Access marketing.ch. marketing.ch - Marketing-Wissen von Profis für (werdende) Profis

Report Summary

About Website

Click here to check amazing Marketing content for Switzerland. Otherwise, check out these important facts you probably never knew about marketing.ch

marketing.ch ist die Top-Marketing-Plattform der Schweiz. Wir liefern dir aktuelle Ratgeber, kostenlose Webinare, lehrreiche Seminare & bilden dich so weiter.

Visit marketing.ch

name

value

score

weighting

FCP (First Contentful Paint)

Value7.2 s

1/100

10%

LCP (Largest Contentful Paint)

Value7.8 s

3/100

25%

SI (Speed Index)

Value14.0 s

1/100

10%

TBT (Total Blocking Time)

Value40 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value7.8 s

44/100

10%

marketing.ch

621 ms

style.min.css

199 ms

wc-blocks-vendors-style.css

299 ms

wc-blocks-style.css

412 ms

frontend.css

300 ms

Our browser made a total of 117 requests to load all elements on the main page. We found that 91% of them (107 requests) were addressed to the original Marketing.ch, 8% (9 requests) were made to Fonts.gstatic.com and 1% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (874 ms) belongs to the original domain Marketing.ch.

Content Size

4.9 MB

After Optimization

4.3 MB

In fact, the total size of Marketing.ch main page is 4.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 4.3 MB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 559.3 kB

Original 612.1 kB
After minification 596.9 kB
After compression 52.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 559.3 kB or 91% of the original size.

Image Optimization

-0%

Potential reduce by 18.4 kB

Original 4.3 MB
After minification 4.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marketing images are well optimized though.

Requests Now

104

After Optimization

The browser has sent 104 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 41 to 1 for CSS and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the legibility of your content.

High

Background and foreground colors do not have a sufficient contrast ratio.

These are opportunities to improve keyboard navigation in your application.

High

Heading elements are not in a sequentially-descending order

Areas of Improvement

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

Low

Detected JavaScript libraries

Search Engine Optimization Advices

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

DE
Language Claimed

DE
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketing.ch can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Marketing.ch main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

marketing.ch

Open Graph data is detected on the main page of Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

Report Summary

Performance

Accessibility

Best Practices

SEO

marketing.ch - Marketing-Wissen von Profis für (werdende) Profis

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)