_Rli0.js

b6Oii9STWY88IrJNtLPoIZTrW6o6yVtlax6xgU_Rli0.js

95 ms

webworker.js

webworker.js

167 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

77 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

80 ms

id

id

142 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

129 ms

fontawesome-webfont.svg

fontawesome-webfont.svg

30 ms

Accessibility Review

loyaltymatch.com accessibility score

47

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

loyaltymatch.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

loyaltymatch.com SEO score

75

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Loyaltymatch.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Loyaltymatch.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

loyaltymatch.com

Open Graph description is not detected on the main page of Loyalty Match. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: