Tools & Wizards About Us
i.marketingprofs.com screenshot

Report Summary

  • 58

    Performance

    Renders faster than
    74% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 89

    SEO

    Google-friendlier than
    66% of websites

i.marketingprofs.com

MarketingProfs | Improve your marketing right now. Marketing Training for Professionals.

Page Load Speed

2.2 sec in total

First Response

131 ms

Resources Loaded

1.7 sec

Page Rendered

379 ms

i.marketingprofs.com screenshot

About Website

Click here to check amazing I Marketing Profs content for India. Otherwise, check out these important facts you probably never knew about i.marketingprofs.com

MarketingProfs believes that learning changes lives. Our marketing training, courses, events, and free resources on topics like content marketing and email teach marketer

Visit i.marketingprofs.com

Key Findings

We analyzed I.marketingprofs.com page load time and found that the first response time was 131 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

i.marketingprofs.com performance score

58

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

52/100

10%

LCP (Largest Contentful Paint)

Value3.1 s

75/100

25%

SI (Speed Index)

Value2.9 s

95/100

10%

TBT (Total Blocking Time)

Value1,080 ms

24/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value11.3 s

19/100

10%

Network Requests Diagram

i.marketingprofs.com

131 ms

www.marketingprofs.com

150 ms

gtm.js

96 ms

bootstrap.min.css

356 ms

mp.min.css

313 ms

Our browser made a total of 41 requests to load all elements on the main page. We found that 29% of them (12 requests) were addressed to the original I.marketingprofs.com, 24% (10 requests) were made to Css.marketingprofs.com and 22% (9 requests) were made to S.marketingprofs.com. The less responsive or slowest element that took the longest time to load (864 ms) relates to the external source Css.marketingprofs.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 51.9 kB (8%)

Content Size

631.9 kB

After Optimization

580.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of I.marketingprofs.com main page is 631.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 414.7 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 39.5 kB

  • Original 51.3 kB
  • After minification 45.8 kB
  • After compression 11.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 5.5 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 39.5 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 1.5 kB

  • Original 414.7 kB
  • After minification 413.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. I Marketing Profs images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 10.3 kB

  • Original 121.7 kB
  • After minification 121.7 kB
  • After compression 111.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 604 B

  • Original 44.2 kB
  • After minification 44.2 kB
  • After compression 43.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. I.marketingprofs.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 16 (43%)

Requests Now

37

After Optimization

21

  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of I Marketing Profs. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

i.marketingprofs.com

i.marketingprofs.com

131 ms

www.marketingprofs.com

www.marketingprofs.com

150 ms

gtm.js

gtm.js

96 ms

bootstrap.min.css

bootstrap.min.css

356 ms

mp.min.css

mp.min.css

313 ms

uc.js

uc.js

28 ms

jquery-latest.min.js

jquery-latest.min.js

426 ms

ajax.js

ajax.js

193 ms

global.js

global.js

245 ms

transaction.js

transaction.js

201 ms

iMAWebCookie.js

iMAWebCookie.js

31 ms

jquery.easing.min.js

jquery.easing.min.js

225 ms

popper.min.js

popper.min.js

257 ms

bootstrap.min.js

bootstrap.min.js

291 ms

validator.min.js

validator.min.js

254 ms

jssocials.min.js

jssocials.min.js

286 ms

mp.js

mp.js

275 ms

ionicons.min.css

ionicons.min.css

248 ms

3rdparty-styling.css

3rdparty-styling.css

230 ms

mp_logo.svg

mp_logo.svg

101 ms

44754_slider_nli_news_coffee.jpg

44754_slider_nli_news_coffee.jpg

406 ms

facebook.png

facebook.png

440 ms

googleplus.png

googleplus.png

138 ms

twitter.png

twitter.png

472 ms

ken-roberts.jpg

ken-roberts.jpg

303 ms

karla-jo-helms.jpg

karla-jo-helms.jpg

298 ms

marti-willett.jpg

marti-willett.jpg

299 ms

jeff-ragovin.jpg

jeff-ragovin.jpg

298 ms

jo-roberts.jpg

jo-roberts.jpg

302 ms

Parth-Mukherjee.jpg

Parth-Mukherjee.jpg

422 ms

tara-kelly-2024.jpg

tara-kelly-2024.jpg

423 ms

heidi-bullock.jpg

heidi-bullock.jpg

425 ms

stephen-lackey.jpg

stephen-lackey.jpg

427 ms

mp_logo.svg

mp_logo.svg

333 ms

circle.png

circle.png

91 ms

bubbles.jpg

bubbles.jpg

306 ms

connected.jpg

connected.jpg

286 ms

bulbs.jpg

bulbs.jpg

337 ms

Amertha.woff

Amertha.woff

162 ms

ionicons.ttf

ionicons.ttf

864 ms

api.min.js

api.min.js

23 ms

Accessibility Review

i.marketingprofs.com accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

i.marketingprofs.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

i.marketingprofs.com SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise I.marketingprofs.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that I.marketingprofs.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

i.marketingprofs.com

Open Graph data is detected on the main page of I Marketing Profs. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: