Report Summary

  • 45

    Performance

    Renders faster than
    64% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

marketingsquad.net

MKTGsquad - Augmented Reality Marketing and Customer XP Design

Page Load Speed

5.5 sec in total

First Response

119 ms

Resources Loaded

4.6 sec

Page Rendered

754 ms

marketingsquad.net screenshot

About Website

Welcome to marketingsquad.net homepage info - get ready to check Marketing Squad best content for United States right away, or after learning these important things about marketingsquad.net

We are network of marketing professors who publish academically-grounded analyses on augmented reality, social media and customer experience design.

Visit marketingsquad.net

Key Findings

We analyzed Marketingsquad.net page load time and found that the first response time was 119 ms and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

marketingsquad.net performance score

45

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.9 s

4/100

10%

LCP (Largest Contentful Paint)

Value58.3 s

0/100

25%

SI (Speed Index)

Value8.4 s

18/100

10%

TBT (Total Blocking Time)

Value270 ms

82/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value9.5 s

30/100

10%

Network Requests Diagram

www.marketingsquad.net

119 ms

a3aebe9516ac8c55cf9ca40777fd1e53.css

111 ms

40b16007e4a4dc72a74131699e5a6df8.css

181 ms

61de41cc396b5a13ac783706c034f8e0.css

134 ms

e0c270a43b52eae767314ba1afb33eba.js

167 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 66% of them (23 requests) were addressed to the original Marketingsquad.net, 11% (4 requests) were made to Fonts.gstatic.com and 6% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.7 sec) belongs to the original domain Marketingsquad.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 3.0 MB (27%)

Content Size

11.0 MB

After Optimization

8.1 MB

In fact, the total size of Marketingsquad.net main page is 11.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 10.6 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 125.9 kB

  • Original 147.1 kB
  • After minification 146.9 kB
  • After compression 21.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 125.9 kB or 86% of the original size.

Image Optimization

-26%

Potential reduce by 2.8 MB

  • Original 10.6 MB
  • After minification 7.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Marketing Squad needs image optimization as it can save up to 2.8 MB or 26% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-12%

Potential reduce by 31.5 kB

  • Original 267.5 kB
  • After minification 267.5 kB
  • After compression 236.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 31.5 kB or 12% of the original size.

Requests Breakdown

Number of requests can be reduced by 16 (55%)

Requests Now

29

After Optimization

13

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketing Squad. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

marketingsquad.net accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

marketingsquad.net best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

marketingsquad.net SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketingsquad.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marketingsquad.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Marketing Squad. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: