Tools & Wizards About Us
madeinsantacruz.com screenshot

Report Summary

  • 55

    Performance

    Renders faster than
    72% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 41% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

madeinsantacruz.com

Made In Santa Cruz on the Wharf!

Page Load Speed

1.6 sec in total

First Response

107 ms

Resources Loaded

1 sec

Page Rendered

417 ms

madeinsantacruz.com screenshot

About Website

Click here to check amazing Made In Santa Cruz content. Otherwise, check out these important facts you probably never knew about madeinsantacruz.com

Made In Santa Cruz proudly feature over 100 local Santa Cruz County artists and vendors in our store. Please come enjoy locally made art and gifts such as: our number one seller the heating and coolin...

Visit madeinsantacruz.com

Key Findings

We analyzed Madeinsantacruz.com page load time and found that the first response time was 107 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

madeinsantacruz.com performance score

55

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

37/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

49/100

25%

SI (Speed Index)

Value4.5 s

72/100

10%

TBT (Total Blocking Time)

Value370 ms

71/100

30%

CLS (Cumulative Layout Shift)

Value0.226

55/100

15%

TTI (Time to Interactive)

Value10.3 s

25/100

10%

Network Requests Diagram

madeinsantacruz.com

107 ms

www.madeinsantacruz.com

242 ms

bb.css

210 ms

bb-familiar.css

185 ms

bb.js

189 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 4% of them (2 requests) were addressed to the original Madeinsantacruz.com, 70% (40 requests) were made to Shop.madeinsantacruz.com and 5% (3 requests) were made to Connect.facebook.net. The less responsive or slowest element that took the longest time to load (411 ms) relates to the external source Shop.madeinsantacruz.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 183.3 kB (7%)

Content Size

2.7 MB

After Optimization

2.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Madeinsantacruz.com main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 2.5 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 36.9 kB

  • Original 48.0 kB
  • After minification 47.7 kB
  • After compression 11.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.9 kB or 77% of the original size.

Image Optimization

-2%

Potential reduce by 55.1 kB

  • Original 2.5 MB
  • After minification 2.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Made In Santa Cruz images are well optimized though.

JavaScript Optimization

-32%

Potential reduce by 37.2 kB

  • Original 117.3 kB
  • After minification 116.8 kB
  • After compression 80.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 37.2 kB or 32% of the original size.

CSS Optimization

-82%

Potential reduce by 54.2 kB

  • Original 65.7 kB
  • After minification 58.3 kB
  • After compression 11.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Madeinsantacruz.com needs all CSS files to be minified and compressed as it can save up to 54.2 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 14 (27%)

Requests Now

52

After Optimization

38

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Made In Santa Cruz. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

madeinsantacruz.com

madeinsantacruz.com

107 ms

www.madeinsantacruz.com

www.madeinsantacruz.com

242 ms

bb.css

bb.css

210 ms

bb-familiar.css

bb-familiar.css

185 ms

bb.js

bb.js

189 ms

jquery.min.js

jquery.min.js

32 ms

json2.min.js

json2.min.js

190 ms

css

css

36 ms

bb-bxslider.css

bb-bxslider.css

188 ms

bb-bxslider.js

bb-bxslider.js

249 ms

bb-matchHeight.js

bb-matchHeight.js

248 ms

bb-modernizr.js

bb-modernizr.js

269 ms

fbevents.js

fbevents.js

57 ms

header.jpg

header.jpg

88 ms

bb-sprite.png

bb-sprite.png

87 ms

_thumb-SC-SW.jpg

_thumb-SC-SW.jpg

85 ms

thumb-stickers.jpg

thumb-stickers.jpg

85 ms

_thumb-Screaming-Hand.jpg

_thumb-Screaming-Hand.jpg

87 ms

thumb-rp.jpg

thumb-rp.jpg

88 ms

_thumb-UCSC-icon.jpg

_thumb-UCSC-icon.jpg

89 ms

_thumb-Tim-Ward.jpg

_thumb-Tim-Ward.jpg

90 ms

_thumb-Jimbo.jpg

_thumb-Jimbo.jpg

88 ms

Fire-Dept-thumb.jpg

Fire-Dept-thumb.jpg

90 ms

thumb-hippie.jpg

thumb-hippie.jpg

101 ms

Lego_Front.jpg

Lego_Front.jpg

411 ms

playing-cards-surfer.jpg

playing-cards-surfer.jpg

159 ms

_thumb-Patches.jpg

_thumb-Patches.jpg

160 ms

_thumb-Magnet.jpg

_thumb-Magnet.jpg

160 ms

_thumb-Key-Chain.jpg

_thumb-Key-Chain.jpg

201 ms

_thumb-Lifeguard-icon.jpg

_thumb-Lifeguard-icon.jpg

201 ms

1186835_2.jpeg

1186835_2.jpeg

201 ms

thumb-artglass.jpg

thumb-artglass.jpg

254 ms

_thumb-Mugs.jpg

_thumb-Mugs.jpg

253 ms

_thumb-BDF.jpg

_thumb-BDF.jpg

253 ms

_thumb-license.jpg

_thumb-license.jpg

298 ms

2017Front_SCCA.jpg

2017Front_SCCA.jpg

300 ms

thumb-mg-2.jpg

thumb-mg-2.jpg

300 ms

mollys-cream-cbd-arnica-cream-2oz_be-rooted_banicals-felton-santa-cruz.jpg

mollys-cream-cbd-arnica-cream-2oz_be-rooted_banicals-felton-santa-cruz.jpg

299 ms

twitter-share.png

twitter-share.png

336 ms

instagram-35.png

instagram-35.png

334 ms

facebook.png

facebook.png

336 ms

instagram.png

instagram.png

335 ms

twitter.png

twitter.png

337 ms

all.js

all.js

56 ms

pptm.js

pptm.js

112 ms

all.js

all.js

61 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

94 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

107 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs1xZosUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs1xZosUZiYA.ttf

115 ms

ga.js

ga.js

107 ms

muse.js

muse.js

59 ms

ts

ts

121 ms

bx_loader.gif

bx_loader.gif

104 ms

bb-prevnext.gif

bb-prevnext.gif

101 ms

__utm.gif

__utm.gif

17 ms

index.html

index.html

13 ms

ts

ts

90 ms

Accessibility Review

madeinsantacruz.com accessibility score

75

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

madeinsantacruz.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

madeinsantacruz.com SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Madeinsantacruz.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Madeinsantacruz.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

madeinsantacruz.com

Open Graph description is not detected on the main page of Made In Santa Cruz. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: