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brand-management.martechoutlook.com screenshot

Report Summary

  • 23

    Performance

    Renders faster than
    41% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 74

    SEO

    Google-friendlier than
    31% of websites

brand-management.martechoutlook.com

MarTech Outlook - brand management technology news, trends, analysis.

Page Load Speed

4 sec in total

First Response

153 ms

Resources Loaded

3.6 sec

Page Rendered

288 ms

brand-management.martechoutlook.com screenshot

About Website

Welcome to brand-management.martechoutlook.com homepage info - get ready to check Brand Management Mar Tech Outlook best content for United States right away, or after learning these important things about brand-management.martechoutlook.com

Find the latest news on brand management technology by MarTech Outlook Magazine - An opinion from experts, decision makers on brand management. Latest trendings and technology innovation of the brand ...

Visit brand-management.martechoutlook.com

Key Findings

We analyzed Brand-management.martechoutlook.com page load time and found that the first response time was 153 ms and then it took 3.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

brand-management.martechoutlook.com performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

17/100

10%

LCP (Largest Contentful Paint)

Value9.0 s

1/100

25%

SI (Speed Index)

Value6.5 s

39/100

10%

TBT (Total Blocking Time)

Value2,630 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.006

100/100

15%

TTI (Time to Interactive)

Value13.1 s

12/100

10%

Network Requests Diagram

brand-management.martechoutlook.com

153 ms

brand-management.martechoutlook.com

338 ms

adsbygoogle.js

145 ms

gpt.js

143 ms

gpt.js

142 ms

Our browser made a total of 117 requests to load all elements on the main page. We found that 4% of them (5 requests) were addressed to the original Brand-management.martechoutlook.com, 62% (73 requests) were made to Martechoutlook.com and 5% (6 requests) were made to Tpc.googlesyndication.com. The less responsive or slowest element that took the longest time to load (1.5 sec) relates to the external source Martechoutlook.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 169.0 kB (11%)

Content Size

1.6 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Brand-management.martechoutlook.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 853.4 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 81.8 kB

  • Original 105.0 kB
  • After minification 103.3 kB
  • After compression 23.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 81.8 kB or 78% of the original size.

Image Optimization

-6%

Potential reduce by 50.7 kB

  • Original 853.4 kB
  • After minification 802.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brand Management Mar Tech Outlook images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 9.6 kB

  • Original 557.3 kB
  • After minification 556.3 kB
  • After compression 547.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-44%

Potential reduce by 26.8 kB

  • Original 60.8 kB
  • After minification 51.1 kB
  • After compression 34.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brand-management.martechoutlook.com needs all CSS files to be minified and compressed as it can save up to 26.8 kB or 44% of the original size.

Requests Breakdown

Number of requests can be reduced by 55 (53%)

Requests Now

104

After Optimization

49

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 104 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brand Management Mar Tech Outlook. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 36 to 1 for JavaScripts and from 21 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

brand-management.martechoutlook.com

brand-management.martechoutlook.com

153 ms

brand-management.martechoutlook.com

brand-management.martechoutlook.com

338 ms

adsbygoogle.js

adsbygoogle.js

145 ms

gpt.js

gpt.js

143 ms

gpt.js

gpt.js

142 ms

js

js

111 ms

atrk.js

atrk.js

30 ms

css

css

64 ms

style.css

style.css

328 ms

responsive_v1.css

responsive_v1.css

329 ms

head_main.css

head_main.css

393 ms

head_priority_nav.css

head_priority_nav.css

390 ms

style1.css

style1.css

394 ms

modernizr.min.js

modernizr.min.js

63 ms

jquery-1.11.2.min.js

jquery-1.11.2.min.js

521 ms

head_osd.js

head_osd.js

634 ms

head_jquery-1.js

head_jquery-1.js

640 ms

respond.js

respond.js

573 ms

indexZ.js

indexZ.js

573 ms

tti-polyfill.js

tti-polyfill.js

577 ms

element.js

element.js

107 ms

bootstrap.css

bootstrap.css

903 ms

menu.css

menu.css

754 ms

animate.min.css

animate.min.css

818 ms

font-awesome.css

font-awesome.css

60 ms

font-awesome.min.css

font-awesome.min.css

815 ms

new_region.css

new_region.css

813 ms

jquery.min.js

jquery.min.js

29 ms

head_priority-nav.js

head_priority-nav.js

768 ms

head_interact.js

head_interact.js

1045 ms

head_resizeListener.js

head_resizeListener.js

993 ms

search.js

search.js

993 ms

jolly-menu.js

jolly-menu.js

997 ms

bjqs-1.3.js

bjqs-1.3.js

1057 ms

bjqs-1.3.min.js

bjqs-1.3.min.js

1062 ms

jquery.slides.min.js

jquery.slides.min.js

1212 ms

demo.css

demo.css

1211 ms

bjqs.css

bjqs.css

1221 ms

jquery.min.js

jquery.min.js

24 ms

bootstrap.min.js

bootstrap.min.js

51 ms

jquery.flipbox.css

jquery.flipbox.css

270 ms

cube_slider.css

cube_slider.css

270 ms

bootstrap-glyphicons.css

bootstrap-glyphicons.css

16 ms

jquery.cookie.js

jquery.cookie.js

1233 ms

custom.js

custom.js

1246 ms

smart-sticky.js

smart-sticky.js

270 ms

jquery.min.js

jquery.min.js

1293 ms

jquery.easy-ticker.js

jquery.easy-ticker.js

1392 ms

owl.carousel.min.js

owl.carousel.min.js

13 ms

jquery_cookie.js

jquery_cookie.js

1394 ms

custom.js

custom.js

1395 ms

pubads_impl.js

pubads_impl.js

63 ms

analytics.js

analytics.js

13 ms

Martech_new_LOGO.svg

Martech_new_LOGO.svg

814 ms

res-menu-icon.jpg

res-menu-icon.jpg

893 ms

MT2.png

MT2.png

921 ms

toggleIcon_new.png

toggleIcon_new.png

986 ms

martech-logo-website-size_new.png

martech-logo-website-size_new.png

987 ms

load.gif

load.gif

995 ms

450x308_Y6I3.jpg

450x308_Y6I3.jpg

1072 ms

jpjqwUntitled-4.jpg

jpjqwUntitled-4.jpg

1201 ms

450x308_OKcS.jpg

450x308_OKcS.jpg

1157 ms

450x308_I48L.jpg

450x308_I48L.jpg

1221 ms

450x308_UN40.jpg

450x308_UN40.jpg

1171 ms

450x308_UJaY.jpg

450x308_UJaY.jpg

1178 ms

450x308_01fY.jpg

450x308_01fY.jpg

1307 ms

450x308_4CRn.jpg

450x308_4CRn.jpg

1393 ms

450x308_fVZY.jpg

450x308_fVZY.jpg

1414 ms

collect

collect

12 ms

collect

collect

25 ms

js

js

34 ms

ga-audiences

ga-audiences

67 ms

css

css

12 ms

450x308_1a0T.jpg

450x308_1a0T.jpg

1317 ms

450x308_OmEH.jpg

450x308_OmEH.jpg

1291 ms

450x308_5W78.jpg

450x308_5W78.jpg

1239 ms

450x308_n82v.jpg

450x308_n82v.jpg

1389 ms

450x308_k5B9.webp

450x308_k5B9.webp

1483 ms

ads

ads

195 ms

container.html

container.html

29 ms

450x308_ra9B.jpg

450x308_ra9B.jpg

1315 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

22 ms

OpenSans-Semibold.woff

OpenSans-Semibold.woff

1271 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

1282 ms

450x308_1U73.webp

450x308_1U73.webp

1249 ms

css

css

60 ms

font-awesome.min.css

font-awesome.min.css

7 ms

3m1ay14.jpg

3m1ay14.jpg

1358 ms

l8enkBrand_Management-1.jpg

l8enkBrand_Management-1.jpg

1476 ms

5471546220211008578

5471546220211008578

88 ms

abg_lite.js

abg_lite.js

91 ms

window_focus.js

window_focus.js

97 ms

z4xgnfsfs.jpg

z4xgnfsfs.jpg

1379 ms

font

font

22 ms

ziyb3Magzter---Brand-Management-2023---MarTech-Outlook-1.jpg

ziyb3Magzter---Brand-Management-2023---MarTech-Outlook-1.jpg

1344 ms

87m78Untitled-33.webp

87m78Untitled-33.webp

1290 ms

qgfbUntitled-4rt.jpg

qgfbUntitled-4rt.jpg

1217 ms

kkfo6_300.jpg

kkfo6_300.jpg

1341 ms

8djqm_38.jpg

8djqm_38.jpg

1450 ms

12351908050295753237

12351908050295753237

37 ms

webfont.js

webfont.js

5 ms

glyphicons-halflings-regular.woff

glyphicons-halflings-regular.woff

1371 ms

css

css

18 ms

font

font

4 ms

zuk25_34.jpg

zuk25_34.jpg

1300 ms

10wk0_30.jpg

10wk0_30.jpg

1454 ms

linked_logo_edit.png

linked_logo_edit.png

1448 ms

0tw1.png

0tw1.png

1368 ms

x.png

x.png

1370 ms

page-devider.jpg

page-devider.jpg

1371 ms

glyphicons-halflings-regular.ttf

glyphicons-halflings-regular.ttf

212 ms

sodar

sodar

71 ms

glyphicons-halflings-regular.svg

glyphicons-halflings-regular.svg

149 ms

sodar2.js

sodar2.js

14 ms

runner.html

runner.html

8 ms

aframe

aframe

26 ms

_1UaJaaxCZ6yYZ06FAokYgNMbdfCGr5v-ZzI5YVwiQ8.js

_1UaJaaxCZ6yYZ06FAokYgNMbdfCGr5v-ZzI5YVwiQ8.js

5 ms

Accessibility Review

brand-management.martechoutlook.com accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

brand-management.martechoutlook.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

brand-management.martechoutlook.com SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brand-management.martechoutlook.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Brand-management.martechoutlook.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

brand-management.martechoutlook.com

Open Graph data is detected on the main page of Brand Management Mar Tech Outlook. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: