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lushmarketing.ie screenshot

Report Summary

  • 11

    Performance

    Renders faster than
    24% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 63% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    57% of websites

  • 90

    SEO

    Google-friendlier than
    69% of websites

lushmarketing.ie

Lush Marketing - Digital Marketing Services and Training

Page Load Speed

8.8 sec in total

First Response

441 ms

Resources Loaded

8 sec

Page Rendered

332 ms

lushmarketing.ie screenshot

About Website

Visit lushmarketing.ie now to see the best up-to-date Lush Marketing content and also check out these interesting facts you probably never knew about lushmarketing.ie

We provide Marketing Strategy, Implementation/Outsourcing and Training for small businesses. Lush Marketing improves your bottom line.

Visit lushmarketing.ie

Key Findings

We analyzed Lushmarketing.ie page load time and found that the first response time was 441 ms and then it took 8.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

lushmarketing.ie performance score

11

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value10.3 s

0/100

10%

LCP (Largest Contentful Paint)

Value17.2 s

0/100

25%

SI (Speed Index)

Value18.6 s

0/100

10%

TBT (Total Blocking Time)

Value1,320 ms

17/100

30%

CLS (Cumulative Layout Shift)

Value0.331

34/100

15%

TTI (Time to Interactive)

Value17.3 s

4/100

10%

Network Requests Diagram

lushmarketing.ie

441 ms

webfontloader.min.js

130 ms

45f6ade98ec2fd4d411b262db110c158.css

244 ms

5890c3994ce2b6fac89b919ea0e5a974.css

380 ms

77cd878d4c46658b2d97dbc5c9bacade.css

380 ms

Our browser made a total of 122 requests to load all elements on the main page. We found that 65% of them (79 requests) were addressed to the original Lushmarketing.ie, 26% (32 requests) were made to Fonts.gstatic.com and 2% (2 requests) were made to Cdn.jsdelivr.net. The less responsive or slowest element that took the longest time to load (6 sec) belongs to the original domain Lushmarketing.ie.

Page Optimization Overview & Recommendations

Page size can be reduced by 255.7 kB (15%)

Content Size

1.7 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Lushmarketing.ie main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 91.4 kB

  • Original 110.3 kB
  • After minification 110.1 kB
  • After compression 18.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 91.4 kB or 83% of the original size.

Image Optimization

-8%

Potential reduce by 90.8 kB

  • Original 1.2 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lush Marketing images are well optimized though.

JavaScript Optimization

-9%

Potential reduce by 11.5 kB

  • Original 127.9 kB
  • After minification 127.9 kB
  • After compression 116.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-20%

Potential reduce by 62.0 kB

  • Original 308.0 kB
  • After minification 308.0 kB
  • After compression 246.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lushmarketing.ie needs all CSS files to be minified and compressed as it can save up to 62.0 kB or 20% of the original size.

Requests Breakdown

Number of requests can be reduced by 67 (77%)

Requests Now

87

After Optimization

20

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 87 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lush Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and from 30 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

lushmarketing.ie

lushmarketing.ie

441 ms

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Accessibility Review

lushmarketing.ie accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

lushmarketing.ie best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

lushmarketing.ie SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lushmarketing.ie can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Lushmarketing.ie main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

lushmarketing.ie

Open Graph data is detected on the main page of Lush Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: